Remove 2024 Remove Niche Remove Price
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2024 holiday marketing: Top SEO and PPC tips for a short shopping season

Search Engine Land

Here are a few ways you can prepare for the holiday season by marketing channels: Niche sites, influencers and publishers. Which niches or industries take more time to ship, as free shipping is a huge part of the consumer decision process. PPC and paid social. Affiliate and influencer. Line those up sooner in the season.

Niche 98
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How to build and manage your brand across multiple platforms

Search Engine Land

Double down on one channel’ is really bad advice in 2024 Brands are often overwhelmed by the amount of different platforms they should be working on: Instagram, Facebook, YouTube , TikTok and Pinterest, just to name a few. They always use fresh ingredients, their prices are affordable and their meat comes from organic livestock.”

Clients 92
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Navan Files for IPO: The Opening of B2B IPO Floodgates?

SaaStr

The two so far in B2B, MNTN and Hinge Health are off to a strong start, but are arguably niche vendors. “We can see the signals,” CEO Cohen said in a May 2024 CNBC interview, describing the company’s IPO readiness. No “classic” B2B leader has IPO’d yet in this wave. But we may have our first.

B2B 73
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Survey: 92% of SEOs suspect their competitors buy links by Admix Global

Search Engine Land

Let’s dive into this topic and see if buying backlinks is a viable strategy in 2024. Websites often sell links in competitive niches like finance, insurance and gambling. Ahrefs’ study found that niche edits average $361.44 , while guest posts cost around $77.80. Are bought backlinks a shortcut to SEO success?

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The rise of forums: Why Google prefers them and how to adapt

Search Engine Land

If you own a niche site, there’s a pretty good chance that you saw something like this happen between late 2023 and today. This is Semrush’s report for one of my own niche sites. I ranked in the top 10 on my niche keywords and a wide range of related head terms. I chose a niche topic that no one else was covering very well.

Niche 89
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How SaaStr Fund-Backed RevenueCat Went from a $1.5M Round at $7M Valuation in 2018 to $500M+ Today

SaaStr

Pricing Innovation: RevenueCat moved from flat fees ($120-$499/month) to a percentage of revenue model, making their tools accessible to smaller developers while scaling with larger ones. Gaming companies, productivity apps, health & fitnessevery category was going subscription-first.

Launch 112
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How To Sell Your Business and Make a Successful Exit

Hubspot

Regardless of why youre moving on, there are actionable steps you can take so that your business is sold at the right time, for the right price, and to the right buyer. In 2024, 9,456 small businesses were sold, a 5% jump from the year before. Youll want to understand market trends, pricing, and common deal structures.

Sell 48