Tue.Aug 03, 2021

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How Your First Meeting Repels Your Prospective Client

Iannarino

The Gist: The way to a second meeting is a valuable first meeting. The reason clients disengage is because the conversation isn’t one they find valuable. A lot of legacy practices prevent second meetings. You never get a second chance to make a first impression, which means you have a lot riding on your meeting with a new client. That first meeting can end with you impressing your client by using their time wisely and making the experience a valuable one, moving both of you forward in the

Clients 326
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The Yin Yang Dynamics Of Prospecting

Tibor Shanto

By Tibor Shanto. Dynamics is a critical part of most interactions, core to nonverbal communication, which itself accounts for 80% plus of communication. The most dramatic pieces of music feature a full range of dynamics, often contrasted in unexpected ways. The best composers understand dynamics and can create just the right dynamic tension to thrill and win the audience.

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Trending Sources

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10 Prospecting Tips To Explode Your Sales

ClickFunnels

The post 10 Prospecting Tips To Explode Your Sales appeared first on ClickFunnels. Prospecting is a crucial part of the sales process. You need to identify prospects, reach out to them, and persuade them to take the next step in your sales funnel. But all that is often easier said than done. Sourcing prospects can be time-consuming, cold outreach can feel awkward, and gatekeepers might prevent you from even speaking to the right person.

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Do You Have A Brain Trust?

Partners in Excellence

Every two weeks, on Friday afternoon, I have a call with Brent. Once a month, on Saturday mornings, Ned and I speak. Mitch and I speak monthly, Jill and I speak monthly Kelly and I speak about every six weeks, Rene and I have a talk every 4-6 weeks. The list goes on, it’s about 15-20 people. Tamara, Hank, Glen, George, Scott, Mike, Howard, Shari, Alice, Charlie, Bert, Maria, and more.

Trust 146
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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The Real Estate Sales Process – 8 x Proven Steps

The 5% Institute

In this article, we’ll detail our eight steps of the real estate sales process, which works for Realtors or Real Estate Professionals who’d like to use a more consultative sales process. Learning, implementing and following a sales process is one of the most important things you can learn in sales and real estate. A sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

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How well do you know your customers?

Martech

Nearly two-thirds of consumers (65%) are overwhelmed by the communications they receive from brands, according to the new “Audience of One” report released by visual experience platform Movable Ink. The stakes are higher for brands to personalize their messaging (without being too creepy), and also to make sure the information they use accurate. For instance, one in four consumers unsubscribed from emails when the brand addressed the message to the wrong person.

Customers 124

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How customer-obsessed marketers succeed with personalization

Martech

In 60 minutes, learn how to simplify the personalization process and use resources more efficiently and effectively. Hear about: Forrester’s latest research into personalization trends Insights and tools to help make the personalization process work from special guest Rusty Warner of Forrester Success stories and lessons learned in determining the right approach to personalization from marketing experts at Sleep Number, Dow Jones, and TIGI.

Customers 122
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Sales Techniques For Cold Calling – 6 x For Max Results

The 5% Institute

In this article, you’ll learn our six proven and effective sales techniques for cold calling. Cold calling can be an effective way to get in touch with your ideal clients, because it allows you to cut through all the noise and get in direct contact with the potential decision maker. Cold calling does have a bit of a bad reputation; but this is because Sales Professionals don’t know how to use it effectively.

Cold Call 145
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How Vevo used original content and nostalgia to bridge the pandemic video shortfall

Martech

“Video killed the radio star” sang The Buggles prophetically in the first music video broadcast on MTV. That was 40 years ago this year, and although radio stuck around it’s just become routine for us to expect video along with the audio. Often enough the music videos we consume are delivered by Vevo, the leading global video network. “We have a presence on YouTube and a large CTV presence on more than 15 channels,” JP Evangelista told us.

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Dear SaaStr: Do I Really Need a Top Brand VC?

SaaStr

Q: How important is it to have a premier VC fund backing you vs angels at a higher valuation? I think in most cases, it mostly boils down to Next Round Risk. If you raise money from top or even top-ish brand VCs at a reasonable valuation, you usually get at least 3 benefits: Top Partners at Top VC Firms are Usually Good for a Second Check if you are doing OK / decent but not great yet.

Price 114
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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3 Ways to Monetize Data and Analytics

Smarter With Gartner

Despite a state-of-the-art business insights platform, Dow Chemical had a data problem. The organization had hundreds of dashboards and thousands of reports, but none of that information was generating better decisions. It’s not uncommon for organizations to keep investing in systems even when they don’t produce the benefits they had promised, but Dow Chemical’s D&A team decided to step back and reexamine what their platform could deliver, and how.

Represent 111
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The robots are coming (again): Tuesday’s Daily Brief

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and RPA isn’t a magic wand. The news below about Salesforce’s acquisition of a Robotic Process Automation provider had me thinking back to the days when people were talking about an RPA bubble bursting.

Technique 112
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Consistency Creates Your Success

Sell Or Die

In this episode of The Sell or Die Podcast, I (Jen Gitomer) am interviewing Jeffrey about his most recent milestone, hitting 500 consecutive Facebook lives! In the episode, we’ll discuss how he was able to do the Facebook lives consistently and the lessons learned from the process Points we will discuss include: Why consistency is important Lessons learned Recommendations from Jeffrey The best way to be successful with your business is to make sure that you are being consistent with whatever you

Sell 105
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Webinar: Use the power of AI to drive ROI

Martech

Artificial intelligence is transforming the way businesses operate. And even more so, AI promises meaningful customer experiences to build deeper brand loyalty and long-lasting customer relationships. But how do you ensure your customer experience is personal, relevant and human when using AI and machine learning to improve CX? Join CX Journey’s Annette Franz with Redpoint Global’s Steve Zisk as they explore the impact of artificial intelligence on your customer.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Reflection: The Greatest Gift a Leader Can Give

Sales Hacker

“I actually want to really understand how you are doing. Because I feel like you’re being stretched in a bunch of different ways.”. Hearing those words from a boss can be powerful, life-changing even. Shannon Wasiolek entered a career development conversation with a leader and had a very different conversation than she expected. It was a space for reflection.

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How to Succeed at Trials and Demos [PODCAST]

Sandler Training

Mike Montague interviews Hamish Knox on How to Succeed at Trials and Demos. The post How to Succeed at Trials and Demos [PODCAST] appeared first on Sandler Training.

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PODCAST 172: How Revenue Sprints Help your Company Scale with Ryan Staley

Sales Hacker

Today on the show, we have Ryan Staley , the founder and CEO of Whale Boss, where he helps Founders, CEOs, and Revenue Leaders implement revenue by 7 and 8 Figure Sales Systems in less than 3 months. We go deep into how to sell to the enterprise and scale revenue through revenue sprints. powered by Sounder. If you missed episode 171 check it out here: How to Hire Salespeople with the Future In Mind with Anjulika Sain.

Sell 99
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3 Things To Remember on Black Women’s Equal Pay Day

Salesforce

In March, we recognized Equal Pay Day — a day that symbolizes how far into the year women have to work in order to earn what men earned the year before. However, Black Women’s Equal Pay Day falls even later in the year. On average, Black women have to work until August to earn what white men earned the previous year. In 2021, Black Women’s Equal Pay Day falls on August 3.

Promote 98
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Target impression share bidding, other August changes now available in Microsoft Ads

Search Engine Land

Other August announcements include new automated extensions, labels for account organization and changes to unified accounts. Please visit Search Engine Land for the full article.

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Why Change Leadership is More Important than Ever

The Advantexe Advisor

It’s August. Where did the time go? Seriously. How is it August? As we move into the heart of the 2 nd half of 2021, there is no playbook for what we just went through and where we are about to go. It is literally changing every day, every week, every month. With this constant, chaotic, and intensive change, the skills of change leaders are being depleted and change leaders are desperate to gain new skills and tools to be effective.

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Create an Effective Governance Policy for Open-Source Software

Smarter With Gartner

Over 90% of organizations that responded to a Gartner Research Circle survey use open-source software (OSS) in their enterprise, including for mission-critical workloads. Organizations choose OSS expecting it to be cheaper, more customizable and of higher quality than commercial counterparts. Yet organizations may find that the expected benefits don’t materialize or are canceled out by new risks.

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How do you plan for in-person consumer behavior and COVID at the same time?; Tuesday’s daily brief

Search Engine Land

Plus, Google’s math solver guidelines emphasize technical SEO and content accuracy. Please visit Search Engine Land for the full article.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How Financial Services Teams Benefit from Sales Engagement

SalesLoft

Financial services sales have changed. Your clients are savvier than ever, with all the information they could ever need online. By the time they have a first conversation with a rep or producer, it’s likely they’ve talked to peers, researched their options online, and read reviews about you and your competitors. In fact, leads spend just 17% of their time meeting with vendors according to Gartner. .

Service 52
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How To Invest In Gold

Sales Pop!

There are a number of different ways that a person can invest in gold nowadays. It is something that attracts a large amount of interest from a lot of people in the USA given the fact that the price of gold has been steadily increasing over the past few years. Some are relatively accessible even with much smaller quantities of cash, meaning that anyone can take part in the opportunity to invest in gold.

Price 52
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What Can’t AI Do Yet? Concerns and Limitations of the World-Changing Technology

Gong.io

Back in the 1960s, Artificial Intelligence (AI) was believed to be right around the corner. Significant funds were invested. Systems were built. But, results were disappointing and interest faded for a long period. Today, in 2021, AI can do much more. It evolves quickly, and can now recognize faces, transcribe speech, detect anomalies, and more. But, there’s a lot it still can’t do.

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8 x Tips On Closing Sales More Effectively

The 5% Institute

In this article, you’ll learn eight tips on closing sales more effectively, by using our proven method – which’ll help people sell themselves on the need for your product or services. These tips on closing sales more effectively are centred around consultative selling. This means that you’ll take a question based, and solution approach rather than purely presenting an option up front.

Closing 145
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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How to Get Referrals from Clients: 10 Helpful Tips

Lead Fuze

What Are Business Referrals? Before we dive directly into the topic of how to get referrals, let’s get to know what a business referral is first. Whenever someone in your circle promotes your company to a prospective client, this is known as a business referral. This may occur naturally during a casual conversation or even as a result of deliberate referral marketing activity on the part of the referrer.

Referrals 105
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How Kellogg’s Culture of Workplace Giving Persevered

Salesforce

Like most companies, Kellogg faced numerous challenges after the COVID-19 pandemic hit. There were challenges within the supply chain , and Kellogg struggled to meet demand, both for its paid goods (filling grocery store shelves) and its donated goods through its Better Days program. Since 2015, Better Days has helped feed nearly 200 million people facing hunger or crisis around the world.