Fri.Nov 11, 2022

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The Truth About Salesmanship and Your Results

Iannarino

Whenever I write that sales success is individual , it causes an immediate response from readers who argue that there are other variables outside of salesmanship or saleswoman-ship (a clunky term, but as a person with a sales force almost exclusively made up of women, I'll use it). The following variables are most commonly cited as being key elements in sales success, but all of them can bring a deal only as far as the individual salesperson can manage.

Follow-up 274
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Sales Commandment #5: Presenting to Get a Decision

Anthony Cole Training

Thou shout never present without making sure your prospect is committed to making a decision. Are you certain you're getting the decision-maker to a point of clarity? This video is a part of our new series with Mark Trinkle: The 10 Commandments of Sales Success. Watch Commandment #5 now!

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Why we care about B2C marketing: A guide for marketers

Martech

Business-to-consumer (B2C) marketing continues to evolve rapidly to keep up with shifting consumer behaviors and trends driven by our digitized world. B2C marketers must understand the impact 24/7 internet access has on how and why consumers buy what they do – and provide relevant, personalized content and experiences with which their customers want to engage.

B2C 115
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TikTok has launched an in-app ecommerce feature

Search Engine Land

In addition to its most recent shopping features , TikTok has just launched TikTok Shop, where users can now make purchases directly through the app. Availability. TikTok officially began testing in the U.S. this week. It was previously only available in the UK and seven countries in Southeast Asia. Invite only. TikTok is currently inviting select U.S. businesses to participate in the initiative.

Launch 105
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How Women Can Lead and Succeed in a Male-Dominated Space

Salesforce

Women in financial services are playing a key role in the industry’s future, driving innovation and leading the way into a more digital presence. The rise of women in this male-dominated space has been a powerful trend over the last couple of decades. We recently spoke with several executives in finance — including some who joined us for our “Women of Wall Street” features at Salesforce’s New York World Tour and Dreamforce events this year — to learn more about their journeys.

Finance 98
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I’m Not Sure the SF Bay Area is Back. But It Is Having a Renaissance in SaaS.

SaaStr

So there’s so much talk on the status of the SF Bay Area on Twitter and beyond. There are a few things that are clear: The “Old” San Francisco, in particular of 2015-2020 in SaaS, is never coming back. In fact, it’s becoming a distant memory. Something for the history books. Never again will SaaS companies have floor after floor full of AEs and SDRs in downtown San Francisco.

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Going Big in Venture Capital

SaaStr

So the original post below I wrote a full 10 (!) years ago in the first few months of SaaStr.com, in November 2012. Back then, folks all over Twitter were making fun of Sequoia for investing $20m+ in an iOS app that never launched and failed. But they missed the point of how the game was played. The same week, Sequoia also sold Meraki to Cisco and made $240,000,000 on that deal.

Launch 88
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The search marketer’s new imperative: Capturing first-party data

Search Engine Land

Third-party cookies are on their way out. You’ve probably been thinking and talking about this for a few years now. . And you’ve likely seen many blog posts, articles, webinars, podcasts, etc. talking about how first-party data is the path forward for adapting to the cookieless future. . What isn’t being talked about? The role that search plays in collecting that precious first-party data.

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Veterans Come to 2023 SaaStr Annual for Free as Our VIP Guests

SaaStr

As part of our Equality and Inclusion program, for 6+ years we’ve offered 100% no cost VIP tickets to veterans at SaaStr Annual. It’s a tiny way to say Thank You. -> Please just apply here. And please spread the word. We’ll see you at 2023 SaaStr Annual , bigger and better than ever, Sep 6-8 2023 in the SF Bay Area. The post Veterans Come to 2023 SaaStr Annual for Free as Our VIP Guests appeared first on SaaStr.

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Revenue Intelligence 101: 6 Workflows To Boost Your Customer Success Team

Gong.io

Do you have complete visibility into deals, team performance, and market changes? Do you know what’s really happening in customer conversations with insights and guidance for every level of your org? If not, keep reading … especially if you work in Customer Success. This article will define Revenue Intelligence, share how it can be effective for sales, and then deep dive into the six workflows we recommend to help boost your customer success team.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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AMA at SaaStr Annual 2022 with SaaStr Founder & CEO Jason Lemkin – Part 1 (Pod 607 + Video)

SaaStr

At the end of Day 3 of SaaStr Annual 2022, Jason opened up the mic for an AMA. This episode is the first half of the session. In this episode, Jason discusses: Breaking rules. Setting goals. Technical debt. Black Swan events. Y Combinator. You can watch the full video below, and we’ve included a transcript of the episode. The second half of the session will be published in Episode 608.

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Why Feasibility Studies Matter (With Examples)

Hubspot

As a business leader, you want your projects to generate a return on investment. So before you begin any new venture, it’s a good idea to complete a feasibility study. Feasibility studies help to determine the success (or failure) of your proposed project or plan. These types of studies help you make better, informed business decisions. As a result, you can save time and money by starting a plan or a project that you know has a high ROI.

Legal 50
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Dear SaaStr: What Are Some of the Unwritten Rules of VC Fundraising?

SaaStr

Dear SaaStr: What Are Some of the Unwritten Rules of VC Fundraising? A few that come to mind: The initial decision is made within 20 minutes of the first meeting, or at least, the first face-to-face. Make it exciting, speak with data, and get to the point. The initial Yes, Maybe or No decision is made within 20 minutes. So save slides 20–200 for questions and back-up.

Pitch 72