Thu.Jan 13, 2022

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The Pull of Resistive Inertia: One of the Biggest Sales Challenges

Anthony Cole Training

One of the biggest sales challenges to overcome is a prospect who becomes indifferent when they decide that doing nothing is the easiest thing to do. How do you challenge the decision and not the prospect to help them overcome their choice to maintain the status quo?

Sales 267
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MY NEW BOOK (sneak peek)

ClickFunnels

The post MY NEW BOOK (sneak peek) appeared first on ClickFunnels. Wanna ‘New Years’ surprise…? Hey – it’s New Years, and everyone is talking about goal setting and resolutions (which is SUPER COOL)… And my next book (I can’t tell you the title yet. But it’s gonna be AWESOME) is actually about how to achieve anything you want in life…. And walks you through my blueprints for success (with doodles and all).

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Your Sales Effectiveness in 2022

Iannarino

Welcome to the first newsletter of 2022. If you are a sales leader, a sales manager, a salesperson, or in some other role where you are responsible for revenue growth, your number one priority in 2022 should be sales effectiveness.

Sales 267
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My Top 3 Takeaways…

ClickFunnels

The post My Top 3 Takeaways… appeared first on ClickFunnels. This one is REALLY good…. I hope that you’ve LOVED the videos I sent you this week… If you missed any of them, here they all are in one spot: Video #1 – The Dream 100: How I Became Partners With Tony Robbins. Video #2 – my intervention with Tony Robbins. Video #3 – Tony’s REACTION to ClickFunnels 2.0 (AHHHH!!!).

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How to Use Segmentation to Boost Cold Email Engagement

Veloxy

Helping you prevent the dreaded list fatigue. While your competition may be scaling back their cold email outreach, there is a simple strategy you can use to scale up your cold emailing—list segmentation. What is email list segmentation? It’s the practice of continuously reviewing your database or CRM for prospects with similar characteristics and grouping them together.

CRM 208
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Tony’s REACTION to ClickFunnels 2.0 (AHHHH!!!)

ClickFunnels

The post Tony’s REACTION to ClickFunnels 2.0 (AHHHH!!!) appeared first on ClickFunnels. Guess what Tony said when I told him about 2.0…!?! Ok, a couple days ago I sent you the video where I had a chance to ask Tony Robbins ANYTHING…. And his advice and feedback were priceless to me (and I hope that they helped you too). But what most people didn’t know is that ONE YEAR later, I had a chance to return and report back to Tony what had happened… and then ask him a follow-up question!

Follow-up 261

More Trending

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I Became Partners With Tony Robbins By Doing This…

ClickFunnels

The post I Became Partners With Tony Robbins By Doing This… appeared first on ClickFunnels. How to get access to anyone…. Over the next few days, I am going to send you a few videos that I think will have a HUGE impact on you and your business…. A few of them are a couple years old, but they are the FOUNDATION for the video I want to send you on Friday, that is the KEY to your growth over the next 12 months.

Up-sell 258
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How to earn customer trust with inclusive marketing

Search Engine Land

Inclusivity is a marketing imperative. At SMX Next, Kelli Kemery explained how marketers can make their camapaigns more inclusive. Please visit Search Engine Land for the full article.

Trust 135
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My Intervention With Tony Robbins

ClickFunnels

The post My Intervention With Tony Robbins appeared first on ClickFunnels. Should I step down as CEO of ClickFunnels? So… did you like the Dream 100 video I sent you Monday (showing behind the scenes of over a decade with Tony Robbins!?!). Well, today I wanted to show you video # 2 in that series , where I was lucky enough to have a private intervention with Tony where he answered my question of: “Should I step down as the CEO of ClickFunnels…” I was SO nervous to ask him

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Meritech: The Average SaaS Company IPO’s at $225m in ARR. And is No Longer in the Bay Area.

SaaStr

The late-stage VC firm Meritech put together its annual SaaS report here and it slices the data in a few interesting ways. A few tidbits of particular interest: 1. The average SaaS company hits $225m ARR at IPO. This was about what I expected, but I hadn’t crunched the numbers myself. So that’s the bar. 2. The average SaaS company is growing 55% at IPO (at that $225m ARR).

Customers 130
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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eComm Funnels…? (Alison’s BIG Secret)

ClickFunnels

The post eComm Funnels…? (Alison’s BIG Secret) appeared first on ClickFunnels. Want behind the scenes? Everyone wants to know… for 2022, what’s the BEST type of funnel or business to launch. Alison Prince (winner of MULTIPLE Two Comma Club awards) would probably say eComm funnels… while I’d probably say some type of ‘info product’ funnel. Well, next week, we’re going to settle this ONCE AND FOR ALL during the: “Ecommerce VS Expert Smackdown!!!”.

Launch 245
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How to tell an effective data story: Tips from Nancy Duarte

Martech

Because data storytelling is becoming a timeless skill in an increasingly data-driven profession, we’re resharing this helpful article from last spring’s MarTech Conference. “Data doesn’t speak for itself, it needs a good storyteller,” said Nancy Duarte, CEO of Duarte Inc., the largest communications firm in Silicon Valley. Her keynote launched the second day of MarTech and gave all those who listened a sense of what the data world is missing – effective communication.

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Can I Use BOTH Physical And Digital Products?

ClickFunnels

The post Can I Use BOTH Physical And Digital Products? appeared first on ClickFunnels. The BIG SECRET…. So, one of the BIG SECRET that we’ll be showing you during the ‘Ecomm VS Expert SMACKDOWN’ is that you can actually use BOTH (for a few reasons…). 1st – it’s one of the BEST ways to actually serve your dream customers…. 2nd – it’s the fastest way to create multiple streams of income…. 3rd – it can be REALLY FUN….

Product 240
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Marketers: The metaverse is coming

Martech

Don’t believe them when they tell you the metaverse is already here. What we do have is a swarm of virtual realities but they’re not yet connected. When they are, it will be possible to enter the metaverse. What does the term “metaverse” mean exactly? It’s actually a 30 year-old term, first coined by science fiction author Neal Stephenson is his novel “Snow Crash.” It’s clumsily derived from the Greek, meta being a prefix meaning “beyond.R

Gaming 117
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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SMACKDOWN (physical VS digital products)

ClickFunnels

The post SMACKDOWN (physical VS digital products) appeared first on ClickFunnels. Which one will make you more moolah!? This is the debate I hear almost EVERYDAY…. Which path is the FASTEST (and BEST) way to build a business online? Option #1: An ‘Expert’ business selling information, coaching, courses, etc…. OR…. Option #2 – An ‘Ecommerce’ business selling physical products….

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Good morning: Breaking holiday e-commerce records was no surprise

Martech

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and no surprises on holiday e-commerce. Did anyone not predict that e-commerce would break records in the 2021 holiday season?

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What If There Are No Natural Acquirers (For Your Company)?

SaaStr

A little while back I had coffee with a very successful VC and we chatted about our views of what’s happening in SaaS. The things we are both interested in are very similar, our thoughts on risks and markets were well aligned. At the end, he noted how the key final thing he looks for in SaaS start-ups is potential acquirers. Would Salesforce buy this company?

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Lucidworks announces new SaaS search platform, Springboard

Martech

Today, AI-powered search and experience company Lucidworks announced a new SaaS search platform, called Springboard. They’ve launched Connected Search as the first application available on Springboard, while also announcing updates to Fusion, their flagship product that helps marketers discover the best messaging and content to serve to individuals based on search and click behavior.

Launch 109
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The 8 Best Sales Books to Level Up Your Sales Game in 2022

Spiro Technologies

The new year is here, and unless you’re a sales rep who’s already perfected their craft, you’re probably looking to level up your sales game for 2022. While there are plenty of resources out there to give you an edge (like this sales blog), there’s nothing that can help you understand the complicated world of sales quite like a great sales book.

Gaming 105
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Unbounce acquires LeadsRX marketing analytics

Martech

The Vancouver-based conversion intelligence platform Unbounce has announced the acquisition of LeadsRX, a marketing performance and attribution solution. Unbounce serves primarily small and medium-sized businesses and the acquisition should improve the ability of customers to evaluate customer journey touchpoints and optimize ad spend. LeadsRX enables the evaluation of multiple touchpoints, including digital, radio, TV, podcasts and streaming services, providing data to support the optimization

Campaign 115
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How to build a long-term, search-first marketing strategy

Search Engine Land

A transformed digital landscape means marketers must think search-first. Please visit Search Engine Land for the full article.

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CreatorIQ announces partnership with TikTok

Martech

CreatorIQ, the customer intelligence cloud that serves clients like H&M, Disney and CVS, has announced that it has become an official TikTok marketing partner. This will give brands that use the platform access to creator and content metrics from the TikTok Creator Marketplace within the CreatorIQ dashboard. This will provide insights not only into demographics and trends, but also help selecting the best creators to work with.

Campaign 115
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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Define Expectations with Your Sales Team

criteria for success

Learning how to define expectations is one of the key responsibilities for any sales manager. But have you noticed that your various salespeople respond very differently when you set sales expectations? Some salespeople will see any expectation, whether an activity goal or a revenue quota , and do all they can to reach it. Others may have a lot of questions – how was the activity goal set?

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When it comes to prioritizing digital experiences, it’s either now or never

Martech

The world’s leading brands know the importance of using the right martech infrastructure to drive revenue growth. And with 80% of consumers now saying they expect brands to have a consistent message and appearance across their digital platforms, having the right digital experience is becoming table stakes. So what can your brand take away from these industry leaders?

Retail 109
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DuckDuckGo passes 100 billion searches

Search Engine Land

DuckDuckGo, the privacy focused search engine, keeps growing steadily. Please visit Search Engine Land for the full article.

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Critical Selling Skill: Literacy

Partners in Excellence

Reading Is Fundamental has been the mantra of a children’s literacy not for profit by the same name. I’m writing the management team to suggest they expand their services and offerings to sales people. Like everyone, I get inundated with emails and social platform prospecting outreaches. They fall into three categories: Less than 1% are relevant, interesting and I follow up to learn more.

Sell 95
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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What Do You Do when Your Customer is Wrong?

The Advantexe Advisor

You are a Senior Technical Specialist and the Key Account Manager of one of your company’s most important accounts asks you to join her for a very important sales meeting with the key decision-makers regarding a major new opportunity to develop and then deploy a new solution that could have a decade’s worth of revenues that are in the hundreds of millions of dollars.

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IndexNow now officially co-sharing URLs between Microsoft Bing and Yandex

Search Engine Land

Plus, you can now use api.indexnow.org’s endpoint to submit URLs. Please visit Search Engine Land for the full article.

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The No BS, Straight Up, Super Amazing, Starting from Zero Social Selling Workshop

Sales Hacker

Whether you’re starting from scratch or want to refresh your personal brand for the new year, you’ll learn the best ways to make connections online and create content people want to see. The post The No BS, Straight Up, Super Amazing, Starting from Zero Social Selling Workshop appeared first on Sales Hacker.

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Highspot Closes $248 Million Series F Round to Accelerate Growth and Product Innovation

Highspot

Investment will fuel international expansion, product development and hiring across the business. SEATTLE, Jan. 13, 2022 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, has raised $248 million in Series F funding. Highspot’s post-money valuation is now $3.5 billion, which has quadrupled in the past two years.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.