Iannarino

SEPTEMBER 6, 2024

It turns out there had been an overcount of 818,000 jobs between March 2023 and March 2024, and the correction signals that job growth has been worse than previously reported. Last month, the Department of Labor revised a years’ worth of data for new jobs added. The corrected numbers are 28 percent lower.

Growth 215

Growth Sales 215

Martech

JULY 29, 2024

By late 2023, 60% of leaders believed AI and machine learning would have a major impact, according to a CMSWire survey (download required). In 2023, IDC estimated AI spending to be $150 billion, with projections to exceed $300 billion by 2026. Many are also being asked to do more with less. of revenue in 2024 compared to 9.1%

Technology 137

Technology Technology Education Follow-up 137

Salesforce

AUGUST 15, 2024

In this blog you’ll learn… A closer look at 2023 Cyber Week impact The Cyber Week impact of increased email volume How to plan for the 2024 holiday email sending season A closer look at 2023 Cyber Week impact Last year , volume increased an average of 27% for Cyber Week when compared with the prior eight weeks’ averages.

Follow-up 115

Follow-up Campaign Start-ups Retail 115

Martech

OCTOBER 7, 2024

AI Overviews have continued to evolve since it was announced as Search Generative Experience in May 2023. As Google and other search engines continue to innovate around AI and search, it is important to continue to watch the ongoing tests and launches of these features. Email: Business email address Sign me up! Processing.

Retail 123

Retail Launch Price Engineering 123

Martech

DECEMBER 3, 2024

mobile order share at 60%, down from 61% in 2023. Cyber Monday 2024 was the biggest online shopping day of all time, bringing in $13.3 billion in U.S. online sales alone, Adobe Analytics found. This edged out Adobe’s prediction of $13.2 billion and was up 7.3% Cyber Monday discounts averaged 29% in the U.S., The total mobile U.S.

Retail 108

Retail Sports Sales Promote 108

Martech

DECEMBER 2, 2024

In 2023, 13 million U.S. adults used generative AI as their primary tool for online searches in 2023, a figure that is expected to reach over 90 million by 2027, according to the report “ Online Search After ChatGPT ” (registration required). ChatGPT attracted over 1 million users in five days and 5 million in the following months.

Trust 135

Trust Engineering Follow-up Up-sell 135

Martech

NOVEMBER 27, 2024

Adobe found that traffic to retail sites from genAI-powered chatbots skyrocketed 1,700% for the first three weeks of November 2024 versus the same period in 2023. The numbers back this up. Shift to mobile. Mobile purchases have convincingly overtaken desktop purchases for ecommerce shopping.

Sports 111

Sports Retail Start-ups Up-sell 111

Martech

SEPTEMBER 11, 2024

We also found that attendee-to-lead conversion was increasingly more difficult in late 2023 and 2024. Most interest went toward topics related to industry trends or use cases that had the highest viewership. Research Research performed well in certain industries.

B2B 131

B2B Campaign Represent Presentation 131

Martech

NOVEMBER 13, 2024

This unsettling trend is supported by the Fall 2023 CMO Survey, where most CMOs reported limited involvement in executive-level decisions. The 2023 quantitative study surveyed investment analysts across the U.K. They are not regular attendees at board meetings, and even fewer participate in earnings calls. and the U.S.

Drivers/motivators 128

Drivers/motivators Growth Objectives and Key Results Strategize 128

Martech

SEPTEMBER 5, 2024

The experiment The Obility team looked at 11,286 responsive paid search ads that ran between January 2023 and August 2024. But which message is more effective? Nierengarten brought the data in a recent LinkedIn post. The ads offered either a free trial or a demo. The vendors included both Obility clients and non-clients.

B2B 122

B2B Non-Profits CTR GTM 122

SaaStr

DECEMBER 5, 2024

For early stage VC, it’s actually down -9% in 2024 over 2023. Carta release its latest funding data the other data for 2024 Year-To-Date here : What you can see is that large, hot AI later stage deals overall are indeed driving venture capital deployments up ~ +17% the year. But that’s for late-stage capital. Most of it AI driven.

99

99

Martech

AUGUST 26, 2024

But marketers these days are adding value to the retention side of the house, to the point where the annual Sagefrog B2B Marketing Mix report (registration required) listed “customer retention” as the #2 priority for marketing departments in 2023, and #3 in 2024—whereas the topic had not even made the top five in 2022. This is a good thing.

B2B 135

B2B X-functional Cross-sell B2C 135

Martech

JULY 17, 2024

China is leading the way from a patent perspective when it comes to generative AI with more than 38,000 filed between 2014 and 2023. . “There are a lot of governmental mandates for the use of generative AI. filed 6,300 in that same time period.”

Government 141

Government Technique Strategize Process 141

Martech

NOVEMBER 6, 2024

billion in revenue in 2023 — a 67% increase from 2022. This automated solution handles ad creation, placement and bidding, helping businesses reach the right users, minimize wasted spending and drive higher engagement at lower costs. TikTok generated an estimated $16.1

Campaign 121

Campaign Launch Growth Strategize 121

Veloxy

NOVEMBER 30, 2023

A 2023 study revealed that field sales teams outperformed their inside counterparts by 14%. Despite discussions of outside sales dying, field sales are far from obsolete. Outside sales remain invaluable to companies, even as we move towards hybrid models. Highlighting the enduring significance of in-person interactions in the sales process.

Objectives and Key Results 279

Objectives and Key Results Territory Inside sales Cross-sell 279

Martech

DECEMBER 9, 2024

With that, 2023 became the year of humans understanding genAIs capabilities. OpenAI an artificial intelligence research company created ChatGPT and launched the tool in November 2022. Then 2024 was the year of genAIs integration into marketing automation solutions.

Strategize 105

Strategize Campaign Technology Technology 105

Martech

AUGUST 20, 2024

The AI hype cycle: Echoes of the dot-com era Since early 2023, AI-related stocks outperformed U.S. This underscores the potential risks and benefits that AI presents to society. However, contrary to Buffett’s cautious stance, some analysts argue the genie is already fully out of the bottle. and global stocks by 30%.

Consult 126

Consult Technology Technology Represent 126

Search Engine Land

JULY 29, 2024

2023 ) Domain-specific optimization The study also highlighted that the effectiveness of these strategies varies across different domains, emphasizing the need for domain-specific optimization: Debate, history and science: Adding technical terms and authoritative style adjustments increased visibility.

Engineering 127

Engineering Objectives and Key Results Trust User Experience 127

Veloxy

DECEMBER 9, 2024

The average American spent over $77,000 on goods and services in 2023, according to the U.S. Bureau of Labor Statistics. Would you like to tap into this revenue? You’ve invested in Salesforce , hoping to streamline your sales process, improve customer relationships, and more.

Objectives and Key Results 130

Objectives and Key Results Negotiate Outside Sales Follow-up 130

Martech

DECEMBER 12, 2024

In 2023 alone, generative AI startups raised $21.8 Some vendors will adapt to this challenge, while others will fall behind. This is complex and expensive work, which explains the significant investment in AI-related companies. billion across 426 deals, according to CB Insights.

Government 102

Government Technology Technology B2C 102

Iannarino

APRIL 4, 2023

How you sell is a major factor in sales success. Even though the sales process is no longer linear, we still divide it into stages. Each stage of an opportunity requires you to achieve a corresponding outcome for you and your potential customers.

B2B 331

B2B Sales Sell Process 331

Iannarino

DECEMBER 20, 2023

Most salespeople read books that promise personal or professional development. It's crucial to work on increasing your potential and continually leveling up. There's no better investment than the one you make in yourself, as you are the source of your results. You may have shelves of books that have helped you develop in some important way.

Clients 300

Clients Sales 300

Iannarino

JANUARY 8, 2023

When asked about whether they provide sales coaching, sales managers will often explain they don't have the time to do so. This is true, even when salespeople want more coaching to increase their sales effectiveness. The sales manager would also benefit from having a sales force that wins more deals.

Sales 326

Sales 326

Iannarino

DECEMBER 22, 2023

There are people who talk about sales as if salespeople still sell like they would have in the 1970s and 80s.

Consult 286

Consult Sales Sell 286

Iannarino

APRIL 5, 2023

Reaching prospective clients will be more challenging in the future. I know, you think it’s difficult enough now, but the regulatory environment is going to become more restrictive. You should expect something like the EU’s GDPR (General Data Protection Regulations) in the United States.

B2B 310

B2B Contact Clients Prospecting 310

Iannarino

DECEMBER 18, 2023

Success in B2B sales requires an increasing amount of business acumen. One reason a salesperson beats their competitors is because they look, sound, and feel like a business advisor.

B2B 280

B2B Sales 280

Iannarino

SEPTEMBER 13, 2023

We see data that suggests salespeople believe they can’t reach their quota as soon as they find out what it is. A recent survey suggests that the average quota attainment is 27 percent. While this number may not be accurate for salespeople outside of the survey, we can use this data point as a basis for our discussion here.

Quota 306

Quota Sales 306

Iannarino

DECEMBER 24, 2023

Discover how to counteract the shallowness of a post-literate society with effective deep reading strategies.

Growth 278

Growth 278

Iannarino

DECEMBER 31, 2023

Discover how to beat the odds and maintain your New Year's resolutions with proven strategies and insights.

278

278

Iannarino

OCTOBER 4, 2023

Bad questions are bad selling. You need a client-centric sales approach, one with effective strategies and a value-driven sales methodology.

Clients 302

Clients Conversion Sales Sell 302