Martech

JANUARY 9, 2025

For many marketers, handing over customer interactions to an automated genAI-powered process requires a leap of faith. The good news is that as more AI agents come to market, the use of this technology to improve engagement and drive revenue will become clearer. Adoption is already underway. During the 2024 holidays , traffic to retail sites from genAI-powered chatbots increased 13X over the previous year.

Drivers/motivators 124

Drivers/motivators Represent Contact Campaign 124

SaaStr

JANUARY 9, 2025

Dear SaaStr: What Are Some Successful SaaS Leaders Without Sales Teams? Many that are self-serve and SMB-focused can start off without a sales team … for a while. But almost none stay without a sales team … forever. Yes, Atlassian since well past its IPO had almost no direct sales team. But it had and has a very large channel that sells its product into the enterprise, and a lot of internal resources that support the channel.

Cross-sell 102

Cross-sell Outside Sales Sales Up-sell 102

Martech

JANUARY 9, 2025

Its frighteningly easy to poison a large language model (LLM). Whats even more unnerving is you dont need access to do it. A new study from NYU scientists dives deep into how much medical misinformation an AI can handle before it starts giving wrong answers. They found that even a tiny amount of fake info just 0.001% of the data it learns from can mess up the AI.

SQL 106

SQL Retail Launch Campaign 106

Understanding the Sales Force

JANUARY 9, 2025

Do you enjoy meeting celebrities? I’ve had the opportunity to meet some through chance encounters and when I was in the music industry in the late 70’s and early 80’s, it was arranged for me to meet many star musicians. One chance encounter I had was on an airline flight from Dallas to Boston when a country star, in the seat next to me, woke me for no apparent reason.

Consult 71

Consult Sales Meeting Launch 71

Advertiser: ZoomInfo

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

Up-sell

Martech

JANUARY 9, 2025

The most recent CMO Survey results have been released, offering fresh insights into the state of marketing strategies. A key theme emerges from the survey: the growing pressure on CMOs to demonstrate value and ROI amid a shifting marketing landscape. Since this fall 2024 survey does not ask the exact same questions as the spring edition, this analysis wont be able to make a direct, question-by-question comparison between the two.

Government 98

Government CRM Technology Technology 98

Salesforce

JANUARY 9, 2025

In 2025, merchandisers find themselves at a crossroads between building commerce experiences of the past and creating deeply connected customer interactions of the future. Who wouldve thought just a few short years ago that retailers would be embarking on an AI revolution ? Today, merchandisers have an opportunity to get tangible results in their day-to-day work with the help of Agentforce.

Retail 59

Retail Promote Government Trust 59

SaaStr

JANUARY 9, 2025

Every time I see a CRO that doesn't sell themselves, they fail. Every time I see a CTO that doesn't code themselves, they fail. Every time I see a CMO that doesn't market themselves, they fail. — Jason SaaStr 2025 is May 13-15 Lemkin (@jasonlk) November 28, 2024 So we’ve talked a ton on SaaStr over the years on the risks and benefits of hiring your various VPs and C-level execs.

Engineering 104

Engineering Up-sell Start-ups Sell 104

Martech

JANUARY 9, 2025

A new loyalty management solution aimed at retailers and CPG brands will be released by SAP in the second half of 2025. It also entered the agentic space on behalf of retail, with a shopping assistant AI agent, made to integrate with any ecommerce storefront, that will be generally available in the first half of 2025. The news came at the NRF event in New York this week.

Retail 89

Retail Launch Territory Promote 89

G2

JANUARY 9, 2025

Remote desktop software has been my go-to tool for years, whether Im figuring out why my parents printer mysteriously stopped working or logging into my home PC from halfway around the world because I forgot an important file (again).

Product 59

Product 59

Martech

JANUARY 9, 2025

Amazons new Retail Ad Service is bringing retail media networks available to everyone. The service lets retailers use Amazon’s powerful advertising technology to sell ads on their websites. This is a big step for the ecommerce and advertising giant which primarily focused on selling ads within its ecosystem. The company is now directly competing with retail adtech leaders like Criteo, Epsilon and Koddi.

Retail 102

Retail Service Networking Technology 102

Advertisement

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

Sales

Salesforce

JANUARY 9, 2025

An “About Us” page is your brand’s first digital impression with potential customers. However, many small and medium-sized business (SMB) owners don’t use it effectively to connect with their target audience. Writing an informative and compelling About Us page might seem simple, but it’s surprisingly easy to underestimate its importance.

Pitch 52

Pitch CRM Trust Drivers/motivators 52

Hubspot

JANUARY 9, 2025

Entrepreneurs are more likely to self-report having mental health struggles , which makes sensestarting a business from scratch can be risky, exhilarating, and exhausting, often all at once. Whats most important is that mental health stressors can be dealt with and dont have to get in the way of your success. In this piece, Ill dive deeper into entrepreneur mental health and outline what entrepreneurs told me about their most pressing mental health stress, and their anecdotal advice for rising a

Networking 45

Networking Territory Drivers/motivators Negotiate 45

Salesforce

JANUARY 9, 2025

You only have so much time in a day. So, closing more deals more quickly is a win for everyone sales representatives, sales managers, the finance department, and a company’s leadership. How do you make that happen? Say hello to the sales acceleration process. What you’ll learn: What is sales acceleration? Why is sales acceleration important?

Closing 98

Closing Represent Territory Lead generation 98

SaaStr

JANUARY 9, 2025

So Carta and Crunchbase are two of our favorite data sources at SaaStr, and Crunchbase’s lateste VC funding report is out here. Two data points jumped out at me: 51% of all U.S. VC funding ($178 Billion total) went to SF Bay Area companies Venture roared back in Q4’24. Not to ’21 levels, but up +70% over Q4’23: Now it’s not quite that simple.

Growth 102

Growth Start-ups 102

Advertiser: ZoomInfo

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

Price

Sales Gravy

JANUARY 9, 2025

In this episode ofThe Sales Gravy Podcast, Jeb Blount, Jr. is joined by Deb Sellinger to explore the power of resilience and adaptability in entrepreneurship. Hear Deb's inspiring story about overcoming challenges, building businesses that align with personal values, and creating a clear vision for sustainable success. Key Takeaways - Resilience as a Skill: Resilience is not innate.

Territory 87

Territory Growth Clients Trust 87

The Advantexe Advisor

JANUARY 9, 2025

In todays business environment, having the right business acumen is no longer optional, its mandatory. Understanding the core drivers of business success allows individual contributors and leaders to make informed decisions, align their actions with the strategy, and drive the results that you have promised to your employees and shareholders. Business acumen matters because it builds the bridge between an organizations strategy, its goals, market realities, and operational execution.

Drivers/motivators 79

Drivers/motivators Customers 79