Veloxy

DECEMBER 6, 2022

As a recession looms and consumer spending declines, sales leaders are under more pressure than ever to achieve their set goals, even at a time of economic uncertainty. In Hubspot’s 2023 sales report the main goals of sales leaders for the year ahead were noted as: Exceeding sales targets and quotas Ensuring the sales process is more efficient Leveraging CRM to its full potential The report also revealed that sales leaders currently have a keen focus on efficiency with the aim of deliver

CRM 246

CRM Sales Represent Technology 246

Iannarino

DECEMBER 6, 2022

In sales, the word churn means losing a client. Your churn rate is the percentage of revenue you lost due to clients leaving.

Clients 263

Clients Sales 263

Search Engine Land

DECEMBER 6, 2022

Google has begun to push out an update to its helpful content system , this is the first big update to this update since it launched in August 2022. The update started yesterday, December 5th but it is now noticeable on December 6th, which is why Google announced this update today. What is new. Now the helpful content update ( aka system ) is a global update, impacting all languages and not just the English language.

Engineering 145

Engineering Launch Promote Start-ups 145

Martech

DECEMBER 6, 2022

Bermuda Tourism Authority 3D DOOH ad in New York’s Times Square. Image: OUTFRONT Media. Bermuda Tourism Authority is testing 3D digital out-of-home (DOOH) technology to stand out in one of the busiest, brightest locations on the planet — Times Square — to launch their new campaign, “Lost Yet Found.”. The 3D execution, developed by OUTFRONT Media for their premium Times Square inventory, includes a number of pop-out elements on the giant screen.

Launch 114

Launch Campaign Up-sell Technology 114

Advertisement

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

Follow-up

Partners in Excellence

DECEMBER 6, 2022

This time of year, sometimes we look back to see what’s happened how things have changed and the progress we’ve made. Typically, we look at attainment of annual goals. Questions like, “Will we hit our numbers? Could we have done more or what cause us to miss? Have we built a stronger team, are we growing their ability to perform? What challenges did we face, how did we address them?

Quota 98

Quota CRM Growth Up-sell 98

Search Engine Land

DECEMBER 6, 2022

Within the last few months, service area business (SAB) websites started to see rank fluctuations aligned with the rollout of Google’s helpful content and spam updates around late August through October. Chatter around those fluctuations picked up in the local SEO community during this period in various forums, including the Google SEO Mastermind Facebook group.

User Experience 102

User Experience Engineering Construction Clients 102

Salesforce

DECEMBER 6, 2022

Who has the most influence in a company? Increasingly, it’s the chief financial officer. More CFOs are being promoted to CEO than ever before, according to new research. Approximately 8.1% of sitting CEOs came directly from a CFO chair. The modern CFO manages more than just money. CFOs are taking broader leadership responsibilities, such as managing customer experiences, hiring and retaining talent, and leading strategic shifts into automation and other areas.

Meeting 98

Meeting Finance Technology Technology 98

Search Engine Land

DECEMBER 6, 2022

Google Chrome is adding shortcuts to the address bar on desktop that will help you search through your bookmarks, history and tabs. Why we care. Search marketers do a lot of searching – and I’m pretty sure in our profession it’s illegal not to have dozens (hundreds?) of tabs open at a time. These additions to Google Chrome hopefully will make it a bit easier for you to search directly for the correct tab, bookmark or URL from your search history.

Engineering 103

Engineering 103

Martech

DECEMBER 6, 2022

Metadata and tags are two essential yet commonly confused elements in digital asset management (DAM). In the context of DAM, metadata is the link that connects objects, and tags are user-defined elements that mark objects for user findability. While some users think they’re the same, they are not. Understanding the difference between each element is crucial for setting up and maintaining your DAM.

Objectives and Key Results 94

Objectives and Key Results Campaign Service Product 94

Search Engine Land

DECEMBER 6, 2022

Imagine walking into a grocery store, list in hand, and all of the store’s products were randomly strewn on tables displayed throughout. Odds are good that you would U-turn and make the drive to a store where things were better organized. You wouldn’t want to spend the rest of your life sorting through all the products to find the things on your list.

UX 95

UX Manufacturing User Experience Cross-sell 95

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

Retail

SaaStr

DECEMBER 6, 2022

When scaling a SaaS company, striking a balance between hypergrowth and risk is essential. Brex’s COO, Michael Tannenbaum, and Alloy’s CRO, Laura Spiekerman, share top lessons on how to find the right balance. Brex and Alloy are two companies that have both achieved hypergrowth. Brex is a company that provides credit cards for startups, and Alloy provides financing for small businesses.

Growth 87

Growth Legal Finance Launch 87

Search Engine Land

DECEMBER 6, 2022

Microsoft has just announced new products and features, beta tests, upcoming features, and the expansion of two exiting products already in their portfolio. Why we care. Microsoft continues to adapt and introduce new features and products to compete with Google with the advertiser experience in mind. Advertisers on Microsoft should test the ever-expanding suite of ad offerings.

CTR 94

CTR Click Through Rate Networking Promote 94

SaaStr

DECEMBER 6, 2022

So the markets keep changing at a rapid pace. I just got back from Reinvent (Amazon’s big conference) and the booths were packed, the parties were full, and times were good. But buyers kept coming back to one theme for 2023 planning: Keep. Expand or. Cut. This seemed to the theme of the waning days of 2022. SaaS and IT budgets are still going up in 2023.

Closing 82

Closing Growth Up-sell Product 82

Spiro Technologies

DECEMBER 6, 2022

The post Massimo Zannetti Unlocks the Power of Transparency and Analytics With CRM Upgrade appeared first on Spiro.

CRM 98

CRM 98

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Campaign

SaaStr

DECEMBER 6, 2022

@stewart moving on in Jan 2023, the quiet end of an era. The first "rocketship" of SaaS 2.0. The first real PLG model for us to all emulate. The first IPO of its generation. The first epic unicorn of the era. The biggest M&A, or close. A leader we all looked up to. — Jason Be Kind Lemkin  (@jasonlk) December 5, 2022. So Slack is ending a bit of an era at $2B+ ARR, having been the fastest growing SaaS startup of its generation, rocketing to an incredible IPO, and then an epic a

Represent 81

Represent Gaming B2B Closing 81

Sales Hacker

DECEMBER 6, 2022

Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.

Referrals 72

Referrals Start-ups Growth Sales 72

Hubspot

DECEMBER 6, 2022

Sales teams are always looking for an edge. One of the best ways to outsell the competition is by leaning into your business ecosystem. Sales teams that leverage their business ecosystem close larger deals faster and more frequently. But what is a business ecosystem? And how can it help you close more deals? To help answer those questions, we've put together a comprehensive guide.

Closing 69

Closing Referrals Commission Networking 69

Partners in Excellence

DECEMBER 6, 2022

The research tells us we need to be persistent in our outreaches to prospects and clients. To reach and engage them, we have to leverage multiple channels of engagement. Phone, email, social, texts, and other channels must be leveraged simultaneously to provoke a prospect–even a customer to respond. Data shows we often need to reach out over 15 times to catch the attention of prospects.

Prospecting 56

Prospecting Technology Technology Up-sell 56

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Promote

Sales Pop!

DECEMBER 6, 2022

As the remaining selling sand slips to the bottom of the 2022 hourglass, it’s valuable to ponder the past year as we prepare to start strong in 2023. And in thinking back, I’m reminded of the famous saying of MBNA America Bank, the amazing company that pioneered the concept of affinity cards before being acquired by Bank of America. Emblazoned on the walls of every MBNA location were the words, “Think of Yourself as a Customer”.

Healthcare 52

Healthcare Clients Represent Strategize 52

APACSMA

DECEMBER 6, 2022

This year the Sales Enablement Society Experience was held in Atlanta and the theme was “Take The Leap” For this episode Paul Butterfield, President of the Sales Enablement Society, had the opportunity to sit down with 11 different #revenueenablement pros from as far away as Singapore, which included our APACSMA CEO Zeenath Kuraisha , and listen to their stories about a time in their careers when they took a big leap; why they did and the outcomes.

Education 52

Education Sales Consult 52

Spiro Technologies

DECEMBER 6, 2022

The post Spiro.AI Incorporates New AI-Generated Content into Sales Platform to Accelerate Manufacturing Agility appeared first on Spiro.

Manufacturing 52

Manufacturing Sales 52

APACSMA

DECEMBER 6, 2022

This year the Sales Enablement Society Experience was held in Atlanta and the theme was “Take The Leap” For this episode Paul Butterfield, President of the Sales Enablement Society, had the opportunity to sit down with 11 different #revenueenablement pros from as far away as Singapore, which included our APACSMA CEO Zeenath Kuraisha, and listen to their stories about a time in their careers when they took a big leap; why they did and the outcomes.

Sales 40

Sales 40

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

Gaming

Understanding the Sales Force

DECEMBER 6, 2022

You're driving down the highway and you approach a road sign which says Chicago (South), Green Bay (North). Smart people know that taking the appropriate exit puts you on the road TO one of those cities and that you are NOT IN one of those cities. Morons think they have arrived. The sales version of that occurrence is the single most common challenge we observe when watching salespeople "sell.

Consult 116

Consult Sell Sales Meeting 116