Anthony Cole Training
OCTOBER 30, 2018
Coaching salespeople is hard work and it helps to have a consistent and effective process to help keep you on course. As a sales coach, there are five critical steps that you must know and execute in order to get the best effort and results out of your salespeople.
Membrain
OCTOBER 28, 2018
Technology can be a double-edged sword for sales departments. The promise of greater efficiency and effectiveness is hard to resist, yet many technologies actually make things worse rather than better.
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Openview
OCTOBER 31, 2018
I got on a call with an SDR recently who was nothing short of lovely. He asked great questions, talked about my goals, what I was looking for, what I wanted to see in their technology, etc. He listened well, was authentic, and was helpful from start to finish. Then I asked to see the technology. Which is when he told me it wasn’t his job and that he’d have to get me scheduled with an Account Executive because he wasn’t allowed to show me.
Jeff Shore
NOVEMBER 1, 2018
By Jeff Shore. ?Question: What does success look like? What do successful people do? Answer: For one thing, successful people are confident! I think confidence is one of the most under-appreciated, underrated skill sets of great professionals. This is particularly true for you as a sales professional. That’s because, in the sales process, you need to have enough confidence for you and for your customer.
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Sales Hacker
OCTOBER 30, 2018
Welcome to Sales Hacker’s first-ever Influential Women in Sales list! In this exclusive list, we wanted to honor not just female leaders that promote their own sales platform (no shame in that!) but those that take it even a step further by being incredibly intentional about promoting the next generation of female salespeople and making their path a little easier.
Gong.io
OCTOBER 31, 2018
“Send us an invite for 3 PM next Tuesday,” said the VP of Sales. “I’ll get my CFO to join. But send your ROI study beforehand. He won’t join unless he knows how you’re thinking about ROI.”. I had just wrapped up a demo with a key account and could feel the momentum. I quickly sent the calendar invite for Tuesday. But while I juggled 30 other deals in my pipeline, I completely forget to send the ROI study.
Technology Sales Today brings together the best content for technology sales professionals from the widest variety of industry thought leaders.
SalesProInsider
OCTOBER 30, 2018
Most people know who first responders are…those heroes that charge into danger to save the day! In selling efforts, though, we are more likely to run into non-responders. Those prospects who seem to run away from you after a conversation. The non-response reaction starts harmlessly enough. You have a meeting with a prospect that seems to go well.
Understanding the Sales Force
OCTOBER 30, 2018
Those are strong words and probably quite surprising coming out of my mouth but I'll explain it all. Earlier this week I was leading another Sales Leadership Intensive and during a break it came to me. I was emphasizing how important it is to role-play as part of every coaching conversation and that's when I realized that what I was sharing was a bunch of crap.
Hubspot
OCTOBER 30, 2018
If you're anything like me, you take about four minutes choosing a filter for your Instagram photo, and about four hours deciding on a caption. Worst of all, after much creative effort and advice from friends, I'm usually barely able to write a caption that goes beyond, "Had a fun day with friends!". And I'm a writer -- go figure. Next time you're contemplating a caption to go with your Instagram photo, take a look at our complete list of captions for any mood you need to evoke.
CloserIQ
OCTOBER 30, 2018
If you consider sales training to be the first of several steps toward boosting profits, it’s easy to see why it’s such a crucial investment. Sales training lays the foundation for future revenues by increasing your team’s satisfaction, loyalty and competence, all of which improve their interaction with the customer. A satisfied customer is more likely to spend more, refer your business and generally serve as a brand ambassador for your products or services.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Partners in Excellence
OCTOBER 29, 2018
There’s a disturbing trend in developing the capabilities of sales people. It’s the focus on providing answers, rather than developing skills. We see this manifested in all sorts of ways: Increasing focus on scripting–whether it’s written or spoken communications. This is often cloaked in interesting ways, “Tell me the questions I should ask… ,” but sales people don’t know what to do with the answers.
Membrain
OCTOBER 31, 2018
Sales automation is often touted as the next big thing for sales teams. It promises to increase efficiency, decrease costs, and improve bottom lines. And in transactional sales, it might even eliminate the need for human salespeople altogether.
Hubspot
OCTOBER 29, 2018
In 2017, 92% of marketers who used influencer marketing found it to be effective. Influencer marketing has grown steadily in popularity over the past few years, and for good reason -- oftentimes, customers trust influencers over celebrities when choosing which products to buy, or which brands to endorse. In fact, marketers have seen such success from influencer marketing that almost 40% of them plan to increase their influencer budget in 2018 and beyond.
Engage Selling
NOVEMBER 1, 2018
Ready to hire a new salesperson or salespeople for your team? I know, there can be a certain air of excitement surrounding hiring.
Advertiser: ZoomInfo
Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Partners in Excellence
OCTOBER 31, 2018
A sales manager was whining to me, “My sales people don’t do what I tell them to do! How do I get them to do the things I want them to do?” He went on a rampage describing how they weren’t meeting their commitments, how they weren’t doing the things that drove the best results, how they were not meeting the organization’s priorities.
Jeff Shore
OCTOBER 30, 2018
By Ryan Taft. ?“Yeah… John got more sales than anyone else! Let’s all give him a hand.”. Cue the lackluster applause from the other sales people. “Now that we have finished that part, let’s have another department come in to the meeting and tell you what you are all doing wrong…except for John…of course.”. Have you ever been in that meeting before?
Hubspot
OCTOBER 30, 2018
As a marketer, data is your lifeblood. To gain support for your new idea or prove the value of your most recent campaign, you need data backing it up. But, for many people working in a primarily creative role, pulling and analyzing data can be a challenging task. Not only do you have to export your data, which really means opening up a jumbled spreadsheet bursting with an endless amount of metrics, but you also have to configure the data to report it correctly.
Score More Sales
OCTOBER 29, 2018
Years ago, our company name was intentionally changed to Score More Sales because of the great analogies between professional, collegiate, Olympic sports and professional selling.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Partners in Excellence
OCTOBER 30, 2018
Over the last several weeks, I’ve seen a similar issue with 4 different companies. On the surface, each seemed to have a very disciplined approach to developing their teams and driving performance. Each spoke about the structured review process. They had pipeline reviews, deal reviews, 1 on 1’s, and others. I’d been asked to sit in on some of the reviews, helping the management team improve the results from these, as well as to help improve their coaching abilities.
SalesforLife
NOVEMBER 2, 2018
Today I was with a Global 50 conglomerate’s learning and development (L&D) team talking about making the big plunge into digital sales. The sales team has been selling face-to-face in nearly 100% of their accounts – at the detriment of a bloated CAC (Cost of Customer Acquisition). As their L&D team puts it “we’re spending thousands to make thousands from many of our customers – it’s counter-productive”.
Hubspot
NOVEMBER 2, 2018
Writing a LinkedIn summary is incredibly difficult -- for everyone, but especially for salespeople. You're not targeting recruiters and hiring managers; you're appealing to buyers. That means on top of finding an interesting and genuine way to describe your professional background, you must also come across as a subject matter expert. In this blog post, we'll dig into what to include in your LinkedIn summary to make it stand out, as well as some examples to give you inspiration.
Outreach
OCTOBER 30, 2018
A few years ago, I was asked this question in an interview: "How would you describe what we do to your grandma?" . Since my grandmother would have mistaken her cell phone for a TV remote, I gave the most basic and simplified answer I could come up with. Then I backed up for a second and thought, this is seriously genius. How many times have you looked at a company website, clicked through every one of their pages, and still had no idea what they really did?
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Partners in Excellence
NOVEMBER 2, 2018
The “Net Promoter Score,” has been around for a long time. In 2003, Fred Reichheld introduced it in his HBR article: “ One Number You Need To Grow ” The concept of the NPS is simple, you ask a customer: How likely is it that you would recommend our company/product/service to a friend or colleague? The answer is usually rated on a 0-10 scale.
Engage Selling
NOVEMBER 2, 2018
???????A couple of weeks ago, the Engage Selling Facebook page hosted one of my Facebook Lives.
Hubspot
NOVEMBER 2, 2018
The thought of creating your own website may seem overwhelming. You might even think this task would be impossible for anyone but a developer or a person with a background in web design. Well, I have good news for you — there’s a software out there that’s so easy to use, virtually anyone can successfully create a unique and professional-looking website for their business, blog, portfolio, and more.
Sales Hacker
OCTOBER 31, 2018
Summary: You may have heard of persona-based emails , but are you using the technique for all it’s worth? Make sure you know your audience members and send them the type of content that will keep them coming back. At least 69 percent of businesses invest significant time and money into email marketing, according to a recent survey by business news website The Manifest.
Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)
Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.
Partners in Excellence
NOVEMBER 2, 2018
I”m on another 11 hour plane flight, encamped in my “pod,” I have my noise cancelling headphones on to help isolate me from the activities around me. At these moments, with relatively few distractions, I take some time to reflect and be a little more philosophical. I started thinking about the “expectation of reciprocity.” Stated differently, “You scratch my back, I’ll scratch yours.” How did I get to pondering this issue?
KO Advantage Group
OCTOBER 28, 2018
Someone went up to me before and said: “If sales is like dating, that means marketing is flirting.”. Nailed it! That’s exactly how marketing and sales work! Let’s say you sign yourself up on an online dating app. You write a catchy bio with a nice hook to get people curious about you; to get them to reach out or the other way around. Then, you exchange a few flirtatious words and agree to meet on a date.
Hubspot
NOVEMBER 1, 2018
Picture this: You're preparing to launch your new product. You've likely spent countless hours, days, weeks, months, even years determining what sets the product apart from the competition and developing your brand identity. But how can you ensure your marketing efforts are aligned with the brand? Branding plays an essential role in a business' development and consistent brand presentation increases revenue up to 23%.
Selling Power
OCTOBER 31, 2018
If you want to avoid investing in useless sales enablement content, here are some questions to ask yourself.
Advertiser: ZoomInfo
In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.
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