A/B testing, Angle and SQL - Technology Sales Today

How to use the UA 360 features available in GA4

Martech

AUGUST 25, 2023

For GMP + BigQuery, there are two tactical things to note: The BigQuery export requires SQL and some additional programming skills to extract value from the data. A: There are a couple different angles to this. The GMP integrations require existing GMP accounts. Q: How do they interact with/impact other data/reports in GA4?

SQL

SQL A/B testing Angle Strategize

Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

ConversionXL

JUNE 19, 2019

Create an angle. Don’t just implement findings—you need to A/B test first. Insights > Ideas > Prioritization > Tests. Top three principles in A/B testing : Give people a relevant reason to buy. A/B test everything using statistical frameworks. Sex up the headline.

A/B testing

A/B testing Objectives and Key Results UX Retail

Technology Sales Today

How to use the UA 360 features available in GA4

Digital Elite Camp 2019 Recap: Takeaways from Every Speaker

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