Wed.Mar 16, 2022

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The 5 Best Sales Training Programs for High-Growth Teams

Iannarino

When it comes to improving your sales team’s performance any training has to be better than no training, right? Wrong. If you select the wrong sales training program, you’ll just be throwing company resources down the drain, and your team may even learn bad habits.

Growth 279
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Best Entry Level Sales Jobs for College Graduates

Veloxy

Why Field Sales is still number one for earning and growth! Did you know that more than 50% of college graduates will start their career in sales? While graduates with business majors have even higher sales placements post graduation, the aforementioned covers all majors. Sales is truly one of the best jobs for recent graduates. While they come with an unusually bad reputation, sales jobs are vital for young professionals who want to develop valuable skills that are not exclusive to business.

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Trending Sources

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End of Quarter Sales Results: Three Areas to Assess

Force Management

The greatest leaders are the ones who never let their team rest on their success, or wallow in defeat. At the end of the quarter, avoid screaming at the scoreboard. The final score only gives you the end result. It doesn’t tell you the whole story. It’s your responsibility as a sales leader to help your team uncover and address execution challenges.

Sales 121
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Sales Psychology: 3 Questions to Change How Buyers Think

RAIN Group

The best sellers do more than just close sales. They reshape buyer thinking and drive change through the value they provide. We call this insight selling , and it hinges on the concept of cognitive reframing.

Sales 126
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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3 SEO tools to build for your clients in Google Data Studio

Search Engine Land

Creating technical SEO auditing, keyword research, and link building tracking tools is easy with Google Data Studio. Learn how here. Please visit Search Engine Land for the full article.

Clients 122
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Marketo’s March ‘22 Release, Let’s Chat

Martech

One of the biggest stories from Marketo’s latest release is their planned entry into the world of chat software. This wouldn’t be the first company in the last year to enter into the chat software space. ZoomInfo acquired chat software, Insent.ai, in June 2021. As chat software users ourselves, we’re advocates of using conversational marketing to engage with website visitors and are looking forward to this feature.

Campaign 119

More Trending

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Google to end Universal Analytics in 2023

Martech

Google will end Universal Analytics next year, the company announced Wednesday. Universal Analytics properties will stop processing new hits on July 1, 2023, and Universal Analytics 360 properties will stop processing hits on October 1, 2023. Previously processed data in Universal Analytics will be stored for at least six months after the deprecation dates listed above.

Start-ups 113
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How to prepare for an SEO sales call

Search Engine Land

Asking these key questions and doing some organic research will massively help you when selling SEO services. Please visit Search Engine Land for the full article.

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Study finds iOS 15 is inflating email open rates

Martech

Apple’s new Mail Privacy Protection (MPP) is having a significant impact on email marketing, according to a new study from Campaign Monitor that found that average open rates were up 3.5% year-over-year in 2021, while click-to-open rates were down 3.6%. Released last year as part of Apple’s iOS 15, MPP is an opt-in feature that essentially blocks email senders from being able to see information on how those users interact with emails.

Campaign 118
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Google’s free hotel booking links arrive on Search and Maps

Search Engine Land

The expanded capabilities may be good news for hotels, but not so much for online travel agencies. Please visit Search Engine Land for the full article.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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TrustRadius adds LinkedIn intent data integration

Martech

Review platform TrustRadius today unveiled an intent data integration with LinkedIn Matched Audiences , part of LinkedIn Marketing Solutions. The integration provides access to downstream intent data. This is then used to automatically target in-market buyers who are in late stages of the buying cycle. The buyers are then exposed to tailored content and social proof, like customer quotes derived from reviews on TrustRadius, via LinkedIn ads.

B2B 113
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How to get a 360-degree customer view without excess overhead

Membrain

Almost every CRM on the market today touts the benefits of a “360-degree view of your customer.

Customers 131
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Enabling with technology, differentiating through humanity

Martech

If you’ve ever reminisced about a trip to Disneyland, many elements might make you nostalgic: the rides, the food, the well-trained cast members, and the feelings elicited by having fun with family and friends. Chances are, however, that you won’t sit down with your grandkids one day to tell them all about Disney’s amazing mobile app.

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Google business profile reviews posting bugs should be resolved soon

Search Engine Land

Google has confirmed there was an issue with some reviews not posting and those reviews should be processed the end of this week. Please visit Search Engine Land for the full article.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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AI Powered Digital Transformation in B2B Marketing

Heinz Marketing

By Payal Parikh , Director of Client Engagement at Heinz Marketing. We have all witnessed a digital transformation in B2B Marketing with the onset of Artificial Intelligence (AI). Marketers are becoming more comfortable utilizing AI in their digital marketing strategies than they were a few years ago. Thanks to the marketing technology companies that have made the concept more approachable and actionable.

B2B 96
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Good morning: B2B is adopting D2C habits

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and the digital economy is getting more personal. This isn’t only the call from Adobe CEO Shantanu Narayen at Adobe Summit, but also the motivation behind the evolving app marketplace landscape, through new discovery featu

B2B 102
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Google to sunset Universal Analytics on July 1, 2023, in favor of Google Analytics 4

Search Engine Land

It’s time for search marketers to shake off the inertia and adopt Google Analytics 4. Please visit Search Engine Land for the full article.

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Product-Led Growth: Panacea or Boondoggle? with AgentSync Co-Founder & CTO Jenn Knight and OpenPhone Co-Founder Daryna Kulya (Pod 538 + Video)

SaaStr

OpenPhone and AgentSync are two SaaS businesses with very different growth strategies, but the same ultimate goal: to continue selling while simultaneously problem-solving for current customers. They are a perfect example of implementing a growth model, mastering it, and then expanding horizons into other growth strategies with strategic testing and experimenting.

Growth 91
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Microsoft’s Automotive Ads get more placements, roll out globally

Search Engine Land

More placements may help businesses like car dealerships get in front of more potential customers. Please visit Search Engine Land for the full article.

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Getting The Digital Buying Journey Wrong

Partners in Excellence

I visited the website of a very large enterprise software provider. I found myself at this website to help me better understand some of the issues my client faced. I wanted to learn more about the issues and the things my client should be considering before they even considered looking toward solutions. While this software provider is a major provider of solutions to the challenges I believed my client had, I wasn’t yet ready to look at the solutions.

Clients 74
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Business Card Trends to Grow Your Brand in 2022

Sales Pop!

Business cards may feel like a thing of the past, together with fax machines and phone books. However, The Balance lists reasons why business cards are here to stay in 2022 and beyond. For one, it adds legitimacy to your business — and a business card can be a promotional and networking tool where a person has all the contact information they need if they want to reach you.

Contact 59
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Willingness to Pay: What It Is & How to Calculate It

Hubspot

When it comes time to price your products or service, you may be struggling with the numbers. "Helpful" advice like, "Well, how much do you want to make?" can cause you to bring your pinky finger to your lips and exclaim, "One million dollars!" Unfortunately, while that would be lovely, it’s not realistic for most businesses. What’s more realistic is understanding how your customers perceive the value of your product and asking them what they’d be willing to pay for it.

Price 66
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Why Web3 can improve enterprise CX

Concentrix Catalyst

By now, you’ve probably heard the tech buzzword “Web3” in the context of Bitcoin or NFTs of viral memes. Web3, considered to be the next iteration of the internet, is […]. The post Why Web3 can improve enterprise CX appeared first on Concentrix Catalyst.

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Top Things to Do Before Applying for a Job

Sales Pop!

Many people find applying for jobs quite a daunting process, and often this is because they are not properly prepared. You cannot take job applications lightly because once your application is in, there is no going back. Given the stiff competition you are likely to face, you need to make that application count if you want to avoid a standard rejection letter.

Process 52
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5 Interesting Learnings from Monday.com at $400,000,000 in ARR

SaaStr

We last looked in on Monday.com at $240m ARR , but it’s grown so incredibly quickly, and so effectively, it’s worth checking in again at $400,000,000 in ARR. Because at $400,000,000 in ARR … Monday is growing a stunning 91% (!) year-over-year. Goodness gracious! 5 Interesting Learnings: #1. Revenue up 91%, Customer Count Up “Just” 34%.

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WEBINAR: Shelly Gupta Correa hosts “How to Have Game-Changing SDRs 1:1s”

JBarrows

The post WEBINAR: Shelly Gupta Correa hosts “How to Have Game-Changing SDRs 1:1s” appeared first on JB Sales.

Gaming 17
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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It’s Account Planning Season

Partners in Excellence

Now that SKO season has passed, we’ve got our annual quotas, we’ve started rebuilding our pipelines after depleting them at year end, we’re into account planning season. It’s time to pull out those powerpoints you updated a year ago, blow the digital dust off them, and update them. We plug in the new numbers—the account financial performance in the past year, our quotas/goals for the account.

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Drift extends offerings across the customer lifecycle

Martech

Drift, the B2B conversational marketing platform, has launched a new offering — Conversational Service — and combined all three of its core offerings in the Drift Conversational Cloud. The other offerings are Conversational Marketing and Conversational Sales, using AI-powered chatbots to guide and support the B2B customer journey and to connect buyers with the right human agents.

Customers 110
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What Should You Expect From a Low-Cost CRM?

Adaptive Business Services

When I first started using CRM (Customer Relationship Management) software in the late 80’s, they were based on DOS, desktop only, and we called them Contact Managers. Most early adopters were using these applications primarily as selling tools. Jump forward to 2022 and CRM has evolved to a cloud-based application and its primary use, at least for SMB or even solopreneurs, is still likely going to be sales.

CRM 71
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Impact.com acquires Pressboard

Martech

Performance partnership company Impact.com has acquired Pressboard, an analytics and reporting platform for branded content. The deal aims at providing publishers with new integrated tools to improve content partnerships and boost revenue. With Pressboard, publishers and content creators can view insights on a single dashboard and use analytics to measure sponsored content, e-commerce and social media campaigns.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.