Sun.Jul 04, 2021

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First You Create Value

Iannarino

The Gist: Your clients measure your performance by the value of the conversations they have with you. Your intentions can spoil the outcomes you hope for by preventing the conversation from being valuable to your contacts. Focusing on the conversations that your clients find most valuable for their goals is the key to creating a preference to buy from you.

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Eating My Own SaaStr Dogfood: Why I Invested in a Start-up With a Seeming 50+ Competitors

SaaStr

This was my first venture investment. Took 10 years to $1.5B exit by Vista. But could be worth $10B by year 15 #itcompounds pic.twitter.com/qElNH78hl8. — Jason BeKind Lemkin (@jasonlk) July 2, 2021. One of the earliest posts I did on SaaStr was back in 2013 when I made my first venture investment, co-leading the seed round in Pipedrive. Fast forward 7 years later, and Vista acquired it for $1.5B.

Start-ups 106
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Answering Your Most Burning Referral Selling Questions

Membrain

After more than 25 years as an expert on referral sales, I’m still asked exactly the same referral selling questions today. (Maybe even more frequently than before.) I’m going to answer them right now.

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Using SEO to Bring More Saas Customers

Triggr

You need more SaaS customers. You have a well-built and established SaaS which converts like crazy, but your low numbers of sign ups are frustrating you. There’s no magic, and you know you need to get more customers, but the question is: How? SEO. You can increase traffic to your website and gain customers through improving SEO. SEO can optimise your own website.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.