Remove 2020 Remove Follow-up Remove Growth
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Salesforce unveils integrated ecommerce storefronts

Martech

Salesforce’s own research shows more than 50% of revenue for small businesses coming from digital channels in 2025, up from the current 42%. Maybe digital won’t grow again like it did in 2020 and 2021, but it’s also not going back. During the pandemic years, many more were compelled into digital transformation.

Price 117
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What It Really Takes to Sell To Developers and Engineers with Komodor CRO Jim Hunnewell

SaaStr

While CFOs have regained some control post-2020, one thing remains clear: if you don’t have buy-in from the technical developers and engineers actually using your product, you won’t get the deal done. Focus more on the quality of the experience: how you follow up, how your product delivers value, etc.

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Integration isn’t a martech problem, it’s an organizational one

Martech

” I hear this from marketing leaders constantly, followed by questions about middleware, APIs and data connectors. Email: Business email address Sign me up! The store manager calls me raging about “garbage data” because customers are showing up with online orders that look nothing like what they received.

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GTM 153: Building Technical Growth Machines & Signal-Based Selling with Austin Hughes

Sales Hacker

The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Austin Hughes is the founder and CEO of Unify, a platform helping high-growth teams turn buying signals into pipeline. at an earlier stage, you just have to take big swings. Partner TriNet, a trusted HR provider to startups and scaling companies.

GTM 78
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Martech Landscape 2025: Growing, shrinking and reshaping all at once

Martech

If you’re not keeping up, you’re already behind. The 2025 Martech Landscape signals a deceptively calm return to normal a steady 9% growth but beneath that is a market undergoing seismic shifts. There are 2,489 new tools from more than 11,000 candidates, continuing the expansion that followed the genAI shockwave of 2024.

B2C 78
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I Took a Deep Dive Into Trend Forecasting: Here’s What I Learned [+ Expert Tips]

Hubspot

If you can accurately spot trends in your industry, you can adapt your offering to improve customer satisfaction and drive business growth. However, trend analytics and forecasting can also be completed by sales and marketing teams, growth experts, and product development managers. Buying directly via social media is up year on year.

CRM 36
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Instagram Just Became a Search Engine

Sales Hacker

Search engines will crawl : Captions Alt text Hashtags Bios Historical posts dating back to January 1, 2020 are eligible for indexing. Why it matters for marketers and growth teams This turns Instagram into a searchable content hub. Growth advisor for early-stage SaaS startups”). As for our strategy? Just getting started!