Iannarino
SEPTEMBER 28, 2022
You don't hear a lot about social selling anymore. Its promise was that every salesperson would reach their goals by simply hanging out on social channels and connecting with their prospects. But the loud voices that once shouted, " Cold calling is dead! " have been silent for many years.
Martech
SEPTEMBER 28, 2022
It was supposed to be a public service announcement, promoting an app to discourage binge drinking on campus. It helped college students who drank too much to cut back. It also encouraged a subset of college students to drink more. So what went wrong? To Dr. Brian Cugelman, a senior behavioral scientist at the Toronto-based Behavioral Design Academy, “what went wrong” here is a good example of a “backfire” — an ad campaign that delivers an unintended consequence, sometimes bad.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SaaStr
SEPTEMBER 28, 2022
Dear SaaStr: What do you look for when hiring a VP of Product for a B2B SaaS? In particular, the dilemma I’m facing is hiring between a SaaS expert or a target market expert. First, I’d go for a SaaS expert over a domain/target market expert in just about any senior hire — VP Product, VP Sales, VP Marketing. The general reason is this: we overvalue domain expertise.
Mike Weinberg
SEPTEMBER 28, 2022
It all started with a thank you note from a sales leader. Drew Ellis of SAP was so specific in what he shared in a LinkedIn message that I appreciatively replied asking for a short Zoom meeting so I could learn more. It was in that conversation that he dropped so much sales and sales … Game Changing Takeaways for Salespeople and Sales Leaders Read More » The post Game Changing Takeaways for Salespeople and Sales Leaders appeared first on Mike Weinberg.
Advertisement
Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
SaaStr
SEPTEMBER 28, 2022
It’s not just you. SaaS is getting more expensive, for a variety of reasons. HubSpot for example, which has been very judicious on holding the line on pricing and ACVs, raised prices 12% for the first time since 2018 — albeit only on new customers: Slack also similarly did its first pricing increase in history recently, of about 10%: Prices are going up in SaaS.
Heinz Marketing
SEPTEMBER 28, 2022
By Carly Bauer , Marketing Consultant at Heinz Marketing. Having proper email etiquette at work can help set you up for success when communicating with other professionals. It sets the tone for your email and acknowledges the recipient in a polite, respectable manner and helps establish you as a credible person in your role. Email etiquette is a highly valued skill that every professional should have in their tool belt and know how to use effectively.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Sales Hacker
SEPTEMBER 28, 2022
Customers are coming into the sales process more and more educated, but many organizations are stuck running the same play for everyone. Join Jake Dunlap (Founder & CEO of Skaled) to learn how companies are adapting their B2B processes to this new world—where people are coming in with very different expectations and levels of education. Guest: Jake Dunlap – Founder + CEO of Skaled.
Martech
SEPTEMBER 28, 2022
With high inflation and low consumer confidence, plus the lingering effects of the supply chain crisis, nobody knows quite what to expect this holiday season. But one thing is for sure: if you want your business to succeed, you need to be prepared with relevant, connected experiences across every customer interaction. That’s where AI comes in.
Partners in Excellence
SEPTEMBER 28, 2022
Imagine, you are sitting at an airport, on a plane, perhaps in a Starbucks, or at a large event and you start talking to a stranger next to you. It doesn’t matter who starts the conversation. But how does it start? Perhaps both of you just shared a common experience–you saw something happen near you. “What did you think about that speaker?
The Advantexe Advisor
SEPTEMBER 28, 2022
In Part 1 of Advantexe’s Great Resignation Through the Eyes of Three Generations blog series, our panelists began by defining how each generation Genz, Millennial, and Gen X defined the Great Resignation. In part 2, the team will discuss why they think people are leaving their jobs. Gen Z Response – Allee Stidham, Manager of Project Management. I think people are leaving their jobs because they are finding better opportunities.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Highspot
SEPTEMBER 28, 2022
A recipe for empowering rising leaders with more authority, and for driving efficiency in a growing organization. In a startup’s early stages, decision-making is concentrated with a small team — usually founders and their closely-knit and highly-motivated early hires. Well-informed, timely, and savvy decisions during these nascent days are crucial for the business’s survival.
Lead Fuze
SEPTEMBER 28, 2022
Although one could argue no single role at a company is unimportant, the CEO is singularly responsible for company growth. A CEO is the face of a brand, the person who defines an era in a company’s sales cycle. Michael Scott’s Apple looked different from Steve Jobs’ Apple, which looks different from the current era under Tim Cook. With the pressure of being the face of a company in mind, the CEO must understand there are expectations with what they can bring to their new era.
PandaDoc
SEPTEMBER 28, 2022
A wide variety of possible price negotiation strategies exist but all of them have a common baseline. Customers often try to haggle at the last minute when it’s really too late to back out of previous agreements. And it’s quite hard to overcome such attempts loss-free. That’s why successful bargaining requires special knowledge of negotiation tactics and advanced negotiation skills.
Martech
SEPTEMBER 28, 2022
Let’s face it: many consider email marketing boring. It’s not as flashy as jumping onto BeReal or TikTok, and besides, does Gen Z even use email? Email marketing can be an exciting channel because it drives a lot of revenue for your business. Research shows that you can expect a 42X ROI when you invest in email marketing. So, let’s go over a few ways you can supercharge your email marketing and make it exciting again.
Advertisement
Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
Sales Pop!
SEPTEMBER 28, 2022
Just like a business has many expenses, but not all of them are necessary, processing payroll takes a lot of effort – but it could take less. With the right strategies, your company’s payroll process could be more efficient and accurate than ever before. From federal laws to self-imposed deadlines, there are a lot of details to consider when it comes to payroll.
Expert insights. Personalized for you.
283 
Let's personalize your content