Iannarino
MAY 16, 2022
You don't want to have a bad relationship with procurement or purchasing, but you don't want them to love you either. The way you become the darling of procurement is by being compliant, completing outdated RFPs, dissecting your pricing to help them determine how much profit they will allow you to retain, and ultimately lowering your price.
Predictable Revenue
MAY 16, 2022
These cold call script templates will help you craft an outbound sales conversation that feels natural, engages prospects, and wins more sales. The post Cold Calling Scripts to Maximize B2B Sales appeared first on Predictable Revenue.
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Salesforce
MAY 16, 2022
Hybrid work has existed long enough, and in large enough numbers, that researchers have identified why some organizations are more successful with it than others. It comes down to three things: tools, training, and team building. Pre-pandemic, only 8% of the 60 million U.S workers whose jobs could be done remotely worked exclusively at home, while one-third worked in a hybrid fashion.
SaaStr
MAY 16, 2022
So much going on in economy right now, from inflation to interest rates. But at end of the day, in Cloud, the question is if CIO and related spend will slow down. So follow AWS, Azure and Google Cloud. If they stumble, we’re in for a rough patch. For now, they are still on fire. — Jason BeKind Lemkin #???????????? (@jasonlk) May 16, 2022. So there’s much angst and even panic with so many SaaS and Cloud public stocks down 50% or more from their peaks.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Martech
MAY 16, 2022
Henk-jan ter Brugge is director, global digital marketing and e-commerce for consumer- and healthcare-tech giant Philips in Amsterdam. We caught up with him about his experience with marketing and technology. So how did you wind up in marketing? What brought you to where you are today ? I didn’t specifically study marketing, but I see people of all backgrounds and trades in marketing nowadays.
SaaStr
MAY 16, 2022
Founders pour their hearts and souls into their brands — and, for the most part, they do so gladly. But how much of their blood, sweat, and tears never actually had to be shed in the first place? Vasu Prathipati, CEO and Co-Founder of MaestroQA, has witnessed first-hand the pitfalls into which enthusiastic founders often fall. In fact, he can point to four classic mistakes that he has witnessed and has even been an active participant in.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Partners in Excellence
MAY 16, 2022
“ Still the question recurs ‘can we do better?’ The dogmas of the quiet past are inadequate to the storm present. The occasion is piled high with difficulty, and we must rise with the occasion. As our case is new, we must think anew, and act anew. ” — President Abraham Lincoln in his Annual Address to Congress (December 1, 1862).
Heinz Marketing
MAY 16, 2022
By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.
Martech
MAY 16, 2022
Kristy Alexander, founder of Apple Rose Beauty. Image provided by Apple Rose Beauty. “I went into corporate America for about 10 years and was on the fast track, being promoted every couple of years,” Apple Rose Beauty founder Kristy Alexander told us. “I was up for another promotion when I decided to travel around the world. I found myself in Thailand, volunteering with an organization that helped rescue women from human trafficking.
Sales Hacker
MAY 16, 2022
??Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Martech
MAY 16, 2022
You’ve just graduated from MOpswarts and been declared a marketing ops (MOps) wizard. As you step off the train armed with a wand, sweet robes and cache of spells, you’re ready to help your company thrive with martech magic. You’re especially jazzed about the AlohoMOpsa spell you found hidden away in the bowels of MOpswarts, which allows you to remake the org structure of any company and move MOps closest to the department where it can best flourish.
SaaStr
MAY 16, 2022
Dear SaaStr: Do You Think Palantir Will Be a Strong Company In the Near Future? Palantir will be a strong company for at least a decade. Why? It’s Just Math. Palantir is at $2 Billion in ARR (revenue run rate). It’s growing 31%. Its NRR is 124%. So even if it doesn’t close a new customer, it will still grow 34%. Its average big customer pays $40,000,000 a year and never churns.
Hubspot
MAY 16, 2022
As of March 31, 2022, inflation in the United States stands at 8.54% — the worst it has been in close to 40 years. Obviously, that figure has massive implications for businesses of all sizes, and several business owners are faced with a question that's every bit as uncomfortable as it is pressing: What do we do about our prices? Inflation product pricing is a tricky, nuanced process — how do you keep pace with inflation without alienating prospects and customers?
Sales Pop!
MAY 16, 2022
It seems a long time since the world of selling has been normal. The pandemic’s starts and stops have laid waste to anything routine about sales and in many ways, about life in general. But there’s definitely light now at the end of the tunnel and big deals with major accounts are being pursued and won – deals that could be game-changers for organizations, especially after two years in the COVID Valley.
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
Concentrix Catalyst
MAY 16, 2022
In Australia alone, at least 5 million consumers are vulnerable to exclusion due to accessibility challenges. A recent study by WebAIM estimates that only 1% of websites and applications are […]. The post Leveraging technology to overcome barriers to inclusion appeared first on Concentrix Catalyst.
Salesforce
MAY 16, 2022
A survey of over 2,700 people in the U.S. found 42% of those asked could not name one single prominent Asian American. Many weren’t able to name Vice President Kamala Harris, Star Trek actor and activist George Takei, or Alphabet (Google) CEO Sundar Pichai — this data reaffirms actor Steven Yeun’s quote in a New York Times Magazine feature. “Sometimes I wonder if the Asian-American experience is what it’s like when you’re thinking about everyone else, but nobody else is thinking about you.”.
Concentrix Catalyst
MAY 16, 2022
66% of sales teams will be selling virtually this year. Are you prepared with the right tools and capabilities to achieve success? We’ve partnered with Sales Enablement PRO on a […]. The post Enabling the Future of Selling appeared first on Concentrix Catalyst.
PandaDoc
MAY 16, 2022
Every marketing team’s favorite tool, Zapier , is a problem-solving product you need to help automate your workflow. And we know this because it’s one of the most used tools on PandaDoc too (yes, Zapier is a PandaDoc partner). Be that as it may, this article is written purely for educational purposes (or else we’d be liable to write an article for every partner too).
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Martech
MAY 16, 2022
Email addresses and passwords are being collected from website logins and sent to trackers before consumers submit the data or give consent, according to a new research paper. Some of that data is apparently going to martech providers. Email addresses can be used to track consumer behavior both on- and off-line, Of the 100,000 sites examined, email addresses were collected from 1,844 websites in the EU and 2,950 sites in the U.S., according to “Leaky Forms: A Study of Email and Password Ex
Hubspot
MAY 16, 2022
Freemium pricing is one of the more prominent avenues businesses can take to build buzz, attract users, and ultimately translate prospect interest into revenue. But popular as it might be, there's no guarantee it will work for your company. Here, we'll explore the concept a little deeper , see the core considerations you need to take when deciding whether to leverage this kind of strategy , and review some of its most popular models.
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