Google adds PrestaShop to list of e-commerce integrations

Google now has shopping integrations for retailers on Shopify, WooCommerce, GoDaddy, Square, BigCommerce and PrestaShop.

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Google has announced a shopping integration with e-commerce platform PrestaShop, the company announced Thursday. The integration is available now via the “PrestaShop Marketing with Google” add-on, available in France and in countries where Shopping campaigns are available.

Why we care

This new integration gives PrestaShop’s 300,000 merchants an easy way to make their product listings more discoverable across Google properties, such as Search, the Shopping tab, Image search and YouTube.

Making it easier for retailers who may not be working with an agency to show their products on Google strengthens the search engine as an e-commerce destination, which will help it compete against other e-commerce platforms and may also help it attract more retail advertisers.

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About the author

George Nguyen
Contributor
George Nguyen is the Director of SEO Editorial at Wix, where he manages the Wix SEO Learning Hub. His career is focused on disseminating best practices and reducing misinformation in search. George formerly served as an editor for Search Engine Land, covering organic and paid search.

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