Fri.Sep 23, 2022

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How to Improve Your Sales Skills

Iannarino

In personal or professional development, you can’t cheat. To improve yourself or your teams, you must do the work. The skills you need to improve in sales are mostly found in the fundamentals. While there are a great number of people and companies that promise that this technology or that one will improve your sales results, you are better off working on improving your ability to conduct a sales conversation with your prospective clients.

Sales 269
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Samsung bridges metaverse and real life experiences for Climate Week NYC

Martech

Samsung’s #RecycleUp fashion show livestreamed from New York in the metaverse. Image: Samsung. This week, Samsung honors Climate Week NYC with metaverse, as well as in-person, community-building activations. Environmentalists and consumer electronics fans will be engaged on Discord , in real life at Samsung’s New York flagship store, called Samsung 837, as well as at the brand’s metaverse hub, Samsung 837X, located in Decentraland.

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Can You Teach Me How to Sell?

Iannarino

The answer to the question, "Can you teach me how to sell?" is “Yes, I can teach you how to sell.” But the answer is also, "No, I can't teach to you how to sell." This is not a straightforward answer, but this post will give you a better idea about how you can learn to sell.

Sell 268
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The secret to building a useful martech stack

Martech

We all know someone who has struck out on their own to become an independent consultant or gig worker, or to launch something more significant. Many of us have also been part of promising (and not-so-promising) startups, like those we joined during the dot com boom — or maybe we even had a startup or two of our own. In any case, I think you’ll agree that in nearly every instance, the main reasons for any of those ventures failing were: No capital.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Fire Him? But He Just Had a Stroke!

SalesBlog!

I have experienced, first hand, employer decisions in regards to further employment with stroke victim employees… more specifically managers. What a moral dilemma it was for both sides. Employer… What if your manager had one? How would you handle their continued employment? Stroke Victim – Deception from Employer. I entered a national retail sales career path as a young enthusiastic “manager trainee”.

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Want To Keep Your Workforce Engaged? Treat Your Employees Like Customers

Salesforce

We know the adage that the customer is always right. But have you considered that your employees are in many ways your biggest customers? They choose to work for your mission, leaders, and products. Every day, they choose your brand. Customers are more loyal when they have superior experiences , and that’s also true for employees. With ongoing labor shortages and an increased demand for talent, companies have to get more creative to attract and retain workers.

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Deliver Content One Buyer at a Time to Drive Sales Success

David Meerman Scott

Marketers understand that content drives action and many organizations now create original content—websites, blogs, video channels, social feeds, podcasts, and the like—as an essential way to reach buyers. However, most B2B companies focus their content effort only to attract attention and generate sales leads. At these organizations, content stops being important once the salespeople take over.

B2B 86
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3 Messaging Mistakes No One Talks About

Heinz Marketing

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Good messaging is an art , but effective messaging is a science. Done right, your messaging should not only be indicative of your brand value but also differentiated, persuasive and proven. If your team has developed a messaging framework, you’ve likely done your due diligence and created a narrative that starts with your ideal customers’ biggest pain points and ends with compelling persona-specific benefit messages.

Consult 79
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9 Constructive B2B Cold Email Templates for 2023

SalesLoft

Prospecting with B2B sales emails is sort of like asking a Magic 8 Ball. There are a finite number of responses you’re likely to get, but you never really know which one it will be. Increase your chances of a positive response with these proven B2B cold email templates and tips for effective cold emails. What to Keep in Mind for B2B Sales Emails. Luckily, when it comes to your B2B sales email strategy, you don’t have to guess.

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8 Top Tips to Network Like a Pro at Saastock 2022

TaskDrive

Sales account mapping is a crucial component of Account-Based Marketing. Learn more about it and why you should equip your SDRs with it. The post 8 Top Tips to Network Like a Pro at Saastock 2022 appeared first on TaskDrive.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Dear SaaStr: How Does SaaStr Fund Decide What to Invest In?

SaaStr

Dear SaaStr: How Does SaaStr Fund Decide What to Invest In? Let me give my investing process at least for SaaStr Fund : First, I try somehow to identify before a first meeting if there is a >=2.5% chance of investing. This is perhaps the most non-obvious part. There are too many startups out there that want to meet, have coffee, do a Zoom, etc.

Referrals 106
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Adobe’s Figma acquisition doubles down on collaboration

Martech

Adobe’s recent announcement of a definitive merger agreement to acquire web-first collaborative design platform Figma was remarkable, at first sight, because of the cost. $20 billion. Okay, Salesforce paid more for Slack, but compare it to the $1.5 billion Adobe paid for Workfront. It’s a big deal. What’s interesting, of course, is why the big deal happened and how it fits into Adobe’s overall strategy.

Legal 87