Sun.Feb 19, 2023

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B2B Sales Funnel vs B2C Sales Funnel: 4 Fundamental Differences

Iannarino

We’ve all heard the saying, “trying to fit a square peg in a round hole.

B2C 289
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The Art and Science of Complex Sales Podcast

Membrain

In this latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with Matt Dixon , co-author of the JOLT Effect , to discuss why buyers stall out and end in no-decision, as well as what salespeople can do about it.

Sales 131
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This day in search marketing history: February 20

Search Engine Land

Google stops supporting meta news keywords tag In 2018, we learned that Google had quietly dropped support for the news meta keywords tag. Google did not announce this change, which had actually happened months earlier. It was Google Webmaster Trends Analyst John Mueller who confirmed this on Twitter: “It looks like we dropped support for this around the time when we removed it from the help center.

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Top SaaStr Content for the Week: 1Password, Apollo.io, Sentry, and Lightspeed, Brex’s GM of Startups, Workshop Wednesday and more!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Salesforce Ventures: Only 150 Private SaaS Companies Have Hit $100,000,000 in ARR Want Happy Customers? Implement the 5-Visits-Plus-2-Badges Rule. For Your Customer Success Team — And You.

Growth 76
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.