Fri.Sep 17, 2021

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What Is Sales Funnel Analytics? [And How To Effectively Use It]

ClickFunnels

The post What Is Sales Funnel Analytics? [And How To Effectively Use It] appeared first on ClickFunnels. Want to build a successful online business? Then you need to commit to making decisions based on data. Here’s what we are going to discuss today: What is sales funnel analytics? What are the most important sales funnel metrics? How to optimize your sales funnel?

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3 Strategies for Building Trust Between Sales and Marketing

Heinz Marketing

By Win Salyards , Marketing Consultant at Heinz Marketing. Aligning your sales and marketing teams can be a daunting task , and one of the main hurdles to overcome is getting over the trust gap between sales and marketing. Many surveys have shown marketing and sales teams frequently don’t trust each other in their work. So, how do you push past that barrier?

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8 Sales Closing Questions To Get To Signature

Gong.io

Sales cliche: Top sales pros could sell ice to eskimos. Sales reality: Today’s top sellers know their jobs aren’t about tricking buyers into a sale. Your job isn’t to use closing techniques, it’s to lead. Here are 8 sales closing questions that are 0% closing gimmicks and 100% effective. But first, a quick scenario: Here’s where things go wrong (and how to fix it).

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Can AI threaten human rights?: Friday’s Daily Brief

Martech

Good morning, Marketers, MarTech is still buzzing. Our conference has officially concluded, but everybody is still catching up on what they missed. For me, I still can’t wait to see what a brand like Michael Kors is doing to navigate a cookieless future. There is also Ray Valencia, Director of Digital Customer Experience at Cinemark, talking about strategies in the pandemic-present.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Start Building Your 2021 Dreamforce Agenda

Salesforce

Once a sprawling event that commandeered downtown San Francisco with more than 170,000 attendees, Dreamforce is back. This annual event welcomes Salesforce customers, partners, and employees together for learning, fun, community building, and philanthropy. This year, we’re going digital. And now is the time to start planning your Dreamforce agenda. Dreamforce ‘21 takes place September 21-23 and will be brought to you live via Salesforce+ , our new, free streaming service.

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Google explains why it made the title change to the search results

Search Engine Land

Google said it went from using your HTML title tag 80% of the time to 87% of the time in the past couple of weeks. Please visit Search Engine Land for the full article.

More Trending

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10 Learnings from Anjali Sud, CEO of Vimeo on How to Do Self-Service and Enterprise Right

SaaStr

We recently had a chance to catch up with Anjali Sud, CEO of Vimeo. After a 16 year journey, Vimeo recently IPO’d at $330m+ in ARR, growing a stunning 56%! (!). More on that here. The conversation was great, and we went especially deep on how to run a business that has both a large self-serve component, and a free edition … and a fast-growing enterprise business as well.

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Mozilla tests Bing as the default search engine for 1% of users

Search Engine Land

Many SEOs often forego Bing optimization in favor of its higher traffic counterpart, but this is another reason to diversify your target search engines. Please visit Search Engine Land for the full article.

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WEBINAR: James Buckley hosts “How to Build a Personal Brand to Sell Faster and Close More Deals”

JBarrows

The post WEBINAR: James Buckley hosts “How to Build a Personal Brand to Sell Faster and Close More Deals” appeared first on JB Sales.

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The Sales Compensation Plan from Hell and How to Improve It

Understanding the Sales Force

Have you ever attempted to complete a jigsaw puzzle when the entire puzzle is a solid color? You dump all the pieces on the table and say to yourself, WTF? Have you ever come to a strange intersection and the signs are pointing in every possible direction? You sit there with drivers leaning on their horns, urging you to move and you're looking at the signs and wondering, WTF?

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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SEO testing for continuous improvement; Friday’s daily brief

Search Engine Land

Plus why you should pause your ads (for science). Please visit Search Engine Land for the full article.

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How to Create an Effective Branding Campaign That Inspires a Movement

ConversionXL

Brand is the perception of your company in the eyes of the world. It’s shorthand for who and what you are. Getting branding right gives people a reason to love you, which they’ll reward with loyalty. Getting it wrong, however, can create an impression you may never be able to change. In this article, you’ll learn what’s required to create a branding campaign that strikes the right chord.

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How testing can give your email marketing a conversions boost

Martech

Most marketers have some kind of email program, but are they emailing with a purpose? At the second day of MarTech, Kath Pay, CEO of Holistic Email Marketing, showed how testing emails can improve customer engagement and boost conversions. Not all marketers are fully invested in testing, in Pay’s experience. “If they’re testing, why are they testing?

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Stensul integrates its email creation platform with Slack and Teams

Martech

Stensul, an email creation platform, has announced new integrations with Slack and Microsoft Teams. Stensul speeds email creation through simplified collaboration processes, user role optimization, and templates and modules with brand guidelines embedded. Stakeholder feedback on email creative can be spread across disparate channels, including emails as well as collaboration platforms.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con