Iannarino
JANUARY 10, 2023
Sales leaders and sales managers spend time looking at their sales team's performance. What they learn by managing performance helps illuminate what they need to change and what their salespeople need to improve sales performance. But how does one measure a sales manager’s performance? Different companies use different metrics, but the eight that follow provide a balanced approach to measuring sales manager performance.
Search Engine Land
JANUARY 10, 2023
Your holiday campaigns were a success but keeping customers engaged throughout the rest of the year can be hard – particularly if you operate in a highly competitive market. Join our live, interactive webinar with Kate Richardson, Director of Customer Retention Marketing at Artifact Uprising and Toby Yuen, Customer Success Manager at Blueshift and discover proven ways to keep customers engaged and purchasing more.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech
JANUARY 10, 2023
Martech bloat occurs when companies accumulate too many marketing technologies without adequately assessing their needs. This results in increased complexity , cost overruns, data silos and inefficient usage patterns. Ultimately, it becomes hard to realize expected returns on investment. Companies often fail to realize the full potential of their martech investments due to a lack of understanding and utilization.
Search Engine Land
JANUARY 10, 2023
As we begin 2023, it’s a good time to reflect on the macro-level trends we’ve observed last year. Here are a few trends that I believe have some staying power and should be considered as you build out your 2023 search marketing strategies. 1. A slow economy and heightened focus on efficiency. In case you haven’t heard, the economy has been struggling (that’s a joke).
Advertisement
Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Martech
JANUARY 10, 2023
How organizations will transform their martech stacks and digital experiences. Experience, Ecommerce and Transformation. Digital media and advertising. Retail media networks. How data will change marketing in the new year. The metaverse talk over the last year unlocked the creativity of marketers to imagine how they will engage customers in the digital, virtual future.
Partners in Excellence
JANUARY 10, 2023
If we are to be successful in achieving our goals–both for the short term and longer term developmental goals, we have to manage our managers. We have to get them to help us getting things done, learning and growing. We need them to focus, with us, both on our short term goals, but also on our long term development. Great leaders and managers already know this.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Sales Hacker
JANUARY 10, 2023
You may have already started to feel the earth move under your feet…. We know you’re feeling it too… inbound pipeline is slowing all while business support teams are spread thinner than ever before. It’s clear, the rules for surviving (and thriving) in this new era are different. We as revenue and go-to-market leaders must adapt. If you boil it down, every rep – and every revenue organization – must do 2 things incredibly well to stay afloat: Create more pipeline, efficiently.
Martech
JANUARY 10, 2023
Your holiday campaigns were a success but keeping customers engaged throughout the rest of the year can be hard – particularly if you operate in a highly competitive market. Join our live, interactive webinar with Kate Richardson, Director of Customer Retention Marketing at Artifact Uprising and Toby Yuen, Customer Success Manager at Blueshift and discover proven ways to keep customers engaged and purchasing more.
PandaDoc
JANUARY 10, 2023
Effective sales proposals are data-driven and essential for closing deals faster. Prospects only make purchase decisions after evaluating a sales proposal document ; hence, the proposal should be crafted according to the customer’s requirements in order to provide complete solutions. It has to be the perfect blend of customer data, pain points, and solutions—presented in a simple yet visually compelling manner.
David Meerman Scott
JANUARY 10, 2023
A great way for organizations of all kinds to engage with interested people is to join and participate in a Facebook group. Facebook groups are a place to communicate about shared interests with like-minded people. Many groups are private, which fosters a sense of community.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Search Engine Land
JANUARY 10, 2023
There are many times during the lifecycle of your website that you will need an expert SEO. If you don’t enlist the help of a true professional for the following five scenarios, you are risking rankings, traffic and revenue in 2023: Site redesigns. Deep analysis. Ranking for highly competitive terms. Navigating changes to Google. Technical SEO. 1. Site redesigns.
ClickFunnels
JANUARY 10, 2023
The post Email Marketing For Coaches – Everything You Need To Know appeared first on ClickFunnels. The coaching industry has exploded in the last decade. It’s now a $2.85 billion industry with 1.5 million searches made online every month for life coaches, business coaches, and executive coaches. The value of the industry increased by a whopping 21% since 2015 (2020 ICF Global Coaching Study).
SaaStr
JANUARY 10, 2023
Going from a business of 50 people to 150 people, growing revenue 5x, and completing two major rounds of funding will teach a person a lot about the startup world. Sarah Breathnach, Head of Demand Gen and Field Marketing at Hunters and 3x startup marketing leader, did just that. . In the first SaaStr workshop Wednesday of the new year — held every Wednesday at 10 a.m. — Breathnach shares why hiring a marketing team to do lead generation is a big mistake. .
Search Engine Land
JANUARY 10, 2023
The mobile intrusive interstitials penalty. In 2017, Google started rolling out the mobile intrusive interstitials penalty. In August 2016, Google announced plans to lower the rankings of pages “where content is not easily accessible to a user on the transition from the mobile search results” – and that crackdown would begin on Jan. 10, 2017. Why did Google do this?
Advertisement
Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
SaaStr
JANUARY 10, 2023
Calcalist summarized a report from Viola Capital in Israel on the state of Israeli unicorns. Their analysis? Half aren’t unicorns anymore. This sounds about right to me, and the data they looked at is interesting: 40% of unicorn rounds were led by “one-off” investors, tourists. This makes the valuations suspect. Israeli startup funding in 2H’22 was back to the pace of 2019.
Expert insights. Personalized for you.
292 
Let's personalize your content