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Listen….Still Listen

Sales Pop!

Back in 2020, I wrote an article on which I’m now doing an update based on fresh information that I’ve collected. So, I contacted 300 or so of my selling friends and asked for two insights that they would give to their younger selves. First, some background. Listen to understand. Listen to learn. Listen to help.

Technique 246
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Email deliverability: What you need to know

Martech

Deliverability success rates going up Over the past three years, the average deliverability rate improved from 94.26% in 2020 to 96.43% in 2023. in 2023 compared to 2020. Use a contact verification solution on your existing list and be sure new addresses are verified as they are added. The average bounce rate was 1.98%.

Price 122
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How to use AI in email marketing without losing the human touch

Martech

In 2020, a report by experience management firm Walker predicted customer experience would overtake price and product as the key brand differentiator. Best, [Your Name] [Your Company] [Contact Information] P.S. Act fast — this offer is only available for a limited time! million, compared to the Golden Arches’ $3.7

Campaign 133
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Genesys Files to IPO. Will 2025 Be The Year Of The “It’s Just Time” IPO?

SaaStr

Others will have to accept much lower returns, at least for folks that invested in 2020-early 2022. The Cloud came, and leaders like Talkdesk and Dialpad emerged to take large market share, and older folks like RingCentral and Five9 also rolled out Cloud contact centers. It’s just time. It just filed to IPO.

Contact 125
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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

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How to use Google Trends to analyze your competitors’ brand engagement

Search Engine Land

Purchase decision : The audience might use search terms focused on finding the best price, how to buy or maybe contact (e.g., “buy Apple Watch” or “Apple Watch price”). Google Trends search for “ebike” grew substantially after the pandemic started in 2020. ” or “reviews” to evaluate options.

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The Bar Has Gone Up: The New Era of HyperFunctional SaaS with Jason Lemkin

SaaStr

If you want to be in the contact center or any CX or CS space, AI must be mission-critical because it’s necessary to survive going forward. If you look at folks in contact centers, they’re expecting to replace 30-50% of their CS workers with AI. The same is true for contact centers. AI is a Force of Nature.

B2B 127