May, 2021

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Email Tracking: 5 Ways to Accelerate Sales and 5 Tools to Help

Veloxy

Once upon a time, a clever sales rep sent out a nicely crafted email to dozens of prospects. Then, he had to wait without any way of knowing whether the emails were opened, forwarded, or simply thrown in the spam folder. For during those old, dark days, there was no email tracking. Fortunately for us, salespeople are now equipped with advanced email tracking.

CRM 279
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Four Principles for Hiring Sales STARS!

STAR Results

Hiring Sales Stars . Whether you are starting a new sales force or hiring a new rep to fill a vacancy, the four principles of the STAR Process will help you select top sales performers. As the head of sales it doesn’t matter if you are involved directly in the process, what matters, is that you have in place a top-notch sales selection system. Without a clear process, your sales managers will each adopt their own approach and ultimately achieve sub-optimal results.

Territory 274
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Can Quiet Sellers Gap Sell?

A Sales Guy

As Gap Selling has crossed the milestone of 50,000 copies sold , we are highlighting some of our favorite books to compliment your Gap Selling journey. Our 3rd book recommendation? Quiet!! To start…you may be wondering why the heck would I put Quiet and anything “Keenan” in the same discussion? These two words have probably never been shelved together, until now.

Sell 170
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What Is Your Development Plan For Your People?

Partners in Excellence

My friend, Tibor Shanto , and I were talking this morning. He asked me a fascinating question, “Why don’t managers have a development plan or roadmap for developing the capabilities and performance of their people?” The question caused me to pause and reflect. Very few managers sit down with their people and develop a plan to help them learn, grow, and contribute at higher levels.

Territory 164
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Why I believe we should blow up the BDR role in sales

Membrain

Did you ever notice how most supermarkets place the least capable cashiers in the Express Lane? Drives me nuts! The Market's perspective: Small orders will be easier for them to handle. My perspective: Let's go!!! They call it Express for a reason!

Sales 158
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Our Latest Podcasts: Coaching Lessons from Netflix

Force Management

This month's episodes packed an extra punch. With timely front-line sales tips and a guest appearance for ELAC Men's Basketball Coach, John Mosley Jr. (as seen on Netflix's Last Chance U: Basketball Series) — each episode has something for everyone in your organization. Here's a rundown of what each episode covers. Tune in and share with your sales reps, managers and other leaders in your organization.

Sales 148

More Trending

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Want Success In Sales? Follow This System

The 5% Institute

In this article, we’ll detail exactly how to reach continuous success in sales and selling, by following an eight-step sales process. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

Technique 145
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5 Interesting Learnings from Monday.com at $240,000,000 ARR

SaaStr

So Monday.com has filed to IPO with some pretty incredible numbers, especially considering just how competitive the space is. At $240m in ARR, they are growing a stunning 85% year-over-year! And that’s with direct and indirect competition from Asana, Atlassian, Clickup, Wrike, Smartsheet, Notion and so many others. Pretty incredible for a product that just launched in 2014.

Legal 144
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Start With The Customer

Partners in Excellence

When we look at our Go To Customer strategies, we make them more complicated than we need to. Our demand gen, marketing, sales organizational design, sales processes, customer experience—all of it are generally designed around us. It’s an internal view, primarily focused on internal objectives and goals. We may be trying to hit certain spend/budget goals.

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How hostage negotiators win - and how you can too

Membrain

Kirk Kinell knows negotiation. For more than 20 years, he was a professional hostage negotiator, who went on to train other hostage negotiators and to build programs to improve the effectiveness of those negotiations.

Negotiate 158
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Three Ways Sales Leaders Balance Short- and Long-Term Goals

Force Management

I often have the conversation on “balancing long- and short-term sales goals” with sales leaders. Finding the time to fix execution gaps that you know exist, while in the flurry to hit your number is a common challenge. So the question becomes, “How do you handle the pressure of the quarter while ensuring achievement of the long-term goals for your sales organization?”.

Sales 127
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Goals Without a Plan Are Useless | Sales Strategies

Engage Selling

This week, I want to explore sales goals. I know we all have them. Our companies set them for us, our leaders set them for us, and perhaps you set some for yourself. Setting goals, however, is never the problem … Read More » The post Goals Without a Plan Are Useless | Sales Strategies first appeared on The Sales Leader.

Sales 138
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The 5 x Best Sales Techniques To Win More Clients

The 5% Institute

In this article, we’ll uncover the five best sales techniques to help you consistently win more clients. Whether you’re a Sales Professional, Business Owner or Entrepreneur; this article will help you win more sales in a consultative way. Read on to learn our best sales techniques, as well as how and why you should implement this into your sales strategy.

Technique 145
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HubSpot’s Growth Accelerates to 41% at $1.1B in ARR. And New Customers Grew Even Faster.

SaaStr

Hubspot didn't just grow an incredible 41% in Q1'21 to $1.1B in ARR. It accelerated. * Revenue growth accelerated from 32% to 41% * And new customer growth accelerated to a crazy 45% YoY * All while keeping ACVs constant at ~10k. They did it the hard way, with SMBs. — Jason BeKind Lemkin (@jasonlk) May 6, 2021. We last checked in with HubSpot as they crossed $1B ARR , and ordinarily, it would be a little quick to check back in.

Growth 144
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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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The Irony Of Change

Partners in Excellence

The other day, I was speaking with a colleague about the state of sales/selling. We started talking about the irony of change, how our jobs are all about change–yet we, somehow, seem the most resistant to changing how we sell. Sales/selling has little to do with what we sell. It is strictly about change, helping our customers/prospects recognize the need to change, helping them in that change process.

Growth 142
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How to win more deals with stakeholder mapping

Membrain

In my experience, the #1 problem for salespeople engaged in complex b2b sales is failing to understand how customers and prospects make decisions.

B2B 158
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3 Common Issues in ABM Sales and Marketing Alignment

Heinz Marketing

By Win Salyards , Marketing Coordinator at Heinz Marketing. Sales and marketing alignment is essential to any ABM strategy. It can make or break your ABM strategy. Only 3 in 10 sales and marketing professionals think their organizations are fully aligned. To ensure ABM success, we need to understand issues that can arise or are present when aligning sales and marketing teams.

Trust 137
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They Want to Renegotiate…Now What? (Part 2 of 3)

Engage Selling

It can feel like a big, scary problem when your customer starts demanding you renegotiate terms and prices on an existing agreement you have with them. But, it doesn’t have to be that way. As a sales leader, there are … Read More » The post They Want to Renegotiate…Now What? (Part 2 of 3) first appeared on The Sales Leader.

Price 133
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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How To Close A Sales Deal On The Phone

The 5% Institute

In this article, we’ll share the exact blueprint on how to close a sales deal on the phone; without being salesy, and yet still remaining in control. Some people still use old school always be closing methods , and others a completely different and more consultative approach. By learning how to close a sales deal on the phone by using our method, you’ll close more sales consistently, without being pushy or breaking rapport.

Closing 145
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How to Avoid Being Replaced as CEO by Your VCs

SaaStr

Worried about a bunch of VCs replacing you? You should be a little worried, probably. A ways back, a CEO that I know fairly well was fired by a VC. Strange thing was, the VC didn’t talk to the rest of the board. Who didn’t agree. So he got un-fired. Awkward. CEOs getting replaced and fired in start-ups doesn’t happen every day.

Legal 139
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Language, Words And Mindsets

Partners in Excellence

We sales people have adopted a unique vocabulary about what we do and how we work. In some sense, it’s not unusual, every profession has words that help them do their work. When I talk to software developers, I get lost a couple of sentences after they say the word “code… (either the noun or verb).” Likewise, as financial types start talking “debits, credits, etc.” I start getting a little dizzy.

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Referral request reluctance

Membrain

Gaining referrals can seem harder than cold calling. It’s something I’ve recently noticed. There are many salespeople who would rather talk with relative strangers in the form of prospects than to ask current clients for referrals. I know that I struggled with it previously in my career.

Referrals 132
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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.

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15 Great Call to Action Examples That Simply Work

G2

Your ability to write ads, landing pages, or emails that make readers take action – whether it’s to buy something, download an eBook, join your email list, or something else – is one of the keys to becoming a successful marketer.

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5 Resources for Professional Development

Heinz Marketing

By Michelle Voznyuk , Marketing Consultant at Heinz Marketing. When work gets busy, it’s easy to become so distracted by meetings, emails, and deliverables, that we completely lose sight of our professional development. And it makes sense – when it comes to prioritizing our list of to-do’s, there are usually many items that take precedence.

Pipeline 131
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How To Close Inbound Sales – A Step By Step Guide

The 5% Institute

In this article, we’ll detail exactly how to close inbound sales consistently, by using a step by step consultative selling approach. Our sales closing plan that works perfectly for Sales Professionals and Business Owners in service-based businesses, inbound sales, as well as people selling high ticket products and services. Learning, implementing and following a sales process is one of the most important things you can learn in sales.

Closing 145
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AngelList: Early Stage Valuations Actually Aren’t Up That Much. It’s The Top Startups That Are On Fire.

SaaStr

It can be hard to tell from the media and Twitter just what’s happening in SaaS and Cloud startups these days. We see emerging leaders like Brex quickly raise at $7B+ and ClickUp raise at $1B just months after raising at a fraction of those valuations. We see hot earlier-stage startups out of top incubators getting funded at record valuations.

Follow-up 138
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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals. In this webinar, Susan Spencer, fractional CMO and principal of Spencer Communications, will unpack the differences between contact-level and company-level intent signals.

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Rethinking Rev Ops

Partners in Excellence

There’s a lot of discussion about rev ops. In a lot of it, I wonder, “What problem are we really trying to solve?” To be honest, I think much of the justification we use in looking at Rev Ops misses the true opportunity. Much of the discussion is around improving alignment and collaboration across marketing, sales, customer experience.

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Why sales transformation achieves better results than sales training alone

Membrain

You finally have that big new 4K flat screen mounted on your wall but now the movie you are streaming isn't sharp because your inconsistent internet connection negatively affects the resolution and the big screen makes it even more obvious.

Sales 131
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From Guessing to Guided as Told in Memes

Xant

The consumer experience has changed significantly. When smartphones hit the scene, data was used to understand our behaviors and provide more relevant content, and we, as buyers, became more independent with endless information at our fingertips. Of course… the data isn’t always spot on. B2B buyers are completely digital and in control. Buyers are used to having the information and resources they need to build their own criteria.

B2B 131
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Hybrid Marketing Success for Uncertain Times: 4 Must-Have’s

Heinz Marketing

By Maria Geokezas , VP of Client Services at Heinz Marketing. Not much has been certain over the last year. We’ve changed from in-person to virtual to hybrid events. We’ve moved from working in offices to working remotely and soon we’ll all move to some type of hybrid workspace. What the pandemic has taught us, is that being agile, thinking in hybrid marketing formats is the only approach marketers can be certain of.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con