RingDNA

JULY 2, 2025

The best sales certifications in 2025 include programs like the Certified Professional Sales Person (CPSP), Certified Inside Sales Professional (CISP), and Salesforce Sales Operations certification. These credentials help sales reps and managers build skills, improve credibility, and advance their careers. Whether you’re an SDR looking to boost cold outreach or a sales leader scaling a team, these certifications offer specialized training to fit your goals.

Retail 62

Retail Technical Sales Consult CRM 62

SaaStr

JULY 2, 2025

Dear SaaStr: How Do I Ramp a New Sales Rep at a Seed Stage Start-Up? Ramping a sales rep quickly at a seed-stage company is critical because you don’t have the luxury of time or resources to wait for them to figure things out. Or usually, a VP of Sales to handhold them for a while when they start. Here’s how you can accelerate their ramp effectively: Start with Hands-On Training Don’t throw them straight into selling.

Start-ups 57

Start-ups Objection handling Commission Pitch 57

RAIN Group

JULY 2, 2025

RFPs (Requests for Proposals) are a necessity in B2B sales. Yet most sellers respond reactively, mistakenly believing that more proposals mean more deals. In truth, without a strategic approach, businesses waste valuable resources on low-probability bids. Worse, failing to differentiate means buyers default to price-based decisions rather than value-based ones.

Strategize 57

Strategize B2B Price Sales 57

Highspot

JULY 2, 2025

In today’s high-stakes go-to-market (GTM) environment, success isn’t defined by having the best product or service. Rather, it’s defined by the ability to execute—consistently, cross-functionally, at scale, and in a way that delivers exceptional experiences to increasingly demanding buyers. Yet, this is exactly where many GTM teams fall short. The go-to-market strategies look great in planning decks.

GTM 52

GTM Cross-sell Pitch Go To Market 52

Speaker: Matt Sunshine, CEO at The Center for Sales Strategy

AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.

Sales

Partners in Excellence

JULY 2, 2025

What if we rethought our conversations–with our customers, with our own people? What if we thought, about why the best conversations don’t start with answers? Or they don’t start with agenda led questions? Or they may not start with an insight? What if we weren’t driven to focus on proving our value, convincing the customer about our POV, but were about exploring an issue together?

Pipeline 124

Pipeline Conversion Start-ups Gaming 124

SaaStr

JULY 2, 2025

The Most Unconventional CMO Story in B2B Raaz Herzberg joined Wiz as employee #5. She led product for 2.5 years. Then their CEO asked her to take over marketing. Her response? “No. What are you talking about?” Fast forward to today, Wiz is being acquired for a stunning $32 billion by Google. And Raaz just shared live with us exactly how she built their marketing engine from zero marketing experience to hyper-growth success.

Territory 70

Territory Growth Pipeline B2B 70

Membrain

JULY 2, 2025

I recently encountered an interesting concept in a Bloomberg article about Warren Buffet. In it, Buffet is quoted as saying, “‘the single best measure of where valuations stand,’ is the ratio of the value of US publicly traded companies to the country’s GDP.

Sales 85

Sales 85

Martech

JULY 2, 2025

AI Max now appears as a distinct search match type in reporting dashboards, giving marketers a new layer of visibility into performance data that previously lived in a black box. How to find it. Users with AI Max-enabled campaigns can now segment their Keywords tab by “Search terms match type” to view performance specifically attributed to AI Max. That data includes critical metrics like ROAS, CPA, CPC, and revenue.

Campaign 68

Campaign B2C B2B 68

SaaStr

JULY 2, 2025

Crunchbase had a great report out on how unicorn s aren’t just back in the Age of AI … $5B+ valuation unicorns are the real growth vector: Crunchbase calls them “Ultra Unicorns” which I haven’t heard before, but if it sticks as a term, I’m in 🙂 What The Data Shows: #1: The 13% Rule — Ultra-Unicorns Control Half of Everything Ultra-unicorns make up only 13% of all unicorn companies by count, but they hold more than half of their value: $3.5 trillion of the $6

Gaming 57

Gaming Strategize Networking B2B 57

Martech

JULY 2, 2025

Too many marketing teams get trapped in endless feature comparisons when choosing core technology. They scrutinize capabilities lists, technical specifications and product demos without asking a more fundamental question: What will this help us accomplish? Feature obsession leads to buyer’s remorse. Marketing teams invest in technically impressive platforms that fail to deliver practical value.

Objectives and Key Results 59

Objectives and Key Results Technology Technology Strategize 59

Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive

In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.

Objection handling

TrackStreet

JULY 2, 2025

Amazon is a powerful platform for brand growth, but only if you’re prepared to defend your brand in the process. While the marketplace offers incredible reach and scalability, it also introduces risks that can damage pricing, reputation, and customer trust. The key to long-term success isn’t just listing products and fulfilling orders. It’s mastering Amazon brand protection so you can take control of your digital shelf and stay ahead of unauthorized sellers, pricing pressure, and platform

Legal 40

Legal Retail Profit margin A/B testing 40

G2

JULY 2, 2025

Check my analysis of 40+ best employee intranet software, out of which 7 really shined for content management, workforce collaboration and team messaging.

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71

David Meerman Scott

JULY 2, 2025

Publishing a book is the ultimate way to build authority and credibility in the marketplace. Your book can generate passionate fans of your work, lead to more business at higher fees, make raising VC funding easier, put you on the fast track for promotion, or launch a public speaking career.

Launch 52

Launch Promote 52

G2

JULY 2, 2025

If you've ever read a compelling article or book by a public figure and thought, “This is brilliantly written,” chances are a ghostwriter helped bring that voice to life.

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98

Speaker: Beth Sunshine, SVP, Up Your Culture

When culture isn’t consistently lived out across the organization, engagement suffers—and it often starts with a disconnect at the top. In this session, Beth Sunshine, SVP of Up Your Culture at The Center for Sales Strategy, will reveal how HR and executive leaders can close the gap between vision and execution by equipping frontline and mid-level managers to become culture carriers.

Start-ups

SaaStr

JULY 2, 2025

🚨 Microsoft's 2025 strategy in numbers: ❌ 15,300+ employees laid off (7% of workforce) YTD: •9,000 cuts announced July 2 •6,000 cuts in May •300+ cuts in June •Performance cuts in January •and only halfway through year 💰 $80 billion invested in AI infrastructure 40%… pic.twitter.com/LJVfwStpW9 — Jason ✨👾SaaStr.Ai✨ Lemkin (@jasonlk) July 2, 2025 The tech giant’s massive workforce reductions coincide with record-breaking AI investments, signaling a fundamental shift in how Micro

Strategize 83

Strategize Represent Growth Follow-up 83

Predictable Revenue

JULY 2, 2025

Collin interviews Jason Fletcher, founder of Dev Pipeline, a software apprenticeship program training overlooked talent in rural Utah. The post Validation is Overrated with Jason Fletcher appeared first on Predictable Revenue.

Pipeline 52

Pipeline Sales 52

Salesforce

JULY 2, 2025

Pursuing entrepreneurship by starting a small business is less complicated than it seems. But, what exactly qualifies as a small and medium-sized business (SMB) ? And it begins with a simple question: What kind of business structure fits you best? Maybe you’re a freelance graphic designer offering digital services, or an independent hair stylist. You could be running things solo, or maybe you’ve brought on an assistant, a virtual admin, or even a small team.

Legal 40

Legal Finance E-commerce Real Estate 40