Sun.Jan 01, 2023

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The Five Things You Need from Your Sales Champion

Iannarino

A first meeting is not automatically an opportunity. You need more evidence before you can consider a first meeting to offer more potential. A confirmed second meeting is a positive factor worth considering, but what is often greater proof you have a real opportunity is the presence of a sales champion. A sales champion is a contact who will advocate for you.

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7 Tips to Maximize Time for Prospecting

Membrain

If someone doesn’t spend enough time prospecting due to poor time management – it’s really a priority problem. We don’t find the time, we make it.

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Don’t Draw The Wrong Conclusions from 2022

SaaStr

To many of you, it may feel like tougher times in SaaS. One thing I can tell you: Things don't bounce back overnight. But they do bounce back fast. — Jason Be Kind Lemkin  (@jasonlk) December 30, 2022. So this last year was one of so much change. Change at a pace we haven’t seen since 2008, when the world of SaaS was just so, so much smaller.

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This day in search marketing history: January 2

Search Engine Land

Google’s jaw-dropping sponsored post campaign for Chrome. In 2012, Google – a search engine known for fighting against paid links and “thin” content – seemed to be behind a campaign that generated both on behalf of its Chrome browser. A search for [This post is sponsored by Google] returned more than 400 pages, written apparently as part of a Google marketing campaign: Google?

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Dear SaaStr: Should I Overcharge or Undercharge My First Customers?

SaaStr

Dear SaaStr: Should I Overcharge or Undercharge My First Customers? “Overcharge” if the customer is big , i.e., >$50k-$100k a year or so in deal size. At least, charge more than your gut likely tells you to. Undercharge if the customer is small by revenue. Charge less than you want to, and probably, a smidge less than the more low-end competition, or at least not more.

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10 Conversion Copywriting Tips That Can Explode Your Business

ClickFunnels

The post 10 Conversion Copywriting Tips That Can Explode Your Business appeared first on ClickFunnels. Are you looking for ways to increase your business’s revenue? Conversion copywriting is a powerful tool that can help. It’s the science of using words to persuade people to take action and buy from you. If done correctly, it can be incredibly effective in boosting sales and conversions.