Wed.Nov 10, 2021

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“Just Give Me A Price” – How To Respond The Right Way

The 5% Institute

In this article, you’ll learn how to respond to the “Just give me a price” statement in a way that’s not pushy and won’t position you just as another commodity. Prior to learning how to respond to the “Just give me a price” statement, we’ll first unpack why potential clients do this, and why it’s important that you don’t just go along with the question/ statement.

Price 144
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Text Message Marketing for Beginners

Sales Nexus

Craig Klein, CEO of SalesNexus discussed Text Message Marketing for Beginners. Text Message Marketing: What is it for? Is it legal? How do I do it right? Where do I get mobile leads? How can I set it up? And perhaps most importantly: Does it work? In this Text Message Marketing webinar for beginners, SalesNexus CEO Craig Klein discusses some of the basics when it comes to sending out text messages to your customers.

Legal 142
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How Corvinus University of Budapest is elevating the sales profession

Membrain

Some time ago, when the entrepreneur Csaba Csetenyi met with his friend, who was at that time the new head of Corvinus University of Budapest, Csaba said a few fateful words that changed the future for himself and for the university:

Sales 131
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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

Total digital ad spending worldwide exceeds $450 billion. By 2024, that figure will rise to $645 billion. This kind of spending means crowded ad platforms, which makes it more difficult to stand out. If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. But this is exactly what has caused online ad prices to increase by an average of 45% on Google and Facebook (and up to 1000% in some sectors).

Customers 131
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Sales Leadership Q&A: Driving Success in Remote Sales Environments

Force Management

Get more out of your team and cut through the noise of remote working challenges. In our recent webinar , Force Management President, John Kaplan, answered timely questions on sales leadership actions related to the “post-Covid” world and remote working strategies. We’ve compiled some of the most impactful topics and resources that you may find valuable as you decide what’s needed to support your sales team in hitting revenue goals.

Sales 123
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5 Interesting Learnings from Datadog at $1.2 Billion in ARR

SaaStr

Datadog IPO’d at $330m ARR, and when we last caught up with them they were already at $700m ARR — and it has done nothing but accelerate since then. Closing out with a $270m Q3’21 (!) and on to a $1.2B+ run-rate today, Datadog is accelerating at over $1B ARR. To 75% growth. Goodness. We just haven’t seen the type of acceleration at scale we’re seeing in SaaS leaders before. 5 Interesting Learnings: #1.

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Google goes 1-1 in Europe: EU upholds $2.8B fine; UK dismisses lawsuit over alleged iPhone tracking

Search Engine Land

The rulings carry implications for other platforms currently under investigation, as well as class action-style lawsuits against big tech, respectively. Please visit Search Engine Land for the full article.

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Newsjacking COP 26 Brings Attention to Rising Seas Affecting Panama’s Indigenous Guna People

David Meerman Scott

What does a small country do to generate attention at a huge global event like the 2021 United Nations Climate Change Conference ( COP 26 ) being held now in Glasgow, Scotland? Government and NGO leaders in Panama knew they couldn’t compete the millions of dollars that large and wealthy countries and companies are spending to get their message out. They took a different approach—generating media coverage via Newsjacking.

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New features out for Google Ads Editor version 1.8

Search Engine Land

Make sure to go through the list and determine which new features will best serve your accounts and clients when you use Google Ads Editor. Please visit Search Engine Land for the full article.

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Sales Negotiation: How to Implement the AGREE Model

criteria for success

Whether it's to win a project or to fund a new opportunity, sales negotiation is a key component of the sales process. But as salespeople, we tend to struggle when handling prospect or client objections. That's why I’ve put together the following five-step acronym to help you and your team through the sales negotiation process. Read on to discover more about the AGREE model.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Google announces new features in Ads Editor version 1.8

Search Engine Land

Make sure to go through the list and determine which new features will best serve your accounts and clients when you use Google Ads Editor. Please visit Search Engine Land for the full article.

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The future of marketing starts now. Join Zeta Live November 16-17th, 2021

Martech

Zeta Live 2021 will convene the industry’s most forward-thinking marketers and business leaders for insightful discussions on the future of marketing. Sessions will explore the intersection of marketing, innovation, creativity, and technology within a digital-first world over a two-day hybrid (in-person and virtual) immersive experience. Program highlights include: “Outlook 2022: Disruption Predicted” with Sir Martin Sorrell (S4 Capital Executive Chairman & Founder) “Through the Looking Glas

Sports 88
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Google goes 1-1 in Europe: EU upholds $2.8B fine; UK dismisses lawsuit over alleged iPhone tracking

Search Engine Land

The rulings carry implications for other platforms currently under investigation, as well as class action-style lawsuits against big tech, respectively. Please visit Search Engine Land for the full article.

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SaaStr Growth | Off The Record with Sequoia’s Pat Grady – Register Today

SaaStr

Pat Grady. Partner | Sequoia. Follow Follow. Candid VC Interviews – Session #1 . Wednesday – November 17th, 2021 | 10:00 am PST. For our very first session of “Off The Record” we are honored to interview Pat Grady from Sequoia Capital. Pat’s track record includes investments in Amplitude, Drift, Hubspot, Okta, Qualtrics, ServiceNow, Snowflake, and Zoom.

Growth 82
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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5 Limiting Beliefs That Hold Salespeople Back

Spiro Technologies

Whether we want to or not, we all hold beliefs about the world, about others, and, most importantly, about ourselves. Salespeople are no exception, and sometimes these beliefs can be a great thing, especially when they help us excel in our chosen profession and get over the inevitable setbacks that are thrown our way. But there’s another side to that coin: limiting beliefs.

Finance 78
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Vimeo announces plans to acquire Wibbitz and WIREWAX

Martech

Leading video software platform Vimeo has announced that it will be acquiring Wibbitz, a video creation suite for enterprises, and WIREWAX, a video platform offering integrated shopping technology. The move seems to be part of the company’s efforts to expand its video creation, editing, and marketing capabilities. Wibbitz’s enterprise-grade video technology and WIREWAX’s drag-and-drop interface will help brands create more engaging, high-quality videos for their marketing campa

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Nimble CRM Introduces Workflows and You’re Gonna’ Love Them!

Adaptive Business Services

Let’s start by stepping back a bit. For several years now Nimble has offered a way for you to create and to track business opportunities or deals. This includes creating the deal, associating it to a contact or company record, tracking the deal through a pipeline (your process for closing this deal), and generating forecasts based on your pipeline(s).

CRM 71
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How to Succeed at Understanding Motivation [PODCAST]

Sandler Training

Mike Montague interviews Mike Crandall, Sandler trainer from Oklahoma, on How to Succeed at Understanding Motivation. The post How to Succeed at Understanding Motivation [PODCAST] appeared first on Sandler Training.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Make Sales Abroad: Use the Right Reflection, Planning, and Metrics

Lead Fuze

Learn How to Make Sales Abroad With the Right Reflection, Planning, and Metrics. With a lot of uncertainty in the market, you may want to look for other opportunities – including making sales abroad. Even if your intention is to expand globally, it doesn’t mean targeting a continent as one country. It also means not casting a wide net and going after everything.

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8 Steps To Create a Killer Lead Generation Plan

ClickFunnels

The post 8 Steps To Create a Killer Lead Generation Plan appeared first on ClickFunnels. Need to create a lead generation plan? Good. You’re already one step ahead of marketers who move forward without any sort of plan. Better planning means better results. From my experience, better planning also helps to mitigate the main challenges that marketers face — first and second of which are “generating traffic and leads” and “proving the ROI of our marketing activities”.

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Social Story Selling System: 7 Storytelling Rules in Sales

Lead Fuze

The Power of Social Selling (+ 7 Rules for Storytelling in Sales). More and more people are avoiding sales communications. With their email inboxes and cell phones, they can block any sales messages. This means that the open rates for emails are dropping. This makes me nervous, too. I’m not sure if this is the right way to go. The question is, what are the best strategies for increasing diversity in the social story selling system?

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Sales Failure Stories: 9 Avoidable Mistakes to Learn From

Lead Fuze

Sales Failure Stories: 9 Preventable Mistakes That Everyone Can Learn From. It is easy to forget that the biggest winners have had some of their #failures. The most successful people in life are often those who’ve experienced failure, not just they’re successes. We asked #RevSummit17 speakers to share their most memorable sales failure stories — because learning what not to do is a great complement to learning what to do.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How to Improve Sales Forecasting Accuracy in 5 Steps

Lead Fuze

How to Improve Sales Forecasting Accuracy: 5 Tips to Boost Accuracy and Speed. We’re 10 weeks into the forecast, and my sales rep tells me that this $600k deal is now pushed out to next quarter because the buyer went on vacation for two months. You desperately search for something to accelerate, but with only 2 weeks left in the quarter you have nothing that can be accelerated at all.