Martech
SEPTEMBER 29, 2023
Marketers have long used technology and data to target their audiences effectively. With Einstein GPT, customers can generate content that continuously adapts to changing customer information and needs in real-time. AI has now enhanced this capability, but it also raises ethical concerns.
Veloxy
JUNE 8, 2022
The technology available today allow sales teams to maintain a healthy pipeline and continually move leads on to the conversion stage. Without further ado, let’s look at how different technologies can help you manage your pipeline. With cloud technologies, your sales teams could become far more agile and improve their effectiveness.
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Martech
APRIL 12, 2024
The current business environment — increasingly omnichannel but with a heavy reliance on digital — requires successful marketers to capture, analyze and leverage data to deliver timely personalized interactions across every customer touchpoint. Fully 75% of global 100 organizations say CX is a top priority, according to Forrester Research.
Martech
DECEMBER 11, 2023
I am the first generative AI chatbot for marketing technology professionals. Prompt How should marketing integrate with technology efforts? Answer Marketing should integrate with technology efforts by ensuring that the chosen marketing technology aligns with the existing martech stack. I am trained with MarTech content.
Advertiser: ZoomInfo
The fight to find new customers and retain existing ones is the biggest business challenge for many companies. Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.”
Martech
SEPTEMBER 22, 2022
Successful marketers embraced a customer-centric approach long before the pandemic. But changes over the last two years have impacted what customers expect from experiences, and marketers need to use every technology they can in order not to leave their customers behind. Using technology to listen and understand.
Martech
SEPTEMBER 26, 2023
Martech is a lot more than marketing technology. “It Martech is really at the intersection of technology, strategy and people, he said. The north star for the design and features of a martech stack must be the customer-centric outcomes it provides. But a general directive to cut spend? — Registration is free. In your inbox.
Advertiser: ZoomInfo
Looking for tools to surface the voice of your customer? Where Conversation Intelligence fits into your sales technology stack. Has Conversation Intelligence (CI) been discussed in your organization, but you don’t know where to start? Generally curious about the CI space?
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In this guide, we will show you how to elevate your sellers’ results and provide you with insights and tips that will also benefit the rest of your customer-facing organization. A few thoughts on technology. You will learn: What sales engagement is. Effective communication techniques. Critical training and coaching tips.
Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.
Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks.
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Technology as a service (XaaS), sold on a subscription basis, is rapidly becoming the dominant go-to-market model in the industry. Optimize for the customer life cycle. Become data-driven. Sell outcomes.
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Read "The Essential Guide to the Buying Experience of the Future" to find out how to empower your customer-facing teams and thrive in modern selling environments. You’ll learn how to: Scale training and coaching with modern technology. But how do you prepare your sales teams to do that? Provide value in buyer engagements.
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