Wed.Dec 15, 2021

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Lead Generation Sites & Examples Of Working Models

ClickFunnels

The post Lead Generation Sites & Examples Of Working Models appeared first on ClickFunnels. Today we are going to analyze three lead generation sites. Looking for some lead gen inspiration? Continue reading…. Table of Contents: #1 ClickFunnels #2 Get The Guy #3 Your First 10K Readers Want Russell To Teach You How To Build Your First Sales Funnel?

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Relationship Selling – How To Do It Right

The 5% Institute

In this article, you’ll learn exactly how to do relationship selling, by following an eight-step prescriptive formula. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A relationship sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

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Trending Sources

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The most popular Membrain blog posts from 2021

Membrain

Almost since the inception of our company, Membrain has posted to our blog consistently every week. Usually, I post something of my own as well as a guest post by an industry leader. Every year, a few posts seem to hit a chord and get passed around and talked about more than others.

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Five Stories to Watch: Get Motivated this Holiday

Force Management

For many of us, despite our best efforts, we’ll find ourselves crashing on the couch this holiday. Whether it’s from all the food or exhaustion of non-stop holiday cheer, it’s nice to veg out for a bit over the holiday. Instead of simply scrolling through your favorite streaming service, take a look at some of these motivational stories to give you some spirit this holiday and maybe even some motivation as you move into next year.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How to improve campaign quality in a digital-first world

Martech

While most marketers know crafting high-quality campaigns should be a top priority, many struggle to find that sweet spot between value and efficiency. This is particularly difficult for brands seeking to adapt to a digital-first world. “A lot of companies are looking to find out how to best merge all their activities and teams to get the most out of what they’re putting together,” said Ryne Knudson, senior content marketing specialist at Brandfolder, in his session at our MarTech conference.

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You can now link Google Analytics 4 to Google Search Console

Search Engine Land

The ability to associate GA4 and GSC properties gives SEOs more time to assess GA4’s capabilities ahead of the eventual deprecation of Universal Analytics. Please visit Search Engine Land for the full article.

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How marketers can create linkable content to drive more site traffic

Search Engine Land

Good content is foundational for link building. At SMX Next, Michael Johnson shared how SEOs can create content people want to link to. Please visit Search Engine Land for the full article.

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To know your customers, ping their phones

Martech

Every customer carries a phone and a wallet. To get to their wallet, go through their phone. Geofencing enables that. It should be a familiar concept by now. By taking advantage of existing cell phone networks, marketers can designate bounded areas near retail stores. Customers can be “pinged” with coupons and special offers if they are nearby — or if they are shopping at a competitor.

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3 do’s and don’ts for attracting new clients

Search Engine Land

Search marketers share the strategies that have won them clients as well as the tactics that flopped. Please visit Search Engine Land for the full article.

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The 11 Best Podcasts of 2021 from Salesforce

Salesforce

As the host of the Salesforce podcast Blazing Trails and leader of the company’s podcasting efforts, I listen to a lot of podcasts. And I’m not the only one. According to The Infinite Dial , approximately 80 million Americans – 28% of the U.S. population over the age of 12 – are now weekly podcast listeners, a 17% increase over 2020. Last year’s list emphasized connection to the outside world as we lived our lives isolated at home.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Google Search launches enhanced autocomplete with second column

Search Engine Land

In addition, Google is testing an edge to edge autocomplete interface and more full width designs. Please visit Search Engine Land for the full article.

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Focus On People and Invest in Tech — And More Predictions for Growing Businesses

Salesforce

With 2022 just around the corner, we looked to the fifth edition of our “ Small and Medium Business Trends Report ” for clues as to what the new year will hold for growing businesses. We also spoke to our savviest small business experts to gain deeper insights into the data. Let’s get into our top three predictions for growing businesses. Spoiler alert: it’s all about focusing on the people who make your business go — employees and customers alike — and investing in technology to support them.

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How to drive engaging brand experiences with co-innovation

Martech

“There are two forms of innovation: innovation for the purpose of doing better things, and the innovation of doing things better,” said Dave Mankowski, chief growth officer of Bounteous, in his session at our MarTech conference. “‘Better things’ are those methods that are more disruptive, those that are challenging and changing the business model.”.

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Dear SaaStr: What Would Cause a VC To Try to Force a Founder Out?

SaaStr

A lot has changed in the past decade. Today, the vast majority of traditional South Park / Sand Hill type VCs want the founder-CEO to go the distance, if at all possible. Bringing in “adult supervision” a la Google isn’t part of the core Silicon Valley playbook per se anymore. Mark Zuckerberg started the change in the VC mindset, Drew Houston, Aaron Levie and many others continued it, the Collision brothers perfected it.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Using intent as a unit of B2B campaign measurement

Martech

Marketers need to keep up with savvy buyers by having a comprehensive intent measurement strategy. This was the message from Hussam AlMukhtar, Senior Director of Strategic Marketing for B2B intelligence platform ZoomInfo, at our recent MarTech conference. “We have campaigns that are designed to drive traffic to our website, other campaigns that generate net new leads, and others that are designed to have meaningful conversations, like events and webinars,” said AlMukhtar.

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The Simple 5-Step Process for Selling Success

Adaptive Business Services

Be different. That’s it. Nothing more. All five steps come down to this. We can go round and round discussing all of the elements in the sales process and the importance of each. That would take some time. A lot of time. Instead, let’s talk about being different and, if you are perceived by your customer as being just that, your sales will increase dramatically.

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Good morning: Sustainable marketing is a thing

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, is sustainability just a message to your audience, or is it a practice? We can probably all agree that increased attention by consumers on the environmental impact of the products they buy is a good thing.

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SaaStr Scale: Live, TODAY! Tune into sessions from Box, Asana, Calendly and More

SaaStr

LIVE TODAY! SaaStr Scale 2021 is starting soon. Click on any of the sessions below at their designated time to tune-in live and participate in sessions. All times are in Pacific Time. 7:00-8:00 AM PT. 7:00 AM (50 MINS) – Acquiring SMB 10,000 Customers Solely from Data with Gorgias’ CEO Romain Lapeyre. 7:00 AM (40 MINS) – Product-led Growth: How to Execute Across the Full Funnel (and Mistakes We Made) with Reprise’s VP of Marketing and VP of Sales. 7:00 AM (20 MINS) –

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Theorem adds creative optimization to its LinkedIn offering

Martech

Digital media and marketing services provider Theorem has announced enhancements to its LinkedIn offering focused on creative optimization. A LinkedIn Marketing Partner, Theorem’s new Creative Optimization package includes an audit of digital channels to support new and effective creative ideas for social campaigns and posts. The packages offer a review of a brand’s total digital environment by Theorem creative strategists, leading to content recommendations.

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Making “The Number” May Not Be Enough!

Partners in Excellence

I was meeting with the executive team of an organization. They were proud, as they should have been, of their performance. For the past 5 years, they had been consistently hitting their revenue goal. It hadn’t been easy, but each year, they somehow managed to pull it out and hit their goal. After congratulating them on their performance, I asked, “Why do you want to talk to me?

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Using KPIs To Measure Social Media Success

Sales Pop!

Regardless of whether you’re aiming to be an influencer for a big luxury brand or marketeer for a small field service business, social media is one of your key channels to success. Social media platforms have evolved to such an extent that it can be challenging for newcomers to understand how to utilize them to their advantage and gain traction and engagement.

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Changed Market, Now What?

SalesBlog!

Business owners, managers, and sales professionals can be blind to a changed market and new competition. In relying on their small group of influence they miss the big picture many times. Ego can also stand in the way. Small successes continue to reinforce small thinking. It’s like the frog standing in the pan of water and stays there as the heat is turned up until boiled alive.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Best Cold Calling Memes of 2021: Pick Your Favorite and Win!

Veloxy

We’re nearing the end of another successful year of cold calling! As always, our persistence, belief in ourselves, and commitment to delivering value has paid off with more meetings and deals. This is the perfect time to unwind, get loose, and share some laughs around the myths, truths, and common occurrences around cold calling. We’re not just going to share the most popular cold calling memes with you— we’re going to give you the chance to win a free 3 month subscription to V

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Avoid These Three Sales Performance Stumbles

Highspot

Often, success is a culmination of multiple elements working together flawlessly. Think about a car, which has a variety of parts that each serve a critical function. Ignore a rattling sound coming from under the hood for long enough, and it’s likely just a matter of time before you end up broken down. Just a single failure point could spell disaster for even the most thoughtfully designed sales teams and strategies.

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Amazing Tips To Increase Your Blog Traffic

Sales Pop!

A blog can be an excellent way to promote your brand, whether it’s your personal brand or the brand of a company that you own. However, a blog is only able to offer value when there are plenty of people reading it. If you are new to the world of blogging, putting a lot of effort into well-written and informative posts only to have them receive no more than a handful of views can quickly become frustrating.

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