Anthony Cole Training
JUNE 21, 2022
Many people prefer purchasing things online nowadays. In fact, three-quarters of surveyed buyers prefer virtual sales over traditional sales. If virtual selling is already part of your business strategy, you might want to ramp your efforts up. Here are 5 proven tips to help you increase virtual sales.
Martech
JUNE 22, 2022
There are many reasons marketing technology fails to deliver on its promise. Among the biggest are the questionable tactics of some vendors’ sales teams and customers who aren’t prepared for them. What follows is a way to be sure you’re prepared. In 2020, Real Story Group managing director and analyst Jarrod Gingras wrote about martech vendor bullying.
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Iannarino
JUNE 20, 2022
A sales manager needs to be seen and heard if they are going to lead their sales force. One of the downsides of our technologies is that the salesperson can monitor their sales force's results over long distances. For as long as there have been CRMs, salespeople have feared their sales manager would act as Big Brother, monitoring their every move, tallying up their activities, and micromanaging their efforts.
Veloxy
JUNE 21, 2022
Before the pandemic, Salesforce found that most customers were demanding a team selling approach to satisfying their needs. Fast forward to today’s post-pandemic business world, and our research shows that sales teams are starting to put the customer experience first—and team (or collaborative) selling is an integral part of that sales plan. What better way to satisfy the rising standards of customers than by inviting more trusted advisors from other departments into the sales process , such as
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Anthony Cole Training
JUNE 24, 2022
Knowing and understanding your prospect's buying motives allows you to make better decisions on whether to engage and pursue a potential sales opportunity.
The 5% Institute
JUNE 23, 2022
In this article, we’ll uncover five powerful critical selling skills to help you consistently close more sales. Whether you’re a Sales Professional, Business Owner or Entrepreneur; these details will help you win more sales in a consultative way. Read on to learn our recommended critical selling skills, and how and why you should implement this into your sales strategy.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
Membrain
JUNE 19, 2022
Here’s a startling fact you may not know: Salespeople who uncover budgets are 172% more likely to close business than those who do not. This stat drives home the point that you must have a sales process that includes money discussions early in the conversation and you must help salespeople sell value by being more comfortable having those conversations.
SaaStr
JUNE 19, 2022
Dear SaaStr: What Was The Best Advice You Ever Got From an Angel Investor. The best advice I ever got from one of my angel investors: Stop feeling sorry for yourself. I went to meet with one of my angels and mentors when things were probably toughest at my last start-up. My co-founder had walked out the door. We had about 4 months left of cash. I was out of ideas.
Force Management
JUNE 22, 2022
Companies that drive significant growth in their markets all have one thing in common — cross-functional alignment around buyer value and solution differentiation. Through a conversation on the Revenue Builders podcast , Chief Marketing Officer at TripActions, Meagen Eisenberg shares why generating this company-wide alignment is critical, “To fight for larger players and enterprise deals, the entire company needs to know the value your solutions drive for your customers and understand how to dev
Iannarino
JUNE 23, 2022
The primary challenge in sales today is that the legacy approaches don't position the salesperson appropriately in the first meeting. Instead of positioning the salesperson as a business advisor with expertise in their industry, legacy approaches position them as someone who provides information about their company and their products.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
SalesProInsider
JUNE 21, 2022
You may hear these questions in your sales conversations: Why is that? What does the research show? These are two questions a buyer who is in the Commander Tribal Type may ask during your sales interactions. And they are the focus for this installment of the series: Convert Consistently with Customs and Connections. This is your introduction to the Commander Tribe, including the descriptors, clues to look and listen for, and tips for selling with them.
SaaStr
JUNE 18, 2022
To celebrate 10 years of SaaStr, we’re revisiting some classic podcast episodes. Up today: a 2016 interview with Harry Stebbings and Gusto Co-Founder and CEO Josh Reeves. At the time of this interview, Gusto had 350 employees serving 40,000 customers. Today, it’s grown to more than 2,000 employees serving over 200,000 businesses. Many SaaS companies talk about creating a strong culture and smooth hiring process, but how can they actually live up to it?
Partners in Excellence
JUNE 20, 2022
Predictable Revenue, a concept popularized by Aaron Ross in the first edition of Predictable Revenue (2011), is important. It’s important to us, perhaps to forecast commission earnings and when we might buy that new car or go on the big vacation. It’s important to our managers to know whether we are going to make our revenue commitments in the organization.
Iannarino
JUNE 22, 2022
The concept of being One-Up means you believe your client is One-Down as it pertains to decision-making and the better results they need help producing. It doesn't mean that your client isn't One-Up in other areas, and it doesn't suggest that you are always and forever One-Up, as you are One-Down in all the areas where you lack the knowledge or experience that would make you One-Up.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Spiro Technologies
JUNE 23, 2022
Sales has a high turnover rate, in part because it’s a difficult job that quickly weeds people out. Additionally, there are usually quite a few opportunities available to anyone considering making a change. Unlike other professions, nearly every company has a sales force. Any salesperson looking to move up in their career needs to understand how to nail a job interview.
SaaStr
JUNE 21, 2022
Almost every category of SaaS exploded during the lockdown, but three saw just crazy boosts: Zoom went from $1B to $3.5B in a year! Shopify accelerated to 110% growth at $3B ARR! DocuSign’s billings growth accelerated to 61% at %1.5B ARR ! Incredible boosts, and their stock prices went on a tear. We’d never seen revenue acceleration like this ever in B2B software.
Martech
JUNE 21, 2022
Yahoo and DIRECTV announced a partnership for advertisers looking to bridge the linear and CTV divide, making 25 million TV households addressable for advertisers using the Yahoo DSP. The partnership includes DIRECTV Advertising, DISH Media and Fios, adding to Yahoo’s CTV reach of 80 million households in the U.S. DIRECTV Advertising will be available through Yahoo beginning in Q4 2022.
Iannarino
JUNE 19, 2022
There must be something in the water that is causing salespeople to suggest in writing their new desire to avoid persuading or convincing their clients to do something. Let's call this phenomenon "the super conscious salesperson." This newfound morality sounds nice, but it undermines a salesperson's obligation to provide the counsel, advice, and recommendations that would ensure the client succeeds in improving their business results.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Predictable Revenue
JUNE 20, 2022
Michael Zipursky joined the Predictable Revenue podcast to discuss how to successfully run a remote business and tips for working remotely. The post How to Successfully Run a Remote Business appeared first on Predictable Revenue.
Partners in Excellence
JUNE 23, 2022
Reading an outstanding article by Reid Hoffman, False Choices , one term leaped out to me—flexible persistence. It’s such an important and powerful concept. As sellers and managers we get, possibly to a fault, the concept of persistence. We know that success is based on constant and consistent execution of our strategies. We know we will face challenges and resistance–from our people and customers, but that we can’t give up.
Martech
JUNE 22, 2022
Facebook’s parent company Meta will revamp its targeted advertising system following accusations it allowed landlords to run discriminatory ads. This is part of a sweeping settlement to a Fair Housing Act lawsuit announced Tuesday by the U.S. Justice Department. This is the second time the company has settled a lawsuit over adtech discrimination issues.
Iannarino
JUNE 24, 2022
Every day, many thousands of salespeople send emails to their prospective clients. Their sales leaders allow their teams to send these emails, and what is worse, many count those emails as a prospecting activity. It is counted even if the message found its way to the contact's spam filter or was deleted without as much as a cursory glance.
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
Predictable Revenue
JUNE 20, 2022
The team at Predictable Revenue has rounded up a list of the top 9 podcasts for sales leaders, so you can listen and learn from industry experts on the go. The post Round-Up: Top 9 Podcasts for Sales Leaders appeared first on Predictable Revenue.
SaaStr
JUNE 24, 2022
Q: What are some common misconceptions about funding a startup? A few: Things are magically better when you get funded. It helps a bit, but in the first few rounds, you rarely raise enough to let you hire everyone you want, do every campaign you want, etc. It helps, but it’s not a radical change. You often overspend after raising your first round. Startups that have never raised a funding round often overspend right after.
Martech
JUNE 24, 2022
Earlier this year, revenue orchestration platform LeanData released a report suggesting that lead management remains a “heavily manual” process. Based on a survey of more than 1,700 sales, marketing and operations professionals, the results showed that, despite all the talk of digital transformation, the number two challenge for revenue teams was too many manual processes and not enough automation (the number one challenge was insufficient pipeline).
Iannarino
JUNE 18, 2022
The Consumer Price Index (CPI) reached 8.6%, the highest inflation recorded in the last four decades. Energy prices are up by more than 34%, food is up more than 10%, and the average price of an apartment just reached $2,000. The Federal Reserve has raised rates twice, each time increasing it by 0.50, with another increase of 0.75 announced on June 15, 2022.
Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.
Heinz Marketing
JUNE 21, 2022
By Maria Geokezas , Chief Operating Officer at Heinz Marketing. Online communities exploded in recent years with millions of active members, and it’s no mystery why. Instead of going it alone, a community of like-minded individuals becomes a sounding board for ideas and questions. The community boom demonstrates our desire to move beyond isolated content and toward collaboration.
Closing Bigger
JUNE 22, 2022
This sales podcast episode is focused on how B2B sellers can plug the most common holes in their sales pipeline. When I am working with sales teams part of my sales training and sales enablement process involves getting out in the field and helping individual salespeople build their sales strategy. I often hear people make statements such as: I don’t understand why deals aren’t closing, I haven’t changed my approach!?
Martech
JUNE 24, 2022
Remember the GEICO TV commercial where Caleb the Camel swaggers through an office shouting, “Guess what day it is?” Now picture me hanging over your cubicle and waving my hands to get your attention. “Mike, Mike, Mike, Mike, Mike! Guess what time of year it is!” “Time to think about the holidays?” you answer in a voice filled with dread.
Salesforce
JUNE 23, 2022
Financial services customers have a message for their providers: They like doing business online — and they aren’t going back to pre-pandemic habits. That’s the good news from a deep dive Salesforce took into financial services trends and the state of banking, insurance, and wealth management. The not-as-good news? Customers give financial services institutions only a middling “C” for their digital offerings.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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