Sun.Jul 18, 2021

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Why Human Beings Provide More Value Than Automation In Complex Sales

Iannarino

The Gist: More and more, sales organizations are refusing to provide their prospective clients with the help of a salesperson. Many of the new models are based on removing the costs of sales, something that limits success in complex sales. In professional B2B sales, human beings provide more value than automation. The more sales organizations turn to technology to reduce the cost of interacting with a customer or client, the greater the returns for those who buck the trend and provide a human be

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Podcast 206: Hang Black on Diversity and Intentionality in Sales Copy

JBarrows

Our guest this week is Hang Black, VP of Revenue Enablement at Juniper Networks and author of Embrace Your Edge, joins John this week to talk about adaptability within the customer lifecycle and personalization: telling people how you like to be connected with. Hang details how diversity, innovation, and creativity come into play in this new age of Gen Z sellers and buyers, especially as we re-enter into this “hyper hybrid world”.

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What Is The Objective Of This Call?

Membrain

Do you have a clear objective for each call/meeting you have with the customer? Is it aligned with the customer’s objectives for the call?

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Podcast 207: Brian Trautschold on How Gamification is Taking Over the Sales World

JBarrows

Our guest this week is Brian Trautschold, Cofounder at Ambition, joins John this week to talk about keeping remote employees motivated and accountable, and how companies and brands that incorporate gamification are changing the world. Gamification can foster teamwork and create an outlet for friendly rivalries. To create a healthy environment, promote competition alongside metric-driven coaching and encouragement amongst sales reps.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Execute Your Cloud Strategy With a Cloud Center of Excellence

Smarter With Gartner

Not all cloud strategies were created equal, but cloud computing is nevertheless evolving from a market disruptor to a base expectation for IT in the era of digital business transformation. As organizations adopt cloud at scale, you might need a cloud center of excellence (CCOE); make sure you know the pros and cons. Recent research from Lydia Leong , Distinguished VP Analyst, Gartner, looks at key considerations as you weigh the fit of a CCOE — and best practices for deploying a CCOE if you cho

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The Top 10 SaaStr Videos of the Week: ThoughtSpot, Chime, Plaid, Marqeta, Square and More!!

SaaStr

This last week was full of new SaaStr video content after the incredible digital SaaStr Money sessions with the CEOs and CXOs of Chime, Square, Adyen, Plaid, Marqeta and so much more! Catch up on those sessions here! Now on the Top 10 for the week! #1. Bottoms Up vs. Top Down Selling in the Enterprise with ThoughtSpot’s CEO. A classic session from SaaStr Enterprise 2021 on when top-down selling works vs. bottoms up.

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Sales Tips For Beginners – How To Close Sales Easily

The 5% Institute

Consistent sales are the lifeblood of any Business Owner, Sales Professional or Consultant , and you need to learn how to make your sales without winging it – which is why we’ve created this list of sales tips for beginners. In this article, we’ll be looking at eight sales tips for beginners to help you win more sales and serve more people, in a consultative and non-pushy way.

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Lisa’s App of the Week – Stack Moxie

Heinz Marketing

By Lisa Heay , Marketing Planning Manager at Heinz Marketing. How many times have you discovered a campaign wasn’t working the way you thought, and it’d been failing for months, not routing engaged leads, or not awarding them a lead score that would have pushed them over to sales? . How many hours have you spent on a Sunday during platform migration weekend, manually testing every single form and smart campaign in your instance to ensure everything is connected and working as it should?

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How To Be A Good Salesman – Your Ultimate Guide

The 5% Institute

A salesman is a very popular career choice, because it can potentially be a very lucrative and financially rewarding career. Based on your positioning, knowledge and experience, you can literally get paid to give advice – and who wouldn’t want to do that! So; how to be a good salesman? In this guide, you’ll learn how to be a good salesman: Even if you’re not yet popular in your field.

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