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IAB releases proposed standards for in-game ads

Martech

Among the intended benefits of the guidelines are: Establishing viewability standards for in-game ads, including screen size, resolution, angle and lighting. Gaming represents a huge opportunity for marketers,” said Zoe Soon, VP, IAB Experience Center, in a release. What the proposals are intended to do. Processing.Please wait.

Gaming 108
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Understanding the key differences between the top video game ad networks and exchanges

Search Engine Land

Microsoft Last year Microsoft announced they were acquiring Activision Blizzard, a leader in game development and interactive entertainment content publisher. is the newest ad-tech gaming platform that integrates digital ads directly into gameplay, without disrupting the user experience. Anzu Tel Aviv-based Anzu.io

Gaming 99
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Everything You Need to Know about Guest Blogging

Hubspot

Go through their posts and see if there's a topic that hasn't been covered or an angle you could take to complement their existing posts. If you ignore content quality and user experience, you'll most likely end up hurting your SEO performance and ultimately your reputation. Top Tools for Guest Blogging. BuzzStream.

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The CXL Guide to TikTok Ads: How to Use Them to Acquire New Customers

ConversionXL

TikTok is an entertainment platform. Rather than disrupting the user experience , they fit seamlessly with it. Ads show up on users’ “ For You” feeds in a way that’s as funny, educational, or weird as the organic content they see. The ad is as authentic as the organic content, making users more receptive to it.

Customers 102
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The Best Storyboarding Software of 2018 for Any Budget

Hubspot

Plus, the storyboards include movement arrows, framing notations, angle of view, focal length, and more, so everyone on your video team, from preparation to production, is on the same page. Frameforge is a good option for teams that aim to create more full-fledged and lengthy videos for entertainment purposes. Price: $299.95

Price 73
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The Ultimate Online Editing and Proofreading Checklist

Hubspot

Can the angle be tweaked to be even. Is the writing interesting, entertaining, and easy to read? Is the title keyword-conscious without being keyword-heavy and sacrificing user experience and clickthroughs ( see also the section about search engine optimization) ? If both answers are yes, consider. more interesting?

Promote 78
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The Ultimate Editing Checklist

Hubspot

Can the angle be tweaked to be more interesting? Is the writing interesting, entertaining, and easy to read? Is the title keyword-conscious without being keyword-heavy and sacrificing user experience? Will our readers/personas care about it? Have we covered this topic comprehensively in the past? Is grammar correct?

Angle 78