Why You Clicked on That Tweet: The Psychology of Twitter Engagement
Hubspot
JULY 23, 2014
3) Extrinsic Motivation. Extrinsic motivation. Extrinsic motivation is when we perform specific behaviors in order to receive external rewards. Norming is the process of constructing norms (the standards people should follow). They will be more likely to share that tweet with their followers. Try these formulas: [link].
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