Sat.Aug 21, 2021

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B2B Reads: Lessons Learned, Economic Recovery, and Youth Activism

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Schedule Tasks and Block Out Time. While there is a place for keeping lists (many use them with great success), an even better strategy is to schedule tasks and block out your time.

B2B 112
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Dear SaaStr: My Customer Missed the Deadline for AutoRenewal. How Do I Handle This Situation?

SaaStr

Q: Dear SaaStr: My Customer Missed the Deadline for AutoRenewal. How Do I Handle This Situation? Let it go and Move On. At a practical level, it is incredibly difficult to enforce the contract, even with a collections firm. Collection firms don’t try very hard, and the threats they make on these type of contracts don’t scare too many companies. At a business level, remember that a customer that cancels — even late — means you screwed up.

Customers 105
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Virtual Selling Challenges: Overcome These 8 Obstacles To Explode Remote Sales Revenue

SalesHood

The pandemic has left revenue teams scrambling to find a way to sell effectively and overcome the virtual selling challenges of the new virtual-driven economy. For sellers, this means new challenges, but also - new opportunities. While the “new normal” has shaken up the sales industry - the SKO must go on! [ ] The post Virtual Selling Challenges: Overcome These 8 Obstacles To Explode Remote Sales Revenue appeared first on SalesHood.

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3 CEO Lessons in Scaling Enterprise CX with HubSpot’s CEO: SaaStr Podcast 475 and Video

SaaStr

In the age of the customer, how can growing companies scale their CX efforts over time and through expansion? Ginger Conlon, the Director of Thought Leadership at Genesys, interviews Hubspot CEO, Yamini Rangan, about best practices in delighting customers and aligning efforts across the organization. #1 Understand How to Win in the Age of the Customer.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.