Sat.Feb 26, 2022

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The Truth At Any Cost

Iannarino

When a client removes you as a partner and replaces you with a competitor, it’s because they believe you are not providing the outcomes they need. Sometimes, your now-ex client finds that their new supplier does no better than you did—solid evidence that something on the client’s end caused you and your competitor to "fail" them.

Clients 273
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Your VCs Are Worried About Public Multiples. Do You Need To Worry, Too?

SaaStr

So we’re in the 5th or so “SaaS crash” since I’ve been doing SaaS. This one is the worst, not because SaaS companies aren’t’ doing well. No, they are doing better than ever. Not because valuations are terrible. No, they are still decent, in absolute terms. No, this SaaS Crash is so tough on VCs and public market investors because the market was just so, so high for Cloud stocks from mid-2020 to late 2021: You can see above in the BVP Nasdaq Cloud Index that while these are still Great Times

Price 143
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B2B Reads: Recruitment, Retention & Empathic Leadership

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. 3 HR strategies for 2022 to help you grow talent. Many companies are restructuring their strategies for recruitment and retention.

B2B 95
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The 9 Types of CEOs That Are Really Hard for VCs to Work Well With

SaaStr

Q: What type of CEO is the most difficult for the Board to work with? In rough order: The “surprise springer”. Big surprises that could have been disclosed long ago, in a lower-drama format, pop up at a board meeting. Often repeatedly. This instantly undermines confidence and buys the CEO no advantage at all in the end. The “third check-er”. The CEO who struggles to raise money and asks his investors to write a third check into the company without a new, outside lead.

Meeting 96
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.