Partners in Excellence

FEBRUARY 12, 2025

Some years ago, the leader of an outbound SDR team had set very aggressive call goals. This leader held the people accountable for making their goals, but they struggled. But one person consistently beat the goals. The leader held this individual up as a high performer. But when I started looking at the performance, I realized, despite consistently meeting the goals, the number of qualified leads this person was developing was about the same as his peers.

Gaming 121

Gaming Contract Pipeline CRM 121

Neuromarketing

FEBRUARY 12, 2025

Want your laptop backpack to last longer than your laptop? A good one can easily outlive rapidly evolving electronic gear. The good news is that choosing the right laptop backpack isn’t complicated once you know what to look for. Material quality, construction methods, and a few key design features separate the bags that will protect […] The post Laptop Backpacks The Ultimate Guide appeared first on Neuromarketing.

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Construction 130

Membrain

FEBRUARY 12, 2025

There is so much conversation about win rates. But in those conversations, theres a lot of misunderstanding. What we measure, how we measure it, varies tremendously. Some measure win rate from very first contact. Some measure it from the moment of qualification. Some measure it on a $ basis, some on a deal basis. Some measure win rates within live deals, some look at past deals.

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Contact Conversion Sales 76

Neuromarketing

FEBRUARY 12, 2025

In this article, I obsess about my hunt for the perfect laptop bag, with a little "paradox of choice" psychology thrown in. The post The Ultimate Laptop Bag: My Quest For Perfection appeared first on Neuromarketing.

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Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

Sales

Predictable Revenue

FEBRUARY 12, 2025

AI automates research, personalizes at scale, and speeds up testing. But relevance, clarity, and human connection still drive results. The post Writing Sales Emails in the AI Era appeared first on Predictable Revenue.

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Sales 52

G2

FEBRUARY 12, 2025

Tired of random slowdowns and outages? I tried the best network monitoring software for to help IT teams troubleshoot issues before they become disasters.

Networking 52

Networking 52

G2

FEBRUARY 12, 2025

There are two types of people in this world: those who see a blank spreadsheet and panic and those who see infinite possibilities. I used to be the latter until a poorly formatted dataset, a rogue formula, and a sluggish cloud sync conspired against me on the same afternoon.

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Veloxy

FEBRUARY 12, 2025

Sales teams today spend 70% of their workday on non-selling activities a massive roadblock to hitting quotas. In my experience, the biggest culprits behind this inefficiency are bloated, disconnected sales tech stacks with poor training and low user adoption. When reps dont know how to use their tools properly, or when tools dont talk to each other, productivity takes a serious hit.

Product 130

Product CRM Price Objectives and Key Results 130

G2

FEBRUARY 12, 2025

Until we gain supernatural powers to reveal human identities, we run the risk of allowing suspicious people or felons into our buildings or workplaces.

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Product 52

Sales Pop!

FEBRUARY 12, 2025

Painkillers, also known as analgesics, are among the most commonly used medications worldwide. Whether it’s for a mild headache or chronic pain, these drugs provide relief by interacting with the body’s chemistry in precise and targeted ways. Understanding how they work can give us insights into their benefits, risks, and the future of pain management.

Healthcare 173

Healthcare Consult Service Process 173

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Martech

FEBRUARY 12, 2025

Generative AI isn’t just transforming marketing it’s already embedded in how marketing teams work. From researchers using AI to analyze customer sentiment to designers automating routine tasks, marketing professionals across functions are finding practical, immediate applications for AI tools. Unlike traditional martech implementations, this transformation is happening from the ground up as individual marketers adopt AI assistants for their daily work.

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Launch Territory Campaign Technology 122

SaaStr

FEBRUARY 12, 2025

Meet Wyatt Jenkins: From Construction Sites to Chief Product Officer If you want to understand how vertical SaaS companies scale to $1B+ in revenue while staying true to their customers, there’s no better person to learn from than Wyatt Jenkins, Chief Product Officer at Procore Technologies. Wyatt’s journey is uniquely suited to leading product at a construction technology company.

Construction 101

Construction Product Represent Technology 101

Martech

FEBRUARY 12, 2025

Theres never a dull moment in influencer marketing, which faces a significant challenge this year with the law banning TikTok in the United States. Even without the platform that made it famous, influencer marketing is now a significant channel for marketers. Its also big business for both content creators and brands. But how did we get here? In this conversation with Natalie Silverstein, Chief Innovation Officer at Collectively, we cover the origins of influencer marketing, going back to long-f

GTM 112

GTM Conversion B2B Process 112

SaaStr

FEBRUARY 12, 2025

Lighter Capital has been attending SaaStr Annuals since the early ones and it was great to hear from them that they’ve now funded 15+ companies at SaaStr Annual : Want to get funded — now or later? Want to meet the top VCs in SaaS, Cloud and AI? 600+ of them will be at 2025 SaaStr Annual, May 13-15 in SF Bay! To get in front of even more VCs, founders can: Apply to our Meet-a-VC program at Annua l Join our Founder-VC bruch at Annal; and Apply to pitch on our new AI Demo Stage Founder

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Pitch Meeting 65

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

Sales

Martech

FEBRUARY 12, 2025

The five biggest challenges facing demand gen marketers include personalization, budget constraints and sales-marketing alignment. Thats according to the 2025 State of Demand Gen Report from The Marketing Geeks. Marketers also identified challenges around effectively scaling campaigns and data integration in the report. By now, were well aware of the issues marketing teams face when developing creative or personalized campaigns.

Campaign 91

Campaign B2B Trust Education 91

Adaptive Business Services

FEBRUARY 12, 2025

If you want to get the most out of Nimble CRM, you really need to dig below the surface. This is where 15+ (theres even more) hidden gems are to be found General Configure your Today Page – Your Today page is composed of widgets that you can add or hide and even reorder. Note that many have drop-downs if you wish to filter your results. If you wish a drop- down to be the default for a specific widget, set that in Today Page edit mode and then save.

CRM 62

CRM Pipeline Contact Consult 62

Martech

FEBRUARY 12, 2025

A PR crisis is one of the most daunting things an organization can face. Companies in industries like healthcare, AI and commercial aviation all faced recent public disasters. In general, public trust in companies across the board simply isnt very strong. While 90% of business executives believe customers highly trust their companies, only 30% of consumers actually do.

Healthcare 71

Healthcare Trust Legal Price 71

The Advantexe Advisor

FEBRUARY 12, 2025

Over the past decade, Advantexe has worked with consumer products companies around the world and has served many different categories ranging from soft drinks to fabric care. Based on the situation of today, we feel that Consumer Products Companies (CPCs) in 2025 and beyond will need to be more agile, sustainable, and digitally savvy. Balancing innovation with operational resilience while addressing evolving consumer expectations and regulatory landscapeswill be key to thriving in a competitive

Product 61

Product Strategize Sell 61

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Price

Salesforce

FEBRUARY 12, 2025

If we were to describe a small and medium-sized business (SMB) owner’s life using a movie title, we’d say: Everything Everywhere All at Once. Running a small business requires wearing a dozen hats daily, but a sole proprietorship reduces the complexity. If you’re planning to start a small business , find out if a sole proprietorship is right for you.

Legal 52

Legal Finance Contract CRM 52

Hubspot

FEBRUARY 12, 2025

In April 2023, I had my first real experience launching an AI business opportunity. At the time, I was part of a software services company. It was a small team where I worked directly with the owner, an exceptional programmer who loved experimentation. During a brainstorming session one day, he suggested building an AI product that could generate passive revenue for us.

Minimum Viable Product 36

Minimum Viable Product X-functional Healthcare Territory 36

SaaStr

FEBRUARY 12, 2025

Holy cr*p Shopify. At an $11.2 Billion run rate (most of it not software, but that’s the revenue run rate), it’s growing at a stunning 31%. And it’s accelerating. $11.2B run-rate 31% growth rate 22% free cash flow margins 12% share of U.S. e-commerce It’s just stunning to see this sort of growth at this scale. Shopify has tripled since 2020 and is on path to do that again in just a few more years.

E-commerce 117

E-commerce Growth B2B Engineering 117