Mon.Mar 07, 2022

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On Your Reluctance to Change

Iannarino

How is it that professional salespeople—people who spend a good amount of their time helping clients change—refuse to change to improve their own work? We’ve all gotten frustrated with clients who won’t make the internal changes they need to improve their results, but too often we repeat that mistake when it comes to our own sales results. That’s a glaring “performative contradiction,” or in simpler terms, hypocrisy.

Clients 304
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Veloxy Receives Best Sales Software Award from G2.

Veloxy

"We only grow when our customers grow!". Veloxy customers have always been willing to share their five star testimonials on G2 and other software review and marketplace sites. Past and current recognition has included: High Performer in Enterprise and Mid-Market, Momentum Leader, and Users Love Us awards, among several others. Then February 8 marked a new apex for Veloxy’s growth and customer recognition.

Sales 217
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Yes, SaaS Can Be Insanely Profitable

SaaStr

Dear SaaStr: Are Any SaaS Companies Really Profitable? SaaS companies can be quite profitable, but most these days that are able to raise capital tend to … take their time getting there. But that’s not to say it can’t be done. Let’s look at a few amazing examples:: Zoom generates $2 Billion in free cash flow on $4 Billion in revenue. More here. Atlassian generates $800m in free cash flow on $3 Billion in revenue.

Service 116
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Fantastic Leaders Offer Advice in Honor of International Women’s Day

Salesforce

March 8 is International Women’s Day , a chance to reflect on the significant gains women have achieved in our global community. While full equality remains a daily struggle, more women than ever are holding office , starting their own businesses , earning college degrees , receiving their due credit , and pushing for equal pay. I’m so thankful for all the strong and wonderful women leaders I’ve known over the years — women that remind me to dream big, never compromise, a

Trust 98
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Google Broad Core Algorithm Updates: Everything you need to know

Search Engine Land

What is a broad core algorithm update? Learn the complete history of Google’s core updates, what they are, and what’s important for SEO. Please visit Search Engine Land for the full article.

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The lost art of talking to customers

Martech

When was the last time you talked to your customers? I’m talking about real conversations with customers, where you actually listen — not just slapping a chatbot on your website with some predefined responses, or sending out an NPS survey via email. If you’re like most companies, it probably wasn’t recently enough. That’s because talking to customers has become a lost art.

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Sales Pipeline Radio, Episode 310: Q & A with Andy Paul @realAndyPaul

Heinz Marketing

By Matt Heinz , President of Heinz Marketing. If you’re not already subscribed to Sales Pipeline Radio , or listening live every Thursday at 11:30 a.m Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. The show is less than 30 minutes, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals.

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5 ways your CX team can enhance content marketing efforts

Search Engine Land

Tapping into your customer experience team can shed light on the content that engages and converts. Please visit Search Engine Land for the full article.

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Good morning: ANA supports humanitarian efforts in Ukraine

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and marketing and advertising industries respond to Russia. At a time when it feels like there’s little that can be done it’s good to see the marketing and advertising industries doing what they can.

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Why Is It So Hard to Teach Sales Literacy?

Sales Hacker

Sales is not an easy topic for academics to teach. Just ask Frank Cespedes , Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business School. He has so much sales and management knowledge he could write a book on it — and, in fact, he’s written seven, including “Sales Management That Works: How to Sell in a World That Never Stops Changing.” Frank also happens to be the former instructor of Outreach’s CEO (and my boss), Manny Medina.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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20 questions to ask digital asset management platform vendors during the demo

Martech

Digital asset management can play a vital role in your marketing organization, unifying online and offline marketing channels and leading to more efficient marketing resource allocation. Given all of that promise, marketers are certainly evaluating these technologies and one crucial part of that process is the demo. It’s important to set up demos within a relatively short time frame of each other to help make relevant comparisons.

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Episode 20: Wordy… because of too much Personalization

Sales Hacker

Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Director of Growth Marketing at Interseller) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.

Growth 83
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Don’t miss out on what your customers actually want

Martech

We’re told hindsight is 20/20. But hindsight doesn’t always tell you where you need to go. In fact, when it comes to research, it only tells you where you’ve been. On the other hand, Foresight research tells you where you need to go, sets you on the right path, and lets you continually check-in to make sure you are always headed in the right direction.

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WEBINAR: Morgan J. Ingram hosts “Coaching vs Management in Sales: How To Get the Best Out of Your Reps”

JBarrows

The post WEBINAR: Morgan J. Ingram hosts “Coaching vs Management in Sales: How To Get the Best Out of Your Reps” appeared first on JB Sales.

Sales 82
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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The Digital Buying Journey Frees Us To Create Real Value!

Partners in Excellence

We misunderstand the customer digital buying journey and what it means to our customers and to sellers. Too many focus on the ability of customers to create a Rep-Free buying experience. One would think it’s mostly customers liking this, but shockingly, too many sales people love this. Some arguing, “now I get to focus on the small percentage that really wants to talk to me…” But the digital buying journey, even the preference for the Rep-Free buying experience creates an

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WEBINAR: Morgan J. Ingram hosts “Cold Email Madness: Winner Takes All”

JBarrows

The post WEBINAR: Morgan J. Ingram hosts “Cold Email Madness: Winner Takes All” appeared first on JB Sales.

Sales 88
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Omnicom brings purchase insights to marketers with Affinity Solutions agreement

Martech

Today, Omnicom Group announced a multi-year agreement with purchase behavior and data company Affinity Solutions, putting to work their data from over 7 billion credit and debit card transactions annually. The deal will integrate Affinity Solutions’ data with Omnicom’s analytics division, Annalect. Get the daily newsletter digital marketers rely on.

Retail 73
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Email Hygiene Best Practices For Outbound Sales

Predictable Revenue

Email hygiene is an important but often overlooked practice in sales development. Follow these tips to make regular list cleaning part of your outbound sales process. The post Email Hygiene Best Practices For Outbound Sales appeared first on Predictable Revenue.

Sales 59
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Sales Experts Reveal The Wildest Ways They’ve Closed a Deal

Hubspot

If you Google "How to close a deal", you'll quickly stumble across some tried-and-true best practices for sealing a sales deal. But, in reality, sales deals can be unpredictable and often require sales reps to think on their feet. Consider, for instance, how HubSpot Executive Dan Tyre once needed to speak at a client's Sales Kickoff meeting to close a deal.

Closing 60
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Charting customer journeys that lead to CX success

Concentrix Catalyst

Establish your customer journey map, and loyalty, trust and new revenue streams will follow Building great customer experiences (CX) is how many companies will differentiate, expand, and grow in today’s […]. The post Charting customer journeys that lead to CX success appeared first on Concentrix Catalyst.

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Stop Absorbing Negativity and Focus on the Positive

Sell Or Die

Now more than ever it’s important to monitor what you absorb. From a productivity standpoint, what could you get done if you weren’t binge-watching Netflix? When times are tense, as they are now, it can be really easy to get caught up in the conflicts. So you have a choice. You can fall down a rabbit hole of negativity, or you can stay positive. You don’t get an award for suffering.

Up-sell 52
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The 7 Best Cold Calling Software for 2022

Hubspot

Cold calling is the bane of plenty of sales reps' professional existence. It's a grating, uncomfortable, often awkward process — involving a whole lot of rejection from frustrated prospects. That's why any sort of program that expedites the process and alleviates the pain associated with it is a welcome resource for your average salesperson. Enter cold calling software — the tools that take some strain off of cold calling reps and the managers that guide them.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How to Build a High-Performing and Data-Driven Inside Sales team at Scale with WalkMe’s VP of Sales, Aliisa Rosenthal (Video)

SaaStr

The world of sales is evolving as rising costs and shifts in buyer behaviors continue to change. An emerging strategy that organizations are adopting to grow revenue more efficiently is inside sales. Inside sales refer to the practice of selling from office premises via phone, email, or video calls. Aliisa Rosenthal, VP of Sales at WalkMe , shares her insights on developing a powerhouse inside sales team at scale to succeed in today’s customer-driven marketplace.

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Why leading an agile marketing organization requires a vision for change

Martech

The following is a selection from the e-book “MarTech’s agile marketing for leaders.” Please click the button below to download the full e-book. Download the ebook (no registration required). Leaders have many reasons for trying agile marketing, but most of the time they aren’t reasons that your employees care about. Also, if your organization has tried a lot of other processes or has had a lot of reorganizations, your people are likely to revolt against yet another process change being pushed o