Hubspot

MAY 7, 2018

Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional. To save you some time, we curated a list of the absolute best of the best to get the creativity flowing for your next campaign.

Campaign 101

Campaign Transportation Launch Hospitality 101

ClickFunnels

DECEMBER 18, 2022

What is the high-level angle of that ad? I also changed some of the messaging and angle…. Creating a high-converting landing page is an essential part of any advertising campaign. And start thinking about the experience you intend to create for people. Where are they coming from? What type of ad is going to drive them to click?

A/B testing 246

A/B testing Angle Conversion Cross-sell 246

Search Engine Land

MARCH 26, 2024

But there’s a lot of research and strategy that SEOs can carry from organic search into ASO campaign research. That’s why it’s also a tactic you should use to boost your ASO campaigns and app page authority. Internal linking Internal linking is one of the most effective and under-appreciated SEO tactics.

Real Estate 87

Real Estate Pitch A/B testing Angle 87

Search Engine Land

MAY 4, 2023

Think of it from a lifetime value (LTV) angle. If lowering the price is out of the question for the long term, and you don’t have the means to enhance your questionable UX, then we turn to incentivization in your PPC campaigns. So for the sake of this explanation, we'll do it at the campaign level.

Campaign 91

Campaign CRM Healthcare Angle 91

Hubspot

FEBRUARY 26, 2020

Instead of focusing on a broad campaign, however, local PR is a chance to tailor that campaign close to home, boosting its impact among your local community. Local PR comes with its own set of unique benefits: it's easier than a national campaign, less expensive, and targets physically-accessible customers. Find the Local Angle.

Angle 93

Angle Manufacturing Non-Profits Campaign 93

Search Engine Land

OCTOBER 2, 2023

The platform has not kept up with new Microsoft ad features and types and Nadella said Microsoft wanted to make it easy for advertisers to transfer ad campaigns from Google to Microsoft with the click of a button. One of the key issues of interest to paid search marketers is Google Search Ads 360. That didn’t happen. “We

Angle 120

Angle Engineering Market share Launch 120

Martech

JULY 5, 2022

This will involve placing the subject in the center of an array of cameras to capture the subject from all angles. You have to make sure that any potential angle and perspective has some value from the perspective of the user.”. First, you must start with the 360-degree capture of an object to render into 3D. Processing.Please wait.

Angle 115

Angle Transportation Construction Technique 115

Salesforce

AUGUST 21, 2023

Say hello to generative AI, the game-changing technology redefining how brands connect with their audiences through email campaigns.” Buyan Thyagarajan , Principal, Eigen X “In the next two to five years, the tool will help businesses make better decisions for their email marketing campaigns. Say hello to AI as your digital assistant.

A/B testing 98

A/B testing Consult Angle Click Through Rate 98

Martech

AUGUST 25, 2023

Dig deeper: 5 GA4 issues and why they’re a good thing GMP integrations enable advertisers to integrate their Google Analytics data with Campaign Manager 360, Display & Video 360, and Search Ads 360, making it easier for them to make strategic advertising decisions and activate their Analytics Conversions and Audiences.

SQL 92

SQL A/B testing Angle Strategize 92

Salesforce

MARCH 28, 2022

Whether it is a tagline (company centered, static) or slogan (product/campaign centered, changeable), the brand message is something others recognize and relate to. Your mission statement takes a more visionary angle. Our 6 Inspiring B2B Campaigns features in-depth profiles of companies across several industries. Tone of voice.

Electricity 98

Electricity Angle Pitch Campaign 98

Martech

MAY 30, 2023

Generally, the more “engagements” you receive (things like comments, likes and shares), the better your campaign is faring. Your goal here is to pay close attention to how many people are responding to your work, how they’re responding, and how often they’re responding.

Angle 118

Angle Niche Clients Technique 118

Hubspot

MAY 10, 2016

A successful campaign is something to be proud of, so sit back for a minute and admire the fruits of your labour. Squeezing every bit of value out of a PR campaign is something very few of us actually do. 7 Ways to Get More Value From Your PR Campaigns. This is a happy side effect of a successful PR campaign.

Campaign 65

Campaign Angle Follow-up Contact 65

Hubspot

APRIL 17, 2020

Ultimately, instead of marketing messages taking the angle of "This is why you need this," attraction marketing tends to take the angle of "This is why I need this." The biggest thing to take note of when you're starting an attraction marketing campaign is to share your story. Build an emotional connection.

Angle 101

Angle X-functional Technique Campaign 101

Search Engine Land

FEBRUARY 23, 2023

So it's not going to always give you a unique angle and expertise to stand out among your competitors, the marketplace and the internet at large [for rankings]. Bonfils estimates AI speeds up the process by about 25%, which he called “considerable help.” This is something that would need to be incorporated during human editing."

Electricity 105

Electricity Angle Clients Campaign 105

Salesforce

OCTOBER 7, 2021

Contingency planning doesn’t just help in the preparation phase of holiday campaigns. View traffic from every angle. When you measure traffic, begin with a holistic view of your overall strategy to determine whether you have the right cadence of messages and promotions, launches, and email campaigns.

Retail 96

Retail A/B testing Angle Campaign 96

Search Engine Land

NOVEMBER 13, 2023

The solutions to client churn Client churn can be tackled from multiple angles, involving refined account management processes and strategic use of data-driven marketing techniques. Storytelling that links a specific campaign to a customer’s journey can help clients connect your agency’s work to their business growth.

Clients 93

Clients Objectives and Key Results Referrals Non-Profits 93

Hubspot

AUGUST 5, 2020

A price and competitive edge for campaign assets. After analyzing market and feedback data, you find that enterprise customers want software that will simplify testing campaign assets. Enterprise-level customers need sophisticated, scalable software that enables them to analyze campaigns and engagement metrics.

CRM 100

CRM Angle Click Through Rate Campaign 100

Hubspot

AUGUST 2, 2012

Some companies have already jumped on the Olympics bandwagon, leveraging its popularity for their own campaigns. The brands that create campaigns that are inspiring to viewers and marketers alike -- whether for the emotion they elicit, or for the reminder of exactly how to execute a remarkable ad or marketing campaign.

Campaign 78

Campaign Gambling Sports Launch 78

Hubspot

FEBRUARY 6, 2014

The two people behind this project were kind enough to share their campaign journey with us. We interviewed first-time Kickstarters Kirsten and John Newbold-Knipp about their campaign for RingSafe , a modern clasp designed to prevent losing your wedding ring. Q: How long did it take you to set up your campaign?

Campaign 68

Campaign Commission Angle Follow-up 68

Hubspot

AUGUST 5, 2020

A price and competitive edge for campaign assets. After analyzing market and feedback data, you find that enterprise customers want software that will simplify testing campaign assets. Enterprise-level customers need sophisticated, scalable software that enables them to analyze campaigns and engagement metrics.

CRM 94

CRM Angle Click Through Rate Campaign 94

Martech

AUGUST 28, 2023

If you are not considering your implementation from various angles, it will only address a portion of the problem. template and component development, campaign build and sends, platform performance and uptime, reporting, etc.) To implement, manage and maintain new martech solutions, I recommend the following. Who has the last vote?

X-functional 93

X-functional Angle Government Education 93

Martech

FEBRUARY 8, 2024

Displaying in-depth coverage of a topic from various angles is crucial to show Google that we are an authoritative source. When creating email campaigns for your BOFU SEO content, be sure to personalize the messages and include a clear call to action. We already rank in many lists like “best appointment setting companies.”

B2B 115

B2B Gaming Niche Appointment 115

Search Engine Land

FEBRUARY 15, 2023

If you have a game that you’re looking to promote, a Universal App Campaign (UAC) is a great way to do it. Google claims that their UACs achieve about 140% more conversions than other campaign types. Creative specs Most of the creative specs will be the same as a normal Google Ad campaign, but sizes and types can be found here.

Gaming 86

Gaming Networking Campaign Angle 86

ConversionXL

AUGUST 24, 2021

In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. If your competitor swerves their traditional marketing for a more outrageous campaign, do you follow suit?

Promote 141

Promote Campaign Pitch Niche 141

Lead Fuze

JUNE 15, 2023

These agencies offer various services, including interviews, consultancy, workshops, focus groups, and survey campaigns. This helps tailor marketing efforts towards specific segments, leading to more effective campaigns with higher conversion rates. We cannot generate a tweet without knowing the specific focus or angle of the message.

Strategize 52

Strategize Angle Lead generation Growth 52

Martech

SEPTEMBER 20, 2021

Or would they rather see wide-angle shots of the entire eBike on display? Serial 1 plans to use results from the Vizit campaigns to help inform future photoshoots and their overall asset creation process. . “We “Do they like to see the eBikes in action? Testing images at scale. Using visual intelligence to inform future strategy.

Conversion 118

Conversion A/B testing Objectives and Key Results Manufacturing 118

Hubspot

DECEMBER 13, 2012

And if you're a marketer who wants to give your holiday campaigns some extra oomph in the SERPs, it's probably too late to improve your organic search rankings -- at least if you want some quick holiday returns. You can set up a campaign , and within a few hours, people will be able to see your ads and click through to your website.

Campaign 67

Campaign CTR Angle Promote 67

Hubspot

DECEMBER 7, 2011

, marketing departments sometimes find themselves in a panic come November and December trying to conceive an impactful holiday campaign. While this is the time of year creative types relish, there are also lots of ways to totally muck up what you assumed would be a really successful holiday campaign. Don't rerun last year's campaign.

Campaign 56

Campaign Angle Launch Entertainment 56

Hubspot

MAY 22, 2012

We marketers are known for launching and running various campaigns. But like lots of other terms in our industry -- 'engagement,' 'brand equity,' 'virality' -- what an inbound marketing campaign actually is sometimes seems like sort of a mystery. Inbound marketing campaigns are all about creating the right mix of offers.

Campaign 66

Campaign Launch Angle Click Through Rate 66

Martech

AUGUST 11, 2021

Monitoring your marketing endeavors lets you track how your campaigns are playing out in real-time. Therefore, your social media monitoring should bolster your campaign strategy at the end of the day. Stories give your brand another angle to social media and maximize impact. This is vital for seeing what works and what doesn’t.

Angle 134

Angle Drivers/motivators Niche Gaming 134

Search Engine Land

MARCH 3, 2023

Campaign examples. If you can write many good words covering all angles of a topic, it's probably fair to say you know a lot about it. With the billions of searches Google has for the term "email marketing," the search intent is still not clear, so it provided an array of responses: What is email marketing? How to get started.

CTR 99

CTR Angle Strategize Service 99

Hubspot

JUNE 18, 2021

Capture them from all angles as they interact with your brand. Gather better insights – When you have an accurate map of the customer journey, you can better understand how your campaigns are performing and identify areas of improvement. With an SCV, you can identify the best and worst-performing channels for future campaigns.

Customers 101

Customers Government Angle CRM 101

Lead Fuze

FEBRUARY 25, 2022

Be it email marketing, social media campaigns, or paid promotions, marketers leave no stone unturned to generate leads for their company. . Well-developed buyer personas will help you quickly segment them and accordingly create segmented marketing campaigns. . Developing a winning sales campaign has multiple angles to it.

Lead generation 52

Lead generation Customers Angle Campaign 52

Salesforce

JULY 20, 2021

It may seem from some angles that ad sales would become a kind of self-driving car, requiring the occasional redirect but not much else from the salesperson. With AI, they can hyper-target “Gear-Head Sci-Fi” to — say — a campaign for a futuristic new vehicle. How do these salespeople feel about the impact of AI on their world?

Sales 98

Sales Angle Campaign Technology 98

ConversionXL

JUNE 2, 2022

To pull this off, they wouldn’t run a hit-and-hope campaign to target a ton of brands like T-Mobile and pray they’d notice. You can run lead generation campaigns while simultaneously using ABM to win or expand important deals. They specifically targeted the T-Mobile account. It doesn’t necessarily have to be one or the other.

Lead generation 94

Lead generation Strategize Campaign Profit margin 94

Hubspot

JANUARY 19, 2012

” While almost any ad copy you write will probably be okay , that kind of mediocrity won’t help you stand out and get the kind of performance you expect out of your paid search campaigns. Then we can take a look at some examples of how real paid ads are successfully using these techniques in their campaigns.

Campaign 55

Campaign Angle Technique Gaming 55

ConversionXL

NOVEMBER 4, 2021

Henry Ford once said that the major secret of success is hidden in the ability to take another person’s point of view and observe things from that angle, in addition to your own. That way, they can gather even more information for their future campaigns. Learn the three languages of product marketing.

Product 127

Product E-commerce Strategize B2B 127