SaaStr

JULY 3, 2025

Dear SaaStr: How Long of a Ramp Period Should I Give a New VP of Sales? Look, to be clear, the best ones just hit the ground running. Their first week and really even their first day. Everyone else … looks a little lost when they start 😉 For a Head of Sales at a seed or Series A startup, you should give them one full sales cycle —usually 90 days—to show meaningful progress.

Pipeline 102

Pipeline Contract Sales Closing 102

Sales Gravy

JULY 3, 2025

You think you're being helpful. Your clients think you're being annoying. Early in his career, Justin Goldstein learned this lesson the hard way. He admits, "I thought that picking up the phone and calling a client to talk about almost everything was the right way to go. I personally hate communicating over email. I'd rather just talk to you and figure it out.

Clients 78

Clients Contact Prospecting Meeting 78

Highspot

JULY 3, 2025

Key takeaways Constant communication and collaboration among sales, marketing, and enablement is the foundation of any successful B2B sales enablement strategy today. Ongoing sales rep training and coaching and analysis and adjustment of content provided to and plays executed by sellers lead to B2B sales improvements. Buy-in and continual support from go-to-market (GTM) leadership is crucial to building highly impactful—and high-converting—sales enablement approaches.

B2B 52

B2B GTM Objectives and Key Results Sales 52

Salesforce

JULY 3, 2025

As a small business owner, you’re doing it all: an endless cycle of to-do lists, last-minute fixes, and trying to respond to every lead that comes in. Sound familiar? If so, sales automation might be the next step for your startup. Before you say it’s too complicated, let’s simplify it: sales automation and trusted artificial intelligence (AI) are your secret weapons.

Technique 52

Technique CRM E-commerce Click Through Rate 52

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

Sales

ClickFunnels

JULY 3, 2025

The post The Funnel Testing Secret: Test During the Calm to Win the Storm appeared first on ClickFunnels. When your funnel is running smoothly, the last thing you think about is making changes. But to get better results with any business funnel , you need to flip that stability-equals-maintenance mindset. You don’t test because something’s broken.

A/B testing 130

A/B testing Gaming Growth Trust 130

Force Management

JULY 3, 2025

Hear tangible leadership takeaways from pioneers across industries and professions. In each June episode, John McMahon and John Kaplan brought dynamic guests to share insights on how successful sales leaders elevate their approach to culture, metrics, technology and leadership. Tune in to listen to stories of iteration and evolution, failure and success from seasoned sales leaders at some of the most innovative companies of our time.

Sales 90

Sales Technology Technology 90

Partners in Excellence

JULY 3, 2025

Every week, I’m speaking with clients and colleagues around the world. Clients in Europe, the Nordics, Franc, Germany, Spain, Italy, the UK. Clients in India, China, Japan, Korea and other countries. Clients in Brazil, Chile, Argentina, and Mexico. Clients in Australia and New Zealand. And clients across North America. Fortunately, those conversations are usually conducted in English or a language I have at least passing fluency.

Teamwork 96

Teamwork Clients Cross-sell Pitch 96

ClickFunnels

JULY 3, 2025

The post Ditch the PDP: Build a High-Converting Product Launch Funnel Instead appeared first on ClickFunnels. If you’re still sending traffic to a traditional product detail page (PDP), you could be leaving major money on the table. PDPs are static catalogs that list features and hope someone clicks “Buy.” What’s converting better than PDPs now?

Launch 130

Launch Product Objectives and Key Results Trust 130

SBI

JULY 3, 2025

In early June, SBI hosted three high-impact Sales Enablement workshops, one in San Francisco hosted by Laurel Tanner and Ray Makela, another in New York City led by David Hecht and Rick Karlton, and one in Seattle hosted by Greg Steward, Ray Makela, and Kelly Lewis. These events brought enablement leaders together to tackle the most pressing challenges in equipping sellers for today’s complex buying environment.

High impact 26

High impact Strategize Sales 26

Adaptive Business Services

JULY 3, 2025

Lot’s of neat stuff to talk about today. Let’s get started! Updates Not really an update, but I did discover that, when importing a resume , the actual resume is attached to the record as a file! Nice! Also, link click reports by individual contacts have been released! Both are super great, but the latter is particularly important. We’ve been tracking link clicks for some time now, but the problem has been that, while we know that the recipient clicked a link … which one(s)?

CRM 71

CRM Follow-up Trust Up-sell 71

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

Objection handling

Martech

JULY 3, 2025

Amazon Ads. It’s an expansive ecosystem of tools, insights and performance levers, many of which remain underutilized or unknown by brands and marketers. To ensure your brand gets the most from Amazon, let’s highlight the year’s key features, tools and integrations you might have missed — some old, some new and all effective at driving awareness and conversions. 1.

Retail 72

Retail Sports Networking Commission 72

SaaStr

JULY 3, 2025

We’re back on 20VC, with Harry, Rory from Scale and SaaStr’s Jason Lemkin. On on Figma’s IPO, the AI transformation deadline, and why most B2B companies are already too late. The Bottom Line Up Front Jason’s Rule : “If you haven’t grown because of AI, you’ve failed.” After 18 months since ChatGPT launched, if your B2B company hasn’t re-accelerated growth through AI by June 30th, 2025, you’re likely irrelevant.

Non-Profits 83

Non-Profits B2B Growth Strategic planning 83

Martech

JULY 3, 2025

Most marketing measurement models operate on a simple assumption: effects are additive. Campaign A drives 100 leads, Campaign B drives 200, so the total impact is 300. But in reality, marketing often defies this logic. Some efforts multiply the effects of others. And in some cases, combined initiatives create outcomes that are greater than the sum – or even the product – of their parts.

Campaign 89

Campaign GTM Strategize Conversion 89

SaaStr

JULY 3, 2025

Oracle Cloud Infra signs $30B+ year deal with OpenAI 🚀Many ways to benefit from AI 😪And many ways to lose from it If Oracle can find a way … pic.twitter.com/1rOZrzaRw4 — Jason ✨👾SaaStr.Ai✨ Lemkin (@jasonlk) July 1, 2025 While everyone’s watching the flashy AI startups and hyperscalers duke it out, two enterprise software giants are quietly crushing it in the Age of AI.

Non-Profits 94

Non-Profits Trust Growth Start-ups 94

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

Start-ups

Anthony Cole Training

JULY 3, 2025

Focus on the customer experience is not new. Secret shoppers and client surveys with NPS (net promoter scores) have helped build an entire industry because all banks, like all companies, want to continually improve the customer experience and ratings. Research validates that high ratings on the customer experience in banking correlate to more repeat business, more profitable and longer-lasting relationships, as well as recommendations to others.

Customers 199

Customers Repeat business Promote Clients 199

Salesforce

JULY 3, 2025

From Internet Wild West to Agent Interoperability Picture this: It’s 1981. In a university computer lab, a researcher sits before a glowing green terminal, attempting to access data from another institution. After hours of reconfiguring settings and coding custom gateways, the connection fails—again. Across town, a government laboratory operates on an entirely different network standard, its valuable research effectively invisible to the academic world.

Negotiate 131

Negotiate Government Objectives and Key Results Networking 131

Salesforce

JULY 3, 2025

For nearly a decade, Salesforce has been at the forefront of AI innovation through the pioneering Einstein Platform. Einstein represents Salesforce’s native AI, deeply embedded across the entire product suite of Salesforce applications. This seamless integration empowers customers with intelligent insights and automation, driving more than a trillion predictions every week – a testament to the platform’s scale and real-world impact.

Government 52

Government Healthcare Represent Trust 52