Gong.io
SEPTEMBER 8, 2021
Unlike bottom performers, superstar reps get bombarded with questions during sales demos. And that changes everything. Once buyers understand the value they sprint through the sales cycle. That means: Faster deal cycles. Better win rates. Higher ACV. And bigger commission. These are the 5 “acts” that winning sales demo scripts follow PLUS 5 examples to follow as you build out your script.
SaaStr
SEPTEMBER 8, 2021
I was recently talking with several SaaS companies that crossed certain customer count milestones. 1,000 paying customers. 5,000. 7,000 in one case. And I began to wonder: just exactly how many customers does the average public SaaS company have? The numbers make intuitive sense, but it’s helpful to see them broken about above for top SaaS and Cloud companies at < $2B ARR: The average public SaaS company has ~36,000 customers.
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Martech
SEPTEMBER 8, 2021
Open source digital experience platform Acquia announced an agreement to acquire Widen, maker of digital asset management (DAM) and product information management (PIM) technologies. The deal is expected to close later this month. With this addition, the Acquia Open Digital Experience Platform will enable businesses to manage visual content workflow across the full cycle of digital experiences and enrich it with product data.
criteria for success
SEPTEMBER 8, 2021
For this week's blog post, we are resharing our post of 11 Quotes for Inspiring Change. This post might just have the quote you need to turn your week around. Read on! Sometimes, the hardest part about implementing change is inspiring change in the first place. That's why we created this list of motivational quotes to get you started. In order to use these quotes to inspire change, you'll need to let your team discover why it's important in the first place.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Membrain
SEPTEMBER 8, 2021
If there’s one thing the past two years has seen more than any other time in recently memory, it’s change. With new variants of Covid circulating and no clear end to the pandemic in sight, the reality is that we must all become very good at operating in uncertainty for the foreseeable future.
Martech
SEPTEMBER 8, 2021
ON24, the webinar and virtual event platform, has announced that it is now possible for audiences to watch ON24 Webcast Elite live and simulive (as well as on demand) webinars directly in the ON24 Engagement Hub, a central content destination to drive demand and engage with customers. Brands will now be able to present both live and on demand experiences in the same content hub.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Concentrix Catalyst
SEPTEMBER 8, 2021
With the onset of the pandemic, the need for effective and meaningful digital communication has only increased, making it more important than ever before for brands to understand how to […]. The post Memorable digital writing: Amp up your brand with these skillsets appeared first on PK.
Search Engine Land
SEPTEMBER 8, 2021
The availability of Optimization Score in Microsoft Ads now means advertisers have the option to ensure they understand all of the recommendations and consider options they may not have before. Please visit Search Engine Land for the full article.
Martech
SEPTEMBER 8, 2021
Good morning, Marketers, are you getting enough emails? The news that Intuit is in talks to acquire Mailchimp for over $10 billion got me thinking about my own inbox. My free Gmail service has a cap, so I’ve been unsubscribing more. I like getting emails about books, but I don’t need emails about other things, like furniture, shampoo and eyewear. Yet, every time I buy something online, I get a new string of emails.
Sales Gravy
SEPTEMBER 8, 2021
On this episode of the Sales Gravy Podcast, Jeb Blount, author of Virtual Selling, discusses the power of collecting video testimonials from your customers with film maker and producer Bruce Himmelblau. You'll learn just how easy it can be to grab these short videos and leverage them to close more sales. On this episode of the Sales Gravy Podcast, Jeb Blount, author of Virtual Selling, discusses the power of collecting video testimonials from your customers with film maker and producer Bruce Him
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Adaptive Business Services
SEPTEMBER 8, 2021
Let me say that I have never been a big fan of CRM mobile apps and that has included the offering from Nimble. I love Nimble. I represent Nimble. Their mobile app … meh. However, I also have the luxury of not having to be highly mobile. I can use the mobile app on the rare occurrences where I have no other options. However, this new version is AWESOME!
SaaStr
SEPTEMBER 8, 2021
How can Sales and Marketing work together? The simplest way is to get sales and marketing to work together is to (x) align marketing’s #1 goal to a revenue-related “commit” that (y) sales agrees to. Your VP Sales Has a Sales Quota. Your VP Marketing Needs a Lead/Opportunity Quota. Period. | SaaStr. That marketing commits to, and reports every week to, as their #1 goals.
Sales Gravy
SEPTEMBER 8, 2021
On this episode of the Sales Gravy Podcast, Jeb Blount, author of Virtual Selling, discusses the power of collecting video testimonials from your customers with film maker and producer Bruce Himmelblau. You'll learn just how easy it can be to grab these short videos and leverage them to close more sales. On this episode of the Sales Gravy Podcast, Jeb Blount, author of Virtual Selling, discusses the power of collecting video testimonials from your customers with film maker and producer Bruce Him
Martech
SEPTEMBER 8, 2021
I recently was on the job market in search of a new opportunity. As I was reviewing various job postings, I saw ample evidence that there’s plenty of confusion regarding what marketing operations means. In some cases, a posting for a marketing operations position had the typical marketing automation callouts but also covered a whole host of other disciplines ranging from analytics to UI/UX design to technical strategy.
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
Search Engine Land
SEPTEMBER 8, 2021
Tracking and performance reports in Google Search Console won’t be affected. Please visit Search Engine Land for the full article.
Outreach
SEPTEMBER 8, 2021
In a recent survey, 69% of corporate board members said their company accelerated digital business initiatives because of COVID. The world of B2B buying and selling is no different. The challenges brought forth by COVID hastened the digital transformation that was already well underway. As we navigate toward the “next normal” we find ourselves in an environment wrought with challenges and uncertainty but one where there is no cap on innovation.
Search Engine Land
SEPTEMBER 8, 2021
Plus, B2B tech finally sees the SEO light. Please visit Search Engine Land for the full article.
TrackStreet
SEPTEMBER 8, 2021
The post How to Stop Unauthorized Amazon Third Party Sellers (3Ps) appeared first on Trackstreet.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Salesmate
SEPTEMBER 8, 2021
Having a strong brand presence is essential for every company and marketing plays a vital role in the process. By showcasing your company’s value proposition to the target audience, you’re capturing their attention, hence encouraging them to become your customers. Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels. .
Martech
SEPTEMBER 8, 2021
Last week we introduced you to this year’s MarTech Replacement Survey which, among other things, showed just how bullish marketing organizations were to make changes to their marketing technology stacks during the pandemic. This week, we’re sharing some key data on specific platforms from the report. Click here for the full report (no registration required).
Sales Hacker
SEPTEMBER 8, 2021
The clock starts ticking as soon as a lead engages with one of your marketing campaigns. Timing is everything. If you wait longer than five minutes to respond after engagement, your conversion rate could potentially plummet by 80%. But the average response time for B2B companies (those that bothered to reply at all) was a massive 42 hours— almost two full days.
Outreach
SEPTEMBER 8, 2021
Most sales organizations today have a bevy of tools to help them collect, analyze, and report on key data. They know the importance of that data for managing their pipeline, providing excellent sales interactions, and closing the deal. But siloed information and processes often hinder sales, marketing, and customer success teams across the organization.
Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.
Salesmate
SEPTEMBER 8, 2021
Having a strong brand presence is essential for every company and marketing plays a vital role in the process. By showcasing your company’s value proposition to the target audience, you’re capturing their attention, hence encouraging them to become your customers. Now, when we talk about the terms like marketing or advertising, the first thought that comes into our mind is of those campaigns that we come across on different channels.
VanillaSoft
SEPTEMBER 8, 2021
Imagine that a sales rep from the 1980s magically transports into a sales team operating today. Perhaps that rep would find fellow salespeople still listening to Journey or Whitney Houston, leaving them to suppose that not a lot has changed. Once this time traveler settles down to work, they will confront CRM tools, Slack chats, emails, text messages, and computerized calendaring.
Salesforce
SEPTEMBER 8, 2021
According to recent research, 88% of customers expect companies to accelerate digital initiatives due to COVID-19. In the commerce industry, digital transformation may mean adopting a headless approach or launching a new digital storefront. But collaborative commerce — another path toward digital transformation — accelerates the process. Collaborative commerce is the idea that businesses can leverage new technology and platforms to become more efficient and improve collaboration between internal
Smarter With Gartner
SEPTEMBER 8, 2021
Cloud adoption was on the rise well before the pandemic, and Gartner now predicts public cloud deployments will outnumber private data center workloads by the end of this year. With this growth comes the urgent need to improve secure access to the web, cloud services and cloud-native applications. “Cloud-first strategies are now common, even among risk-averse organizations,” says Tom Croll , Senior Director Analyst, Gartner.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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