Gong.io
SEPTEMBER 26, 2022
The global pandemic forced sales teams to change their processes and go digital. But even as lockdowns have eased and businesses started resuming operations, what started as a response to a crisis has become the norm. 50% of buyers say that working remotely has made the purchasing process easier. And 70% want to continue working remotely half or most of the time in the future.
Martech
SEPTEMBER 26, 2022
In 2022, consumers will not concentrate their holiday shopping activities around big November dates like Black Friday and Cyber Week. That’s the key takeaway from research conducted by Gartner, which also underlines consumer concerns about inflation and disposable cash. Gartner’s survey of around 300 consumers samples a much smaller group than the Emodo survey that recently reported that financial concerns have surged more than 150% YoY.
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Sales Hacker
SEPTEMBER 26, 2022
In Product-Led-Growth (PLG) circles, outbound has a spotty reputation. PLG companies focus on getting customers through the door by having a product they can’t live without — and using it before ever paying. So “traditional sales” sounds outdated compared to our shiny new Product-Led Sales playbooks, PQL hypotheses, and sales-assist motions. I get it.
Martech
SEPTEMBER 26, 2022
The fintech world is exploding. Transactions that once required a drive to the bank can now be done with the tap of a virtual button. It’s created a unique combination of technology and user trust, with larger monetary transactions conducted digitally daily. VC investment resulted in $105 billion raised in 2020 alone. That has translated to immense success for startups like Robinhood, which reached almost 1 million users in 2016.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
SaaStr
SEPTEMBER 26, 2022
Dear SaaStr: When should a bootstrapped startup hire a (CFO, COO, CMO)? How can a CEO hire those C-level positions for the first time as a CEO and entrepreneur? What skills should he or she look for? Here are some rough rules: You want a VP of Everything (Sales, Marketing, Product, Eng) by about $5m ARR, and ideally, Sales and Marketing well before that.
Martech
SEPTEMBER 26, 2022
Walmart’s Universe of Play Paw Patrol experience on Roblox. Image: Walmart. Today, Walmart opened new immersive experiences on metaverse platform Roblox. This is an effort to engage the next generation of media consumers, as well as, hopefully, Walmart shoppers. Walmart Land and Walmart’s Universe of Play are open to the global Roblox community of over 52 million daily users, with a focus on consumers ages 17 to 24.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Spiro Technologies
SEPTEMBER 26, 2022
Transcript. Adam Honig: Hello and welcome to Make it. Move it. Sell it. On this podcast, I talk with company leaders about how they’re modernizing the business of making, moving and selling products and of course, having fun along the way. I’m your host Adam Honig, the CEO of Spiro.ai. We make amazing software for companies in the supply chain, but we are not talking about that today.
Predictable Revenue
SEPTEMBER 26, 2022
Learn how to make sales rapport part of your outbound sales strategy so you can build long-term relationships, generate more referrals, and close more deals. The post How to Build Sales Rapport In 5 Easy Steps appeared first on Predictable Revenue.
Hubspot
SEPTEMBER 26, 2022
There's a sweet spot in sales. It's when a prospect's needs perfectly align with your offerings. But when you fail to find it, you end up chasing the wrong leads. The good news? More than half of sales reps saw improved lead quality this year. But one question remains: how did they do it? Let's look at a few strategies sales professionals are employing in 2022 to achieve better lead quality.
Sales Pop!
SEPTEMBER 26, 2022
Did you ever wonder how users interact with your web pages or mobile app? If you are a developer or e-commerce business owner, this is definitely a matter that keeps you up at night. After all, if users don’t understand your products or don’t find them useful, you don’t have a client base, which means there’s no chance for profit. The good news is that you don’t have to imagine how users behave while using your online property.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Heinz Marketing
SEPTEMBER 26, 2022
By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.
SalesBlog!
SEPTEMBER 26, 2022
Your daily computer experience is most likely like mine. Normal email routine, some social media, and a couple of sites you visit. Truthfully for me it’s starting to become a big yawn and I suspect for you as well. That’s going to change in a big way with the Internet of Everything. If you thought you’re connected today, just wait. Imagine a world where it isn’t just computers exchanging information, but everything.
Martech
SEPTEMBER 26, 2022
The arrival of Google Analytics 4 understandably has people nervous. Using its increased capabilities means learning new processes and thinking about things in new ways. We’re here to help. Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’ve put together a multi-part guide to getting started with GA4. Go here for our previous installment.
SaaStr
SEPTEMBER 26, 2022
It’s a challenging time to be a marketer. People are more anxious and distracted than ever, and it’s increasingly difficult to connect with audiences in a memorable way that makes them feel emotionally connected to your brand. That’s where data storytelling helps cut through the noise. . Jessica Gilmartin, Head of Revenue Marketing at Asana, a leading work management platform, shares learnings from her tried-and-tested experiments with data storytelling. .
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
ConversionXL
SEPTEMBER 26, 2022
Your website design is more important for conversions than you think. You can implement every conversion-boosting tactic in the world , but if your web design looks like crap, it won’t do you much good. Design is not just something designers do. Design is marketing. Design is your product and how it works. The more I’ve learned about the principles of web design, the better results I’ve gotten.
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