Mon.Feb 03, 2025

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Monthly Subscriptions: Could this option boost your sales?

Sales Pop!

If youre looking for new ways to increase your sales, you may be considering subscription-based products or services. Subscriptions help you earn long-term income from customers instead of relying on infrequent or sporadic purchases. You can learn from other business models requiring monthly payments, like car insurance for different types of drivers , to see what you could carry over to your business.

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One Thing is Clear: AI Makes a Lot of Business Software Look Awfully Expensive Today. Is Deflation Coming?

SaaStr

50 cents of compute for 500 dollars of value — Sam Altman (@sama) February 3, 2025 So just how much will AI remake classic B2B software? We are still learning. On the one hand, new AI-first entrants are rocketing to $10m ARR in a year. On the other hand, the classic leaders in SaaS have rebounded from 2024 lows both in terms of growth and market caps.

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How to run DeepSeek locally on your computer

Martech

Ever wondered if your Mac mini M4 Pro could become an LLM powerhouse? The short answer: not exactly but it can run DeepSeek R1 models locally without relying on cloud-based AI servers. Here’s how to set it up using Docker and Open WebUI for a seamless, ChatGPT-like experience while keeping your data private and under your control. With the right configuration, your Mac mini can handle fine-tuning, text generation and retrieval tasks without needing a dedicated server.

Gaming 111
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The Playbook for Going Upmarket with Stripe’s CRO and Checkr’s COO

SaaStr

"How @stripe Began to Target Enterprise Buyers" with CBO @jdewitt29 : 1Picked 30 names to win 2Built small Lighthouse Dev Team to do work 3Dev team came into every sales call 4Needed add solutions team pic.twitter.com/qNf3MhlayI — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) January 31, 2025 Want to know when to move upmarket and how to actually pull it off?

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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Has the Super Bowl always been this important to marketers?

Martech

In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: Has the Super Bowl always been this important to marketers? A brief history of Super Bowl advertising Super Bowl advertising has evolved significantly since the first game in 1967.

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Dear SaaStr: What Are The Best Strategies for Raising Capital if Your Goal is To Get Acquired?

SaaStr

Dear SaaStr: What Are The Best Strategies for Raising Capital if Your Goal is To Get Acquired? Well, first, let’s be clear — it’s tough if your core goal is to get acquired for a big price in most cases. There really aren’t that many good acquisitions done a year. So if that’s really your goal — vs. building an Amazing Company — I’m worried you’ll fail.

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The Operator Investor: Angel Investing

Sales Hacker

More operators behind fast-growing SaaS companies are turning to angel investing - not just as a way to diversify but to actively support the companies they believe in.This is core to GTMfunds thesis: providing investment access and opportunity to operators. Similarly, this session is about access - through shared insights from those whove been there.In this digital live event, seasoned operator-investors and full-time venture capitalists will share how they got started, how they source and eval

Growth 78
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How to optimize your content for AI search and agents

Martech

Want AI search engines and agents to find and use your content? Traditional SEO isnt enough. AI systems process information differently. This guide breaks down key optimizations to help your content stay visible and rank in the AI era. TL;DR: Quick AI optimization checklist To optimize for AI search and agents: Make content accessible with clean HTML/markdown and good structure.

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Achieving Impact With Your Go-To-Market Strategy

Highspot

Driving successful go-to-market initiatives is no easy featand once launched, understanding how theyre performing can often feel like a guessing game. In fact, 90% of organizations fail to implement their strategies successfully, which often comes down to a lack of consistent execution. This execution gap is a major barrier to growth, largely driven by disconnected teams working in silos.

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AI: The Key to Maximizing Customer Tracking for Your Startup or SMB

Salesforce

Customers are the heart of every startup or small and medium-sized business (SMB). Without them, growth feels impossible. But keeping up with what your customers want can often feel overwhelming. Thats why you need customer tracking for your startup or growing business. It helps you learn more about your customers what they like, what they need, and how you can serve them better.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Enterprise Resource Planning (ERP) System Examples: Your Ultimate Guide for 2025

G2

What is an ERP System? Understanding the Basics Enterprise Resource Planning (ERP) systems have become the backbone of modern businesses, serving as comprehensive software solutions that integrate and manage core processes across an organization. In 2025, these systems have evolved into sophisticated platforms that leverage artificial intelligence, machine learning, and advanced analytics to drive efficiency and informed decision-making.

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7 Top CRO Tips on Annual Planning

Sales Hacker

Hello and welcome to The GTM Newsletter by GTMnow – read by 50,000+ to scale their companies and careers. GTMnow shares insight around the go-to-market strategies responsible for explosive company growth. GTMnow highlights the strategies, along with the stories from the top 1% of GTM executives, VCs, and founders behind these strategies and companies. 7 CRO tips for smarter annual planning 1.

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Sprout Social’s Secrets to Building a Customer-Driven Review Program

G2

For software companies, maintaining an authentic review strategy isn't just about collecting feedback it's about creating a continuous dialogue with customers that drives value across the entire organization.

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70 Words That Win: Sales Terms Every Rep Should Know

Salesforce

Words hold power in friendships and communities, but also in sales. Using the right sales terms can make your prospect feel secure instead of defensive, as if they’re investing in an answer rather than being pressured into a decision. You’re not selling tools or closing contracts; you’re offering solutions and building partnerships.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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I Tested the 8 Best Auction Software That Made Bidding Easier

G2

Having worked in various nonprofits for over four years, Ive seen firsthand the complexities of setting up fundraisers, from managing donations to handling last-minute bidder requests. I understand the behind-the-scenes effort it takes to pull off a successful auction and why having the right tools can make all the difference.

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The Business Acumen of Tariffs

The Advantexe Advisor

This is an urgent edition of the Advantexe Advisor Blog that is being shared with our clients and community. As the work week starts, US businesses are struggling to understand the short-term and long-term implications of the government's decision to implement tariffs on imports from Canada, Mexico, and China. The purpose of this document is to share business insights and to help our clients understand the business acumen of the tariffs.