Thu.Jan 20, 2022

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7 Steps to Improve Your Outbound Sales

Anthony Cole Training

To improve your outbound selling success, you must have a process that you strictly follow and regularly improve upon, be a continual learner, and focus on building relationships. If you are a sales leader or a salesperson in need of an outbound sales strategy, here are our 7 steps to improve your success.

Sales 218
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Better Results Require You to Change and Improve

Iannarino

I don't know who originally said, "Everyone wants to go to Heaven, but no one wants to die." As it turns out, of course dying is a prerequisite for entry into Heaven. But the logic applies to most anything you might want—you may not have to die for it, but there’s always a price to pay.

Price 162
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How To Succeed In Sales – 8 x Tips

The 5% Institute

In this article, we’ll explore eight tips that’ll exactly show you how to succeed in sales; which are used by the top five percent of sales performers all around the world. Many people think that what they’re able to achieve is from pure luck. We’ll explore how this isn’t the case, and what you can do to improve your sales process , as well as your closing rate.

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The AI content creation space is growing

Martech

A new scorecard and report from analyst firm AIContentGen analysed 20 AI-powered copywriting software solutions. The firm says there are now more than 50 vendors in the AI content space. Although the vendors have large social and community followings, AIContentGen cannot yet estimate the number of locked-in customers. AIContentGen Senior Analyst John Cass told us, “The industry has grown rapidly, with over 53 companies, as our market map shows, and while the number of companies doesn’t ind

Sports 130
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Semrush acquires SEO training website Backlinko

Search Engine Land

This could make Semrush a more robust source of SEO knowledge and may help it pull away from other toolset providers. Please visit Search Engine Land for the full article.

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Good morning: Large audiences are still valuable

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and the Superbowl reminds us large audiences are still valuable. I was struck by reports that NBC had sold most of its Super Bowl ad inventory by mid-summer and at a higher price than last year even though the audience was

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MarTech registration is open! Grab your free pass now.

Martech

With the New Year comes new challenges – especially when it comes to connecting with your ever-evolving customers. The old strategies to persuade someone to click on “Place Order” or sign on the dotted line are outdated, out-of-touch, and ineffective. Successful brands are focused on empathy, engagement, community, and retention. Are you? Journey into 2022 armed with the tools, technologies, and tactics that will help you design and execute rewarding customer journeys that power your business

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Google Ads launches placement reports for Performance Max campaigns

Search Engine Land

Placement reports show where Performance Max ads have served, which may help with brand safety efforts, as well as how many impressions they’ve received. Please visit Search Engine Land for the full article.

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3 strategies to create better customer journeys across any channel

Martech

“Lots of marketers have adopted agile practices and tried to transform how they go to market in terms of customer journeys,” said Tom Hannigan, Global Practice Lead for precision marketing platform HCL Unica, at our MarTech conference. “Their biggest challenge is not necessarily envisioning what they want that journey to look like or what they want that customer experience to be, but more about translating what’s on the whiteboard into the market.”.

Customers 125
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Pricing Is Never A Sales Problem

Partners in Excellence

Recently, I had an interesting conversation with an executive. He reported on pricing problems within the sales organization. It didn’t make sense to me, so we dug into the issues a little. I can’t recap the conversation, but here are some of the issues we discussed: Pricing is never established by sales It’s usually established by some combination of product management, finance, and sometimes strategy.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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DistroTV announces Spanish-language ad-supported free streaming bundle

Martech

Independent free ad-supported streaming television (FAST) platform DistroTV announced a new Spanish-language bundle, DistroTV Espanol. The free-to-stream package includes over 20 Spanish-speaking channels, available to audiences in the U.S., as well as in Latin America. The new bundle includes movie channels that show films either produced in Spanish or dubbed, among them award-winners and independent features.

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4 Tips for Personal and Professional Growth in 2022

Heinz Marketing

By Michelle Voznyuk , Senior Marketing Consultant at Heinz Marketing. We’re halfway through January, so chances are you already have a pretty good handle on the year. Maybe you have a New Years resolution you’re in the middle of or a laundry list of things you want to accomplish this year. Or maybe you’re just optimistic about 2022 and are taking things as they come.

Growth 103
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PhotoShelter acquires UK-based digital asset management provider Third Light

Martech

Digital asset management (DAM) software company PhotoShelter announced today that it acquired UK-based DAM provider Third Light. PhotoShelter lists over 1,300 clients, including enterprises, brands, sports leagues and universities. Third Light boasts more than 300 global clients. The deal adds Third Light’s flagship application, Chorus, to PhotoShelter’s offerings.

Sports 105
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How a Sales Coaching Platform Can Affect Employee Retention

Sales Hacker

Strong sales reps are the lifeblood of your business and how you choose to invest in them matters. For frontline sales managers, attributes like competency, quality of work, ease of execution, and length of contribution indicate reps’ overall job success, but you can’t rely on those inputs to tell you if they are personally satisfied. In fact, 46% of survey respondents said they are pessimistic about the future of work, and many have already quit their jobs.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Highspot and Outreach Expand Partnership to Help Companies Increase Sales Rep Performance

Highspot

New integration enables sales reps to efficiently deliver personalized engagement at scale. SEATTLE, Jan. 20, 2022 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced an expanded partnership and new platform integration with Outreach , the largest and fastest-growing engagement and intelligence platform provider.

Sales 98
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Will Improv And Practice Make You a Top-Performing Sales Representative?

Predictable Revenue

Dr. Stefanie Boyer discusses why roleplaying practice makes the best sales development reps, and how to incorporate improv exercises into your SDR training. The post Will Improv And Practice Make You a Top-Performing Sales Representative? appeared first on Predictable Revenue.

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How to Figure Out How Fast Your Competitor is Growth in About 60 Seconds

SaaStr

How to check on a competitor's growth plan: 1/ Search on LinkedIn how many sales reps they have 2/ Multiply by $500,000 ($250,000 if SMB). That's how much in bookings they plan to add this year. — Jason BeKind Lemkin 2⃣0⃣2⃣2⃣ (@jasonlk) January 12, 2022. One of the very earliest SaaStr posts, from way back in 2012, was on how to guess a competitor’s revenues from how many employees they have on LinkedIn.

Growth 97
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How to Succeed at Improving Your Personal Presence [PODCAST]

Sandler Training

Mike Montague interviews Paul Glynn on How to Succeed at Improving Your Personal Presence. . The post How to Succeed at Improving Your Personal Presence [PODCAST] appeared first on Sandler Training.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Dear SaaStr: Our Sales Team Has a 7% Win Rate. Are We Failing?

SaaStr

Q: Sales team has a 7% win rate over last 6 months. CEO has put full revenue accountability on the marketing team. How do I keep sales from failing? Not to be too much of a Pollyanna — but a 7% win rate isn’t all bad. In fact, if you have an A+ engineering team, it might be borderline great news. A 7% win rate certainly means you are losing 93% of deals … but it also means you are getting invited into a ton of deals.

Sales 94
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How to Succeed at Finding Unrecognized Pain [PODCAST]

Sandler Training

Mike Montague interviews Jody Williamson, Sandler trainer and author from Chicago, on How to Succeed at Finding Unrecognized Pain. . The post How to Succeed at Finding Unrecognized Pain [PODCAST] appeared first on Sandler Training.

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Thanks to ChartMogul, ClientSuccess, DuploCloud, FullStory, PeopleAI, and Quolum for Sponsoring SaaStr Annual 2022!

SaaStr

We wanted to give a special shout-out to some of our newest sponsors for SaaStr Annual 2022. At the 8th ever SaaStr Annual, ~200 of the best and hottest companies on earth will go BIG as partners/sponsors. Join these incredible companies to experience all the value of SaaStr! ChartMogul is an analytics platform to help you run your subscription business.

Growth 86
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Bob Chronicles Part 6 - When Salespeople Suddenly Make Things Your Problem

Understanding the Sales Force

Both AT&T and Verizon have delayed activating their 5G networks near airports because it might cause interference with airplane guidance systems on certain planes, like Boeing 777s. Forgive my cynicism, but how long have the airlines known about that? They have probably had years to prepare for this deployment and update their own technology but didn't and now, at eleventh hour, they sounded the alarm and tried to make it the carriers' problem.

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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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How to Handle Sales Objections: 5 Categories

criteria for success

If you're looking to effectively handle sales objections, keep reading! Are sales objections stopping you in your tracks? Fielding unexpected objections can be one of the most daunting aspects of sales, especially for a new hire or someone new to selling entirely. This fear is also a leading cause of debilitating “head trash” that can keep salespeople from making enough cold-calls or setting up new business meetings.

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Ramp Sales Reps 4x Faster with Outreach Kaia

Outreach

Today’s workforce is not your same workforce from 20 years ago. Sales managers and leaders are facing a highly competitive hiring market where employee onboarding, engagement, and growth are more important than ever to retain talent. So how do you keep up? Here we will cover how Outreach Kaia helps you: Onboard reps 4x faster with AI guidance Boost employee engagement with real-time enablement Quickly and effectively scale your sales team.

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Sales Stress and Anger Issues.

SalesBlog!

Reading through some of my articles this morning I realized that I have been dancing around two really key sales success obstacles. Sales stress and anger issues. Selling, consulting, advising, mentoring or whatever you’re comfortable calling it these days can be stressful. I mean really stressful. These stresses overtime can become overwhelming. Here are just a few of the situations that can cause stress for any of us.

Sales 52
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Increase Your Sales Rep Performance with Outreach’s New Highspot Integration

Outreach

What goes together like peanut butter and jelly? Sales enablement and engagement do. That’s why Outreach is excited to announce a new integration with Highspot, a leading sales enablement platform that helps sales teams increase performance with AI-powered content recommendations, tracking, and analytics. The integration connects Highspot’s sales enablement capabilities with Outreach’s Engagement & Intelligence Platform , enabling streamlined and personalized communications, and improving re

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Celebrating 10 Million AppExchange Installs and Trailblazer Success

Salesforce

AppExchange helps Trailblazers work smarter AppExchange is driving exponential customer and partner success Together, our collective future is looking bright. We are humbled by the trust that Trailblazers around the world have demonstrated in Salesforce and our ecosystem by installing apps from AppExchange—more than 10 million times! This milestone is about the customers who thrive when provided with options and demonstrates that businesses work better when they work together.

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How to Rebuild a Customer’s Trust

Spiro Technologies

It’s much more difficult to win back a customer’s trust than it is to maintain it. Generally, you should avoid this situation if at all possible, but it’s likely to happen at some point in your career no matter how careful you are. Here are 5 steps you can take to regain a customer’s trust. 1. Acknowledge what went wrong. Whatever you do, don’t try to sweep the incident under the rug.

Trust 52
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Virtual events: The ultimate marketers’ guide

Martech

Virtual events weren’t born of COVID-19, but their development and evolution were dramatically accelerated by the pandemic. It’s indisputable that virtual events are as varied in format as their physical world counterparts. In purpose, composition, duration, presentation technology, virtual events are as wide-ranging as the organizations who are pioneering this medium.