December, 2022

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How to Build an Effective Sales Outreach Strategy

Iannarino

Success in sales requires an effective outreach strategy. The more effective your outreach, the greater the number of meetings you will schedule with your dream clients. Outreach is how you fill the pipeline.

Pipeline 297
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How to Grow Your Business Like a Weed

Score More Sales

I am fortunate to know best-selling author and “Father of Contact Marketing” Stu Heinecke. I met him when he was writing his first book, “How to Get a Meeting with Anyone” as I was asked to and was able to share one of my own strategies for getting my foot in a prospect’s door.

Contact 119
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Trending Sources

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e-Staff Meetings and 1-on-1s: You Gotta Do Them

SaaStr

If you'd rather not do any of your 1-on-1's, Something is off. Goes for both sides. — Jason Be Kind Lemkin  (@jasonlk) December 19, 2022. For the first time in my career, I’ve worked with amazing first-time managers as CEOs. Before I was a CEO, I was a mid-level manager, a director. And then a VP. Across a few start-ups. Before I was first a founder.

Meeting 121
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Sales Commandment #8: Thou Shalt Always Remember to Add Value

Anthony Cole Training

Are you following the Ten Commandments of Sales Success? Find out by watching our new series with Chief Growth Officer Mark Trinkle. Today, Mark will discuss Commandment #8: Thou Shalt Always Remember to Add Value.

Sales 280
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How to Double Your Selling Time & Crush Quota (5 Steps)

Veloxy

Click below to listen to the blog post. Veloxy strives for accessibility. Back in 2018, Salesforce discovered that sales reps were only spending 34% of their time selling (707 hours a year). Not surprisingly, only 42% of these sales reps expected to meet (not crush) quota. In that same report, Salesforce found that companies were planning to invest in sales technology and other initiatives that would help their reps spend more time on the activities that generate revenue.

Quota 246
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5 Tips To Build A High Converting Landing Page For Your Ads

ClickFunnels

The post 5 Tips To Build A High Converting Landing Page For Your Ads appeared first on ClickFunnels. You may have the best product or service in the world, but if your landing page doesn’t convert well, you’re not going to make any money. In fact, you could even lose money. So how do you create a high-converting landing page? That’s what we’ll help you with in this guide — 5 tips to build a high-converting landing page when you’re driving traffic through ads (i.e. cold traffic)

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Content ideas may be coming to Google Search Console

Search Engine Land

Google Search Console is experimenting with a new feature named “content ideas.” Content ideas give the content creator, publisher, SEO, webmaster, etc., some tips and advice on what new topics they can write about on their site. Experimental feature. This feature is not live for me in my verified Search Console profiles, but Nicolas Ockier noticed it and posted about it on Mastodon sharing this screenshot: Looks like Question Hub.

Launch 145
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Chatting With CHATGPT On Selling.

Membrain

I’ve been fascinated to read about the experiments people are doing with CHATGPT. It’s a fascinating tool, offering some potentially fascinating potential. At the same time, as so many others have discussed, using CHATGPT is a double edged sword; there are some very powerful applications, at the same time there is a huge potential for misapplication and misinformation.

Sell 136
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Sales Commandment #9: Thou Shalt Always Remember to Follow the Rules of Engagement

Anthony Cole Training

Are thou always remembering to follow the Rules of Engagement? Learn why it's important by watching our new series with Chief Growth Officer Mark Trinkle. Today, Mark will discuss Commandment #9 of the 10 Commandments of Sales Success.

Growth 272
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What is AI Sales Assistant Software? Definition, Uses & Key Features

Veloxy

AI sales assistant software programs play an increasingly important role for sales teams. So, choosing the best AI sales assistant is crucial. There are many different AI for sales programs now available. Here at Veloxy, we are proud to say that we consistently earn recognition as one of the best AI sales assistant software programs available. But you don’t need to take our word for it; you can see what our customers have to say by taking a look at our ratings.

Sales 246
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Let’s Funnel Hack Mike Tyson’s Heavy-Hitting, 12-Round Offer

ClickFunnels

The post Let’s Funnel Hack Mike Tyson’s Heavy-Hitting, 12-Round Offer appeared first on ClickFunnels. ClickFunnels is no stranger to people with big names. Tony Robbins, Dan Kennedy, Gary Vaynerchuk, and Grant Cardone are just a few of the rockstars who’ve used our software to sell stuff online. Well, Mike Tyson, one of the greatest heavyweight boxers of all time , just joined the club.

Price 244
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What is a Positioning Statement

Iannarino

In a time when there are too many sales organizations chasing too few prospective clients , differentiation is difficult. Because most industries have a glut of competitors, your contacts believe what you sell is a commodity. One way you can differentiate your products and services is by using a positioning statement. A positioning statement is a short statement about the value proposition a company offers its prospective clients.

Contact 297
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Google helpful content system update rolling out now (December 2022 update)

Search Engine Land

Google has begun to push out an update to its helpful content system , this is the first big update to this update since it launched in August 2022. The update started yesterday, December 5th but it is now noticeable on December 6th, which is why Google announced this update today. What is new. Now the helpful content update ( aka system ) is a global update, impacting all languages and not just the English language.

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How a Flexible Sales System Can Help You Thrive Through Uncertain Times

Membrain

As companies are looking forward into the new year, one thing we can all agree on is that nobody really knows exactly what’s going to happen. According to Forbes Magazine , the world is not officially in a recession, but some economic indicators suggest we’re headed that direction.

Sales 131
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Permission Based Selling Techniques – 8 x Proven Tips

The 5% Institute

In this article, we’ll explore what is permission based selling, as well as tips to help you close easier and more consistently. These techniques are commonly used by the top five percent of sales performers all around the world. Many people think that what they’re able to achieve is from pure luck. We’ll explore how this isn’t the case, and what you can do to improve your sales process , as well as your closing rate.

Technique 134
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Sales Leaders Under Pressure to Deliver During Economic Uncertainty

Veloxy

As a recession looms and consumer spending declines, sales leaders are under more pressure than ever to achieve their set goals, even at a time of economic uncertainty. In Hubspot’s 2023 sales report the main goals of sales leaders for the year ahead were noted as: Exceeding sales targets and quotas Ensuring the sales process is more efficient Leveraging CRM to its full potential The report also revealed that sales leaders currently have a keen focus on efficiency with the aim of deliver

CRM 246
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How To Use Copywriting As An Important Branding Tool

ClickFunnels

The post How To Use Copywriting As An Important Branding Tool appeared first on ClickFunnels. Copywriting is a critical part of selling stuff online. But an often overlooked part of copywriting is how it can (and should) be used as a branding tool; to solidify market positioning, to build empathy with a specific audience, and to create a consistent image online.

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Time Management for Salespeople

Iannarino

There is research indicating that salespeople spend very little time actually selling. Various studies show that they spend about 35 percent of their total time on sales and the rest on administrative tasks and meetings with people other than contacts or clients. In a 40-hour workweek, that means about 14 hours are dedicated to work that is directly related to selling.

Contact 293
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Google Search testing search in video

Search Engine Land

Google is testing the ability to search for spoken words in a video through a new “Search in video” feature. This is officially being piloted in India, but some are also seeing this feature being tested in the United States. The announcement. Google posted this news on the Google India blog, writing, “besides images, videos are also a rich source of visual information but it’s often hard to find something buried inside a long clip.

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The Problem With Inbound

Membrain

We rely too much on Inbound leads to achieve our goals! Our prospecting strategies are dominated by creating Inbound demand that sellers respond to. Whether it’s emails, social visibility, SEO, or anything else, the focus is on getting buyers to take the initiative to reach us.

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The Top 10 Sales and Sales Leadership Articles of 2022

Understanding the Sales Force

Each week we can read multiple lists of the top new movies and TV shows to stream at home. Lists of the Top SUV's, Sedans, and Coupes are also prevalent right now. And of course, as we move ever closer to the holidays, there are lists aplenty on the Top Gadgets, Luxury Items, Gifts for Her, Gifts for Him and Gifts for Kids to peruse. But it's also the time of year when I publish my list of the Top 10 Sales and Sales Leadership Articles of the year.

Sales 128
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Dear SaaStr: What Were Some of the Toughest Lessons You Learned About How to Build a Successful SaaS Business?

SaaStr

Dear SaaStr: What Were Some of the Toughest Lessons You Learned About How to Build a Successful SaaS Business? Some of the toughest lessons I’ve learned … and continue to re-learn: Even very talented co-founders may leave. You need to also make sure they are 110% committed. Very mediocre VPs are often very good at talking the talk. Mediocre execs often talk the talk even better than the best up-and-coming ones.

Niche 133
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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.

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7 Effective Copywriting Tips For Affiliate Marketing

ClickFunnels

The post 7 Effective Copywriting Tips For Affiliate Marketing appeared first on ClickFunnels. It might seem like you don’t need copywriting for affiliate marketing. After all, the company that sells the product usually provides the sales page for it – all you have to do is drive traffic to it. But nothing could be further from the truth because copywriting is required at every stage of the affiliate marketing sales funnel.

Pitch 229
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What Is a Drip Campaign?

Iannarino

For a long time, prospecting was limited to cold calling. Sales managers who couldn't help their team improve their sales effectiveness demanded more phone calls. The only time more activity is needed is when there is too little activity. Leaders who can improve their teams’ results have an advantage in creating opportunities.

Campaign 290
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The ROI of personalized experiences: Process measurements

Martech

This is the third of a three-part series on the ROI of personalization. You can read the first part (audience measurements) here and the second part (content measurements) here. After examining how audiences and content are measured in terms of personalized experiences, let’s discuss how brands should approach the process that drives personalization.

Process 132
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How to Use a Coaching Framework To Pump Up Your Team for Success

Membrain

Sales coaching is critical to increasing sales performance, just as much as coaching is critical to performance in any other area. If you want a high-performing sports team: Invest in coaching. If you want to be a high-performing athlete: Invest in coaching. If you want your sales team to beat the competition: Invest in coaching.

Sports 125
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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6 Ways to Build Client Loyalty in Sales

RAIN Group

Client loyalty can make or break a company. Loyalty is tied to buyer satisfaction and their experience buying from you—but it’s tough to earn. Fred Reichheld, author of? The Loyalty Effect and creator of the Net Promoter System, found that most corporations lose 50% of their customers every 5 years, 50% of employees in 4 years, and 50% of investors in less than one year.

Clients 129
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Top 10 PPC expert columns of 2022 on Search Engine Land

Search Engine Land

Since Search Engine Land launched, we have given PPC experts a platform to share their in-depth knowledge and timely insights – with the goal of helping you solve problems, manage challenges and understand the constantly shifting landscape of paid search, paid social and display. That’s why one of my top priorities this year was to help relaunch the Search Engine Land Subject Matter Expert program, which had been on pause for the past few years.

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Intuitive Web Design: How to Make Your Website Intuitive to Use

ConversionXL

The easier your website is to use, the more people use it. An essential part of “easy to use” is intuitiveness. Intuitive design means that when a user sees it, they know exactly what to do. Intuitive design is invisible. Design is intuitive when users can focus on a task at hand without stopping, even for a second. Intuitive designs direct people’s attention to tasks that are important.

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3 Top SaaS Sales Training Tips to Help You Find the Right Program

Iannarino

In the world of B2B sales , SaaS is one of the largest and fastest-growing industries. Globally, the market is expected to grow as high as 716.52 billion US dollars by 2028. Your market has a lot of opportunity: Is your team prepared to seize it?

B2B 286
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con