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As Canva targets enterprises, it risks losing SMBs due to higher prices

Martech

Digital design and collaboration platform Canva hopes a recent price hike won’t hurt it with SMBs as it challenges Adobe in the enterprise market. At the start of September, the company announced a big price increase for team subscriptions. It’s completely disrupted my business,” Hornstein said.

Price 112
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Email deliverability: What you need to know

Martech

So you have requirements that are tightening up, meant to make it harder to send unwanted and unsolicited emails.” The latest figure I saw was something like 347,000,000,000 emails sent a day,” Cynthia Price, SVP of Marketing at Litmus, told Martech. in 2023 compared to 2020. How big is the spam problem?

Price 122
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Make Halloween Sales Less Trick and More Treat This Year

Salesforce

Some retailers may be missing out on opportunities to rev up sales through the end of October. billion in 2017 to $8 billion in 2020. billion on costumes, followed by $3.9 If your forecast is off, you could end up with lots of inventory to discount on November 1st, eating into your margins. would spend a record $12.2

Retail 105
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Salesforce unveils integrated ecommerce storefronts

Martech

Features include low code setup for branded storefronts and tools to manage products and prices. Salesforce’s own research shows more than 50% of revenue for small businesses coming from digital channels in 2025, up from the current 42%. Management of products, orders, customers, pricing and promotions in one place.

Price 117
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Consumer Optimism Will Turn a Corner Ahead of the Holidays

Salesforce

Online sales were essentially flat as consumers continued to wait out price and economic volatility. Consumers are now saying that they’re back to prioritizing spending their disposable incomes on physical goods, followed by savings, with experiences last. Even three in four Gen Z shoppers will be hitting up stores this year.

Retail 64
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Navan Files for IPO: The Opening of B2B IPO Floodgates?

SaaStr

Every IPO other than Sailpoint is trading up, and we’ve got a jolt of momentum here for the first time since … well … 2021. When COVID-19 decimated business travel in 2020, Navan could have become another casualty. The IPO market has been … on fire in 2025. No “classic” B2B leader has IPO’d yet in this wave.

B2B 75
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GTM 153: Building Technical Growth Machines & Signal-Based Selling with Austin Hughes

Sales Hacker

Buyers just wanna solve problems, and if you can prove that you’re the best person to solve that problem for them like they’ll take you up on that. Austin Hughes: So way back when, so I joined RAMP back in 2020. How did you set up those systems for [00:07:00] experimentation, measurement, and feedback?

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