Sun.Feb 12, 2023

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Sales Leader Guide: How to Choose a B2B Sales Methodology

Iannarino

Every sales organization needs to determine how they interact with decision-makers. How the sales force sells determines the sales team's success. This is a critical decision sales leaders must get right. Choosing a methodology that isn't right for your prospective clients will mean losing deals you might have won had you provided your contacts with a better sales experience.

B2B 295
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The Art and Science of Complex Sales Podcast

Membrain

In this latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with Peter Strohkorb to discuss how automated outreach and spam is ineffective and ruining the sales game for everyone.

Gaming 131
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This day in search marketing history: February 13

Search Engine Land

Google AMP stories launch In 2018, Google launched a new, visually rich mobile content format designed to generate more engagement from users. Breaking with previous guidance, Google didn’t intend for this type of AMP content to match your non-mobile content. Instead, this mobile-only content was supposed to be unique. Specifically, Google said AMP Story content should be “fulfilling and standalone.

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Top SaaStr Content for the Week: Modern Health’s SVP of Sales, DigitalOcean’s CPO, Workshop Wednesday, WP Engine’s Founder and more!

SaaStr

Each week, we round up our most popular content so you can catch up on anything you may have missed. Check out this week’s top blog posts, podcasts, and videos: Top Blog Posts This Week: Exhibiting at Events is Expensive. Very Expensive. Here are 9 Reasons You Should Still Do the Top Ones Gartner: Overall IT Spend Has Slowed. But Software? That’s Still Growing.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.