Iannarino

DECEMBER 29, 2021

As we wrap up a second pandemic year and begin a third one, it's worth a moment or two to reflect on the world in which we find ourselves.

Sell 147

Sell 147

Martech

DECEMBER 29, 2021

In the year ahead, successful marketers will be using data to initiate more communications while respecting consumers’ privacy. In many cases, one of the most important messages the brand will be communicating is how they are honoring a commitment to privacy. If a message is of real value to a consumer, however, it will be easy to tell based on the actions that follow from it.

Retail 123

Retail Trust Service Technology 123

Search Engine Land

DECEMBER 29, 2021

Advertisers aren’t just competing for their audience’s money, they’re also competing for their attention. At SMX Create, Rebecca Debono and Julia Thiel discussed how they create eye-catching ads that can help brands secure both. Please visit Search Engine Land for the full article.

Engineering 120

Engineering 120

SaaStr

DECEMBER 29, 2021

The Wall Street Journal had a great summary of IPOs in 2021 and before. One of the top takeaways is the sheet rate of IPO creation. Much as Unicorn creation more than doubled in 2021, so did IPOs: There’s a lot you can read into this: * First, it’s good IPOs grew as quickly as Unicorns were minted , more or less. A top liquidity worry we should all have is if there won’t be enough IPO demand for the ~1000 Unicorns we already have (with far more to follow).

Niche 100

Niche Growth Price Engineering 100

Advertisement

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

Follow-up

Search Engine Land

DECEMBER 29, 2021

Save-able product filters can enable marketers to more quickly zoom into the product category they want to analyze. Please visit Search Engine Land for the full article.

Retail 119

Retail Product Engineering 119

Membrain

DECEMBER 29, 2021

No matter how much we try to simplify, some things will never be simple. We can automate, systematize, create processes, buy software - but in the end, complex b2b sales will stay complex.

B2B 75

B2B Sales Process 75

Adaptive Business Services

DECEMBER 29, 2021

I was watching the Boise State – San Diego State football game the day after Thanksgiving and one of the announcers stressed that “you have to make your own luck.” San Diego did. Boise did not. Of course, this reminded me of one of my favorite all-time sayings …. “The harder I work, the luckier I get!”. This is particularly important when things are not going as well as you would like them to.

Commission 71

Commission Gaming Business Services Up-sell 71

Heinz Marketing

DECEMBER 29, 2021

By Win Salyards , Marketing Consultant at Heinz Marketing. Is there a better way to close out a year than dancing and listening to your favorite song, and pouring yourself a celebratory drink? We don’t think so! So, if you’re looking for inspiration for your own celebration, we’ve compiled our list of songs and drinks to ring out this new year.

Consult 65

Consult Clients Closing Service 65

Hubspot

DECEMBER 29, 2021

Incentives are natural motivators — and sometimes, some "natural motivation" is exactly what your salespeople need to perform to the best of their abilities. That's why several companies leverage something known as incentive compensation : the practice of offering financial rewards for professional excellence. Here, we'll take a closer look at the concept, see some examples of what it looks like in practice, go over how you can put an effective incentive compensation plan together, and review so

Objectives and Key Results 66

Objectives and Key Results Commission Non-Profits Quota 66

SaaStr

DECEMBER 29, 2021

When you hear “GitLab,” you think “community.” From the very beginning, GitLab functioned as an open-source collaboration tool with a wide community involved in helping each other and growing the product. As community growth increased, the product itself grew in size and revenue. It owes much—if not all—of its success to product champions and the community as a whole.

Product 80

Product Growth Trust Price 80

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

Retail