Anthony Cole Training
JULY 1, 2019
Sales and marketing go hand-in-hand. Without leads, salespeople will have a hard time selling. Without marketing, salespeople will have a difficult time sharing their product and features with prospective clients.
ConversionXL
JULY 18, 2019
How do CRO professionals run experiments in 2019? We analyzed 28,304 experiments, picked randomly from our Convert.com customers. This post shares some of our top observations and a few takeaways about: When CROs choose to stop tests; Which types of experiments are most popular; How often personalization is part of the experimentation process; How many goals CROs set for an experiment; How costly “learning” from failed experiments can get.
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Women Sales Pros
JULY 19, 2019
5 Things You Need To Know Have you ever had that sales call? That sales call that goes so well. The client is great, and the conversation flows. Their challenges are made for your products and services, and the solutions you offer are just what they need. Budget is no issues, and your timing is impeccable because they say they are ready to buy. You shake hands, leave the call, then nothing.
Gong.io
JULY 31, 2019
Are you looking for a rich list of sales questions you can use today? Sweet, because we have you covered. . Not only that, but you’ll also learn how and when to use these questions. In fact, we’re going to start with that foundation. Master sales pro know that this skill is as important as what they ask. It sets the tone to conversational. Take the advice below and shift your line of questioning.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
A Sales Guy
JULY 15, 2019
Sales is suffering from 9 brutal ills: The Bro Culture , . Lack of Coaching. Too Product-Centric and Not Problem Centric. Not enough salespeople understand the game/rules of sales. Too much reliance on selling tools. Not enough training in the industry/space. Too much activity management. Little respect for prospects and buyers time. Not enough humility.
Understanding the Sales Force
JULY 11, 2019
86% of all salespeople have beliefs that don't support ideal sales outcomes. That's important because beliefs influence behavior, and appropriate sales behavior drives results. Think about sales process, sales methodology, sales strategy and sales tactics. Salespeople who have the ability to execute those four elements of success are less dependent on their knowledge of selling than what they believe.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
ConversionXL
JULY 2, 2019
Every company dreams about creating high-performing teams. For us at OWOX , that dream centered on our analytics department, which included 12 specialists—junior analysts, mid-level analysts, senior analysts, and QA specialists. Collectively, our analysts were responsible for consulting clients on data analysis and improving our marketing analytics tool.
Women Sales Pros
JULY 12, 2019
When I say sales presentation, I don’t just mean any sales presentation. This is the big one. Maybe you’re one of three finalists for a 5X deal (i.e. five times larger than your average deal size). Perhaps retaining your largest customer depends on your ability to convey why your customer should remain loyal to you against a sea of competitors. When it comes to TOP Line Accounts , your biggest and best opportunities often include a sales presentation.
Partners in Excellence
JULY 23, 2019
I had asked a coaching client to put together a 90 day plan, outlining his goals over the next 30-60-90 days. The plan was very thoughtful. He outlined a lot of important activities. As we spoke, I said, “I asked for your goals, but you identified activities. How do you know those activities help you achieve your goals, how do you know if you’ve achieved your goals?
G2
JULY 25, 2019
To quote Brooks Hatlen from the The Shawshank Redemption , “the world went and got himself in a big damn hurry.”.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Membrain
JULY 31, 2019
Millennials are killing everything. At least, that’s the message in the media right now–they’re killing the mortgage industry, they’re killing diamonds and golf, and they’re even killing napkins.
The 5% Institute
JULY 29, 2019
You’ve probably heard the age old saying – “People do business with people they trust, know and like”. I believe that not only does this still ring true in today’s world, but it does today even more-so. How To Build Rapport In Sales. So how do you build rapport in sales? We’ll be looking at that in a bit more detail, but first let’s revisit what rapport is.
ConversionXL
JULY 16, 2019
Lurking beneath every goal are dangerous assumptions. The longer those assumptions remain unexamined, the greater the risk. – Jake Knapp, Sprint: How To Solve Big Problems and Test New Ideas in Just 5 days. Imagine this scenario. You’re a marketer, and you’ve just launched a marketing campaign that you spent weeks or months building. You checked all your boxes: You assigned roles and responsibilities.
SalesProInsider
JULY 10, 2019
Why aren’t your sales up to snuff? Is the problem your lead generation (not having enough leads) or lead conversion (not converting those leads to paid clients)? It’s an age-old business question like the chicken and the egg (which did come first?). The question then becomes: If my firm isn’t growing as desired, where should I put my efforts? In marketing and lead generation, or in stronger lead conversion?
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Partners in Excellence
JULY 2, 2019
Recently, someone made a comment saying, “It’s interesting to see cold calling coming back into style… ” The comment startled me, and I can see where the speaker was coming from, but I couldn’t have disagreed more. The reality is cold calling has never gone out of style. As you look at the performance of consistent top sales performers, you see they always have held themselves accountable for making sure they generated a sufficient number of opportunities to achieve
Women Sales Pros
JULY 25, 2019
I was able to contribute to the recent Sales Hacker post Top Communities for Women in Sales and Revenue written by Sales Hacker founder Max Altshuler. Max is a strong ally in the B2B sales world for diversity and inclusion. From the very first events that Sales Hacker put on six years ago, Max was asking for names of strong women keynoters and diverse speakers to change the face of the existing sales conference world which was full of all-male lineups on main stages everywhere.
Membrain
JULY 14, 2019
Dave Roberts' stolen base in game four of the 2004 American League Championship started the Red Sox historic comeback against the Yankees that resulted in them winning the 2004 World Series.
The 5% Institute
JULY 29, 2019
Whether you’re a business selling directly to customers, or perhaps even other businesses; the chances are high that you’re going to need to speak to them on the phone. Speaking and selling effectively over the phone is crucial if you want to win more clients and serve more people. In this article, we’ll be looking at some effective phone sales tips to help you achieve your goals.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
ConversionXL
JULY 7, 2019
If you run an ecommerce shop, you’re always trying to boost your sales. Here’s how to increase the conversion rate of your ecommerce site. What’s a good ecommerce conversion rate? Don’t worry about “average” ecommerce conversion rates. A good conversion rate is one that’s better than what you have right now.
Engage Selling
JULY 18, 2019
Have you given sufficient thought to building confidence in your sales team? It goes without saying, but confident salespeople perform better than those who lack confidence.
Partners in Excellence
JULY 28, 2019
Losing fast, having the courage to walk away from a deal that you are highly unlikely to win is tough for everyone. But it’s actually one of the important things you can do to drive your sales performance. In the past 4 weeks, I’ve walked away from 2 deals. The first, I knew I could win. It was a very small deal, but the CEO was putting constraints around the project that were unreasonable, they hampered our ability to produce the results he expected.
RAIN Group
JULY 17, 2019
Everyone is a periodic procrastinator. Twenty percent of people are chronic procrastinators. 1. Why? We all have something we want to do or know we need to do, but it seems difficult, so we avoid it. Often, that seemingly difficult task is the same activity that would provide you the greatest feeling of accomplishment, productivity, and return on your efforts.
Speaker: Chris Paxton McMillin, President of D3 Training Solutions
There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.
Membrain
JULY 28, 2019
Let me begin today’s post by saying that in my opinion, the perfect leader has yet to be born – and I have studied most of the significant leaders in history.
The 5% Institute
JULY 15, 2019
Closing questions are a widely searched topic within the world of sales. As you read various articles, you’ll find that there is quite a variance of styles that people use and teach. In this article, we’ll be covering the five types of closing questions to use with your potential clients, but before we do; it’s important to know the context in which to use them so that you can use them successfully.
Hubspot
JULY 23, 2019
When you visit the App Store or Google Play and search "social media," there are hundreds of apps to choose from. But, as the pool of social platforms grows, will any of them really change the game for marketers this year? The truth is, probably not. In fact, HubSpot's own social media experts say we should be paying attention to how older platforms evolve in 2019.
InsightSquared
JULY 17, 2019
It’s a saying you hear a lot: Your most important customer is the one you already have. Yet, it bears repeating for two reasons. One, it’s true: it costs less to keep an existing customer than it does to acquire a new one. Two, it’s so easy to forget. . So, maybe you need more than platitudes to keep your sales team, your executive team and your board focused on your most valuable customers.
Speaker: Susan Spencer, Principal of Spencer Communications
Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.
Partners in Excellence
JULY 2, 2019
None of us like to admit failure, we tend to want to celebrate our successes. We have a mindset that says, “Do more of what causes you to succeed!” I suppose it’s human nature to accentuate the positive, but I think it limits us, individually and organizationally. Success is not the strict opposite of failure. Focusing on why we succeed limits us to understanding a small subset of the opportunity.
G2
JULY 30, 2019
The march is on to establish digital identities that fully mirror the real-life identities of individuals.
Membrain
JULY 7, 2019
Technology is great when it’s used effectively for the right reasons. But far too often sales enablement technology simply allows us to do harmful and ineffective things quicker and in greater volume.
The 5% Institute
JULY 11, 2019
If you’re new to sales, you may be struggling with the idea about how to sell in person. Meeting new people every day – from different backgrounds and different personalities may seem daunting. In this guide, we’re going to show you a step by step process to follow, to help you on your way to learn how to sell in person. How To Sell In Person – A Step By Step Guide.
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
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