Martech

AUGUST 12, 2024

I was completely sucked into the vision of typing in a simple request and Gemini or MS Copilot creating a meeting summary, action plan, and a visually compelling presentation all with the click of a button. I approach product discovery as follows: Generation of an initial query. Review and Refine. Their target audience.

Meeting 135

Meeting Objectives and Key Results Sports Follow-up 135

Search Engine Land

SEPTEMBER 11, 2024

Impactful audit items can have the following types of impact: Large impact changes: Often site-wide issues or changes affecting crucial pages or keywords. Pattern-based changes: While individual instances might be minor, when summed up across the site, they can have a large impact. Business email address Sign me up! Processing.

High impact 106

High impact Objectives and Key Results Clients Education 106

Martech

JULY 22, 2024

is a mantra I frequently use during presentations and keynote addresses. I follow it up with, “Give numbers meaning by putting them into context.” Responding to the perplexed look of those ready to work on the planes, he explained, “What you really want to do is armor up the areas that, on average, don’t have any bullet holes.

Campaign 122

Campaign Manufacturing Technique Presentation 122

Martech

AUGUST 19, 2024

The benefits of programmatic ABM for small B2B marketing teams ABM presents multiple benefits for small B2B marketing teams striving to optimize resources and drive engagement. Develop your ICP by combining insights from your sales team with data about your current customers from your CRM.

B2B 117

B2B Objectives and Key Results Campaign Contact 117

Closing Bigger

NOVEMBER 3, 2024

Its AI-powered tagging system enables sales teams to track key moments—such as objections, follow-ups, or commitments—without needing to manually review recordings. This level of customization ensures that important details never slip through the cracks.

Presentation 52

Presentation Growth CRM Meeting 52

Sales Gravy

OCTOBER 10, 2024

She offers valuable insights on maintaining customer relationships, handling objections, and staying motivated in a challenging sales career. The Importance of Micro Commitments: Gaining micro commitments—small agreements to follow up or have another meeting—throughout the sales process can reduce the likelihood of being ghosted.

Gaming 95

Gaming Cold Call Hospitality Commission 95

Veloxy

OCTOBER 22, 2024

With tools like Veloxy, AI automatically logs activities, such as: Calls and emails Analyzes the data Presents you with intelligent recommendations The best part? AI algorithms predict: Which leads are the hottest What they’re looking for The best way to approach them No more guessing games or following cold trails.

Prospecting 130

Prospecting Technique Pipeline Sales 130

Search Engine Land

JULY 11, 2024

With that in mind, ask yourself: Are you looking to uncover customer pain points or preferences? Avoid leading questions and, for interviews and focus groups specifically, ensure you prepare follow-up questions that go deeper than initial responses. Do you want to better understand the buyer journey?

Objectives and Key Results 112

Objectives and Key Results Promote Trust Presentation 112

Search Engine Land

AUGUST 14, 2024

If you haven’t been keeping up with the role of automation and AI in lead gen advertising, this article includes advice and experiences on: Managing your ad strategy. AI tools to help you level up fast. As you implement or level up your comfort with AI, remember that ad accounts are not always your biggest lever for improvement.

CRM 116

CRM Campaign Niche Negotiate 116

ClickFunnels

JULY 10, 2025

A one-page funnel is a complete business system that handles lead generation, sales, upsells, email automation, and customer onboarding all from a single page. Visitors get confused navigating between pages, your main message gets diluted across multiple sections, and potential customers leave without taking action. The result?

Objection handling 130

Objection handling Follow-up Price Trust 130

Search Engine Land

AUGUST 20, 2024

Core update: Focus on authority Google’s March 2024 core update really focused on cleaning up poor content and promoting better, more valuable content. Your approach to content should, as usual, be grounded in knowledge of the customer – and, for B2B, your customer’s customer. Business email address Sign me up!

CTR 100

CTR Cross-sell Promote Presentation 100

Search Engine Land

JULY 23, 2024

Let’s break down and understand the following: What does digital marketing include? Conversion rate: The percentage of content readers who convert into leads or customers. Defining marketing’s present and future 3. Community engagement: Interacting with followers, responding to comments and managing your online community.

Click Through Rate 93

Click Through Rate Commission Promote Lead generation 93

Search Engine Land

SEPTEMBER 12, 2024

Follow-up questions: Users can ask additional questions to explore topics further, creating a more interactive search experience. Due to its conversational nature, users are expected to ask a broader range of questions, which presents marketers with opportunities to create highly targeted content.

Engineering 100

Engineering Click Through Rate CTR Conversion 100

ClickFunnels

MAY 6, 2025

Sales Funnel Stages To reach that final sale, you’ll need to strategically guide the customer through multiple stages of the funnel. Giving people the option to try a product by signing up is a strategic way to get them in front of your product or service. Ultimately, you want to turn them into loyal supporters of your brand.

Growth 130

Growth Strategize Sales Contact 130

Martech

DECEMBER 23, 2024

Data-driven insights: Articles that present compelling data analytics or research findings that can inform decision-making and strategy development are particularly appealing. The key elements and enhancements to this prompt are as follows: (Task) What are the three top kinds of content for this audience the emails should link to?

B2B 108

B2B CTR Click Through Rate Strategic planning 108

Martech

SEPTEMBER 25, 2024

Growing enterprise customers] is about growing the pie, not completely taking it over with one audience or another.” Those prices were quietly changed earlier this year for new customers, but now the company is changing the price for customers who’d previously paid a lower price. The thing with Canva is it’s quick.”

Price 112

Price Launch Clients Campaign 112

ClickFunnels

JUNE 10, 2025

Knowing how funnels work helps you build a more intelligent system that turns leads into loyal customers. You’re not just presenting information. Then, nurture that relationship through follow-ups, emails, and personalized content. Finally, you’ll present the solution they’ve been searching for.

E-commerce 130

E-commerce Real Estate Sales Trust 130

Search Engine Land

SEPTEMBER 16, 2024

In fact, CPCs are up by an average of 10% year over year, according to WordStream. With such a complex and rapidly changing environment, it’s more important than ever for us to work smarter, using the right tools to uncover what drives revenue and increase our understanding of customers. It’s time to address this challenge.

A/B testing 76

A/B testing User Experience B2C Campaign 76

Martech

SEPTEMBER 17, 2024

Salesforce is also emphasizing the close coordination between the Data Cloud CDP and AgentForce, its new AI agent presented as an evolution beyond the AI copilot. Similarly, when a customer engages with an AgentForce agent, Data Cloud can surface insights and context from email correspondence, past service events, voicemails, etc.,

Represent 73

Represent Pipeline Launch Networking 73

Search Engine Land

JULY 29, 2024

Keeping up with the latest innovations isn’t just a choice – it’s a necessity for survival. It’s not just about being seen; it’s about engaging potential customers, clients and audiences in meaningful ways, regardless of where they begin their search journey. Business email address Sign me up! Processing. How does GEO work?

Engineering 131

Engineering Objectives and Key Results Trust User Experience 131

Hubspot

OCTOBER 15, 2024

Then, during the conversation, offer customized insights that address their specific pain points and goals. When a prospect brings up a concern, you won‘t be caught off guard — you’ll already have the answers ready. Wouldn‘t you be hesitant to follow their advice? Insightful questions will inspire them to have confidence in you.

Prospecting 74

Prospecting Trust Consult Pitch 74

Salesforce

AUGUST 29, 2024

Agents are set to become ubiquitous across every area of our lives, and to profoundly transform how businesses operate and interact with customers. At a high level, an agent works as follows: Understand the task: The agent uses the LLM’s language capabilities to gain a deep understanding of the task at hand.

Trust 130

Trust Represent Price Government 130

Martech

DECEMBER 4, 2024

This goes just beyond having followers — although reach is important. Engagement with followers (44%). Look out for experts who might not present themselves primarily as influencers: analysts, for example, and conference speakers. The same goes for your customers. Trustworthiness (52%). Network of connections (52%).

B2B 120

B2B B2C Entertainment Niche 120

Search Engine Land

SEPTEMBER 17, 2024

Reduced reliance on follower count for reach. Let’s explore how to develop a holistic video strategy that sets you up for success. It’s likely you are trying to achieve one of the following: Brand awareness : Increase visibility and recognition of your brand. Business email address Sign me up! Processing.

Objectives and Key Results 87

Objectives and Key Results Click Through Rate A/B testing Education 87

Martech

OCTOBER 24, 2024

Sales reps might save time on creating presentations with SlidesAI and spend more time on customer visits. Automating processes ensures uniformity and accuracy across tasks like data analysis and customer service. GenAI tailors experiences based on customer behavior, increasing conversion rates. Customer-centric approach.

Niche 126

Niche Pipeline Prospecting Growth 126

Hubspot

APRIL 9, 2025

Some, like scheduling follow-up emails or creating a repeatable framework for researching prospects, streamline your day without harming the quality of your work. Doing your research after regular business hours (rather than during) frees up additional selling time. Plan follow-up strategies when, how, and what to say.

Real Estate 69

Real Estate Objectives and Key Results Follow-up Contact 69

ClickFunnels

JULY 17, 2025

Have you ever clicked an Instagram ad while scrolling on your phone and ended up making a purchase? With that in mind, design a mobile-optimized destination that grabs attention and smoothly guides visitors through a custom sales funnel. The fewer fields there are for customers to fill out, the more likely they are to complete them.

Promote 130

Promote Follow-up Start-ups Prospecting 130

Search Engine Land

JULY 24, 2024

Follow the branch : Based on the top-level metric affected, move to the relevant Level 2 metrics. Drill down : Continue moving down the tree, following the path indicated by the metrics showing issues. GA4 funnel reports : Analyze the steps in which potential customers are leaving your store. Business email address Sign me up!

CTR 96

CTR Objectives and Key Results Click Through Rate Campaign 96

Hubspot

JANUARY 8, 2025

In his book, he explores how gap selling has the potential to: Generate more leads Increase customer conversion rates Minimize sales cycles Maximize the average deal size Despite what you might be thinking, gap selling doesnt involve a whole lot of strong-arming prospects or dazzling them with fancy features to achieve these results.

Intrinsic 79

Intrinsic Sell Objectives and Key Results Technique 79

ClickFunnels

MAY 20, 2025

The post How to Boost Funnel Page Performance with Pop-Ups appeared first on ClickFunnels. That little box pops up offering you a discount or a free guide. ” That’s the power of a well-timed pop-up, and it could be the missing piece in your funnel page strategy. .” Exit-Intent Pop-Ups 2.

E-commerce 130

E-commerce A/B testing Strategize Follow-up 130

Search Engine Land

AUGUST 6, 2024

I got the opportunity to present at SMX Advanced 2024 on a topic I live and breathe every week with my agency’s clients: advanced PPC analytics and measurement. Business email address Sign me up! Whatever your vertical, your CRM should be set up to capture data that allows you to segment your users into buckets with different values.

Technique 74

Technique SQL GTM Campaign 74

ClickFunnels

JULY 15, 2025

Attracting the right ones that actually convert into customers is where most businesses get stuck. Start With the Right Hook for the Right Buyer Your lead magnet needs to speak directly to the pain your ideal customer is experiencing right now. And if you need to present more information? Collecting leads is easy. One next step.

Real Estate 130

Real Estate Up-sell Follow-up Start-ups 130

Search Engine Land

SEPTEMBER 24, 2024

Up to 85% of Reddit users , or Redditors, agree that people post things that are honest and truthful. You can write up to 40,000 characters. Business email address Sign me up! Your ad will be present when Redditors are actively searching and exploring the latest or most popular content. The different ad formats available.

X-functional 85

X-functional Niche Promote Represent 85

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.” What is content marketing?

Entertainment 98

Entertainment Promote Non-Profits Engineering 98

Salesforce

NOVEMBER 25, 2024

At Connections ’24 we announced that customers in the AMER region could access many of the features we were building out in Marketing Cloud Growth and Advanced Editions. In the Winter ’25 release, we are expanding new functionality in Account Engagement to all customers on Growth, Plus, Advanced, and Premium.

Cross-sell 64

Cross-sell Customers Territory Campaign 64

Hubspot

OCTOBER 16, 2024

Before folks at the outsourced cold calling company get down to doing (successful) business, you’ll want to give them the following: A well-crafted script. This script should outline the key points of your sales pitch, ensuring that agents deliver a consistent message to potential customers. Information about your product or service.

Cold Call 73

Cold Call Sales Price Campaign 73

Martech

SEPTEMBER 23, 2024

What sets these companies apart is their customer-centric approach to genAI. Instead, they focus on delivering the right solution to meet customer needs. The outperformers use these three models in tandem because they understand that they serve the company and the customer differently. This is where startups excel.

Minimum Viable Product 65

Minimum Viable Product Legal Government Technology 65