Thu.Dec 30, 2021

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Does What Has Your Attention Deserve It?

Iannarino

There are things we value enough to find them precious (like that one ring), making them dear to us, if only in some sentimental currency. Other things should be more valuable to us, even though we don't treat them that way, undervaluing them to our peril.

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Why Selling is Part of a Great Client Experience

Anthony Cole Training

There are specific traits that skilled salespeople possess in order to build strong relationships with prospects or clients. They create a great client experience by providing value, asking the right questions, listening to understand, and demonstrating patience.

Clients 211
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How Do We Make People Better Off By Working With Us?

Partners in Excellence

Reading an article about Patagonia’s and other’s strategies, I was struck by the sentence, “How do we make people better off by working with us?” It’s a fundamental question that has so many applications: Our customers? Our employees? Our suppliers? Our shareholders? Our communities? Usually, when we think about thing, we focus on our return, we answer the question, “How do we make things better for ourselves?

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2022 Predictions: CTV and cross-channel advertising

Martech

2022 will be another year of growth for streaming services, Smart TV adoption and ad-supported video on demand (AVOD). The CTV landscape will continue to mature with more advertisers, more viewers and more robust programmatic offerings and data partnerships. More streaming. While growth for some subscription services slow down, like for Disney+ , old standbys like Netflix see another surge.

Sports 117
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Your Top 10 Sales Resources of 2021

RAIN Group

For most sellers, the focus of 2021 has been about adapting to the new sales environment. Those who got ahead in 2021 did so by adopting new methods to stand out and stay competitive. For many, this meant excelling in a virtual environment. But virtual selling is only one piece of the puzzle. Fundamental relationship-building skills and mastery of sales conversations, among many other factors, allowed savvy sellers to gain an edge.

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5 Mental Tricks Salespeople Can Use to Get More Work Done

Spiro Technologies

If there was one thing (besides flaky prospects) that salespeople could change about the role, there’s a good chance that most of us would choose to be more productive. There are so many demands competing for our time and attention, and so many other distractions that take time away from selling, that when you break down the actual time most of us spend focusing on activities that move the needle you’d be lucky to break fifty percent.

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More Trending

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Google Search Console products rich result report error handling updated

Search Engine Land

On December 28, 2021 Google made a change to how it evaluates and reports errors in product structured data, so you may see a change in errors in that report going forward. Please visit Search Engine Land for the full article.

Product 116
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Be Honest: How Easy Is It To Really Switch to Your App?

SaaStr

When you ask customers to switch from an existing vendor to you …. Do you offer to do ALL the work? The migration? The implementation? The integrations? The data mapping? If not, imagine all the friction you could remove if you did. — Jason BeKind Lemkin 2⃣0⃣2⃣2⃣ (@jasonlk) December 30, 2021. The longer you do SaaS, the more your realize you really can get folks to switch from the competition to you.

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6 Best Places to Get a Finance Degree

Sales Pop!

Education in finance is useful not only for future business people and bankers but also for people of other professions. As you study in this field, the skills you can acquire will help you invest, budget, and manage your savings effectively. Education in finance allows you to become a financial manager in a large firm, a financial consultant, a broker, a savings and credit manager, etc.

Finance 52
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How to: LinkedIn SEO.

SalesBlog!

LinkedIn is a lot of different things to a lot of different users. Arguably the most powerful place to make connections with business owners, executives, decision makers, recruiters, job seekers and the like. With more than 610 million users , many of whom are executives and decision makers, it is a very powerful but congested venue for building relationships and credibility.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Understanding The Rules For 1031 Exchanges

Sales Pop!

You could benefit from a 1031 exchange if you are thinking about selling property that might result in a huge profit. Under normal circumstances, you might end up paying a large amount of tax in the form of capital gains tax on the profit. A 1031 exchange can help you defer the payment of the taxes if you decide to purchase a different property to substitute the one you had before.

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The Art of Action by Stephen Bungay

The Lost Book of Sales

Rating 8/10 See book on Amazon. Summary table of contents Click on a link to jump over to a desired section. Introduction. Brief thoughts from reading the book. Part 1: Uncertainty leading to organization complexity. Execution versus mere activity. Predictable versus an unpredictable environment. Three principles for ensuring alignment. Part 2: Why look for inspiration from the military history?