Sun.Jan 23, 2022

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The latest jobs in search marketing

Search Engine Land

On the hunt for something new? Check out who’s hiring in search marketing this week. Please visit Search Engine Land for the full article.

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Dear SaaStr: Do VCs Prefer Startups With No Competiton, Or Those Disrupting Competitive Spaces?

SaaStr

Q: Do venture capitalists choose companies that have no competition or ones that are trying to disrupt a competitive market? I think most VCs do both. We did an analysis of SaaS startups that had IPO’d and about 70% were new versions of something new, and 30% were truly new categories: So VCs like to do both. The reality is, entering an existing market especially in B2B is often faster and easier, despite the competition.

B2B 86
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Neeva seeks to expand user base with free subscriptions

Search Engine Land

Search marketers will have to pay attention if Neeva can grow its market share. But without search ads, options may be limited for PPC practitioners. Please visit Search Engine Land for the full article.

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Top Post & Vids of the Week: CRO Box, CMO Calendly, COO Asana, CCO Figma, and More!

SaaStr

Top Blog Posts This Week: Meritech: The Average SaaS Company IPO’s at $225m in ARR. And is No Longer in the Bay Area. Dear SaaStr: How Much Does The VC On My Board Make If We Sell for 1 Billion? You’ll Lose Customers. It Hurts. But Don’t Let Them Become Angry Ex-Customers. 8 Things That Change When Your Company is Acquired. The 2 Things To Look For — At a Minimum — In Any First VP of Sales.

Growth 85
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Coaching - the critical sales management skill?

Membrain

Successful sales managers must master a range of important skills. They need to make sure that they recruit the right people and help them to realise their potential, encourage their teams to follow and contribute to the organisation’s learned best practices, ensure that opportunities are well-qualified, that pipelines are well managed and that forecasts are consistently accurate.

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Lead by Example.

SalesBlog!

Connecting with my network for sales managers a recurring theme transpired. Managers of sales teams all over the country were frustrated with the reaction and response their team members were having to the economic challenges. In almost all cases their salespeople were not making any real changes – participating in new ideas and/or offerings – but were actually “hunkering down” to weather the financial storm.