Women Sales Pros

APRIL 19, 2019

The world of sales is moving so rapidly it is hard to keep up. And, with the average 18-month turnover of sales leaders, it is more important than ever to know what levers to pull to improve effectiveness. Should you focus on AI, technology, enablement or something else? These are issues that high-performing leaders consider and act on. I hope you find value from my take on the four trends that will improve your success in 2019.

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Inside sales Outside Sales Quota Sales 129

ConversionXL

APRIL 18, 2019

What answer is a searcher looking for? For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. But algorithms haven’t always kept pace. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. Optimizing for intent is the long play, for Google and your site.

UX 126

UX Engineering Click Through Rate Follow-up 126

Membrain

APRIL 17, 2019

If you’re like me, you’re bombarded with advertisements for sales enablement technologies that claim they’ll increase your revenue, improve profits, make your life easier, and probably butter your toast as well.

Technology 123

Technology Technology Sales 123

Anthony Cole Training

APRIL 18, 2019

Complacency in selling is not a new phenomenon.

Sell 170

Sell Drivers/motivators Sales 170

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Follow-up

RAIN Group

APRIL 18, 2019

Something new vies for your attention every few minutes: emails, text messages, collaboration tools, phone calls, co-workers, meetings, customers, and the list goes on. The result? Productivity suffers. But with discipline and preparation, you can defeat these productivity dragons. We know it's possible because we recently surveyed 2,377 professionals to find out which habits and hacks, when applied in different combinations, drive not only productivity, but also top performance versus peers, jo

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Product Meeting Customers 111

ConversionXL

APRIL 17, 2019

Conversations with prospects or customers can improve practically every metric or user state model you’re aiming for. As Jen Havice noted here on the CXL blog , insights from customer interviews can: Accelerate the customer journey; Increase conversions; Drive more leads, sales, and revenue. To do that, you don’t need to reinvent the customer interviewing wheel.

Customers 120

Customers Drivers/motivators Objectives and Key Results Prospecting 120

Membrain

APRIL 14, 2019

Over the years of developing and executing roughly one hundred different sales and business development organizations, I’ve noticed definite success and failure patterns.

Growth 101

Growth Sales Process 101

Miller Heiman Group

APRIL 15, 2019

A software technology company with $4 billion in revenue struggled with inconsistent CRM use, long sales cycles and disparate methodologies across its three business units. The leaders at the software technology company knew they needed a solution that bridged methodology and technology to improve strategy and aggressively push deals through the pipeline.

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Strategize Technology Technology CRM 97

Partners in Excellence

APRIL 17, 2019

We want our prospecting efforts with customers to stand out. To, somehow, differentiate ourselves from the dozens of other prospecting calls or emails our customers receive. Unfortunately, our efforts at differentiation tend to focus on the wrong thing—we focus on us–ourselves, our companies, what we sell. This leads our prospecting conversations to discussions about us: “This is what we do… ” “This is what we sell… ” “This is how great our c

Prospecting 96

Prospecting Up-sell Conversion Start-ups 96

Hubspot

APRIL 18, 2019

For a long time, digital marketers organized their entire content calendar around specific keywords. They'd work with their teams to brainstorm core keywords relevant to their products or services, as well as all the variations of that keyword most likely to bring them high-converting traffic. And, ultimately, it worked. Users from around the world could enter specific search terms into a search engine and, if their intent matched your keywords, they'd land on your site.

Niche 101

Niche Engineering Territory Construction 101

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

Retail

Engage Selling

APRIL 18, 2019

There’s a right way and a wrong way to handle objections. Let’s start with the wrong way.

Start-ups 124

Start-ups Prospecting Up-sell Clients 124

Outreach

APRIL 16, 2019

Today, I am very excited to share that Outreach, the leading sales engagement platform, has secured $114 million in Series E financing at a $1.1 billion valuation. That’s right: Outreach is officially a “ unicorn ” and the only one in the rapidly growing sales engagement space. Today is a momentous day not only for our founders, partners, investors, employees, and family, but for our customers—the more than 3,300 businesses that trust us to help fuel their growth.

Finance 92

Finance Trust Growth Customers 92

Sandler Training

APRIL 15, 2019

At many of the organizations we work with, the size of the average sales team has increased over the past decade. Given that there are a limited number of working hours, and given that sales leaders now find themselves responsible for supervising, training, mentoring, and coaching larger teams, what best practices should they embrace when it comes to time management?

Sales 91

Sales 91

Hubspot

APRIL 19, 2019

There's nothing worse than getting through an entire sales presentation only to hear, "That was great, but I just need some time to think this over." While many salespeople focus on making their presentations flashy, fun, and exciting, they do little to ensure that their presentations address the prospect's top concerns -- and provide an irresistible solution.

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Presentation Sales Pitch Prospecting 99

Advertiser: ZoomInfo

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

Promote

SalesforLife

APRIL 19, 2019

Yesterday I was on a call with a client of ours, who is one of our C-level executive champions. He received a call from a sales leader from one of their divisions and asked an interesting question.

Pipeline 86

Pipeline Clients Sales 86

Partners in Excellence

APRIL 14, 2019

Most sales people I meet are genuinely busy. They are trying to meet new customers, find new deals, qualify them, move them to closure. It seems to be almost a badge of honor when I speak to sales people, to proclaim the long hours and hard work. Sometimes, they proudly proclaim, “I’m selling everything I can!” And that’s a problem for me.

Sell 86

Sell Quota Pitch Prospecting 86

Understanding the Sales Force

APRIL 18, 2019

This week I received a voicemail message from a salesperson that literally included everything but the kitchen sink. I don't recall listening to a voicemail that sounded like this before. I don't think voicemails like this are effective. I don't like voicemails like this.

Cold Call 85

Cold Call Sales 85

Hubspot

APRIL 16, 2019

Conventional wisdom tells you that every organization’s target audience gets a consistent dose of video content from YouTube. But, in reality, assuming your exact buyer persona frequents the video platform is a risky move to make. To truly build a presence on YouTube, you need to know if your target audience actually watches content on the video platform.

Education 97

Education 97

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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

Pipeline

Miller Heiman Group

APRIL 16, 2019

Picture it: you’re working on an opportunity you deeply want to win. Your solution best meets the client’s needs and you’re trending ahead of your competition. But you lose the deal over an objection from a C-level executive. What went wrong? The needs of the C-suite buying influence are often quite different from other stakeholders; sellers need to tailor their messages to them accordingly.

Technique 83

Technique Sell Objectives and Key Results Up-sell 83

Partners in Excellence

APRIL 16, 2019

Every executive I speak wants to see growth in their businesses. Growth drives revenue, it provides funding for new product or market development, which in turn drives more growth. As sales and marketing professionals, it’s our responsibility to identify and pursue those growth opportunities. But we miss so much! Matt Heinz referenced Gartner data in a recent LinkedIn post.

Growth 85

Growth Represent Presentation Sell 85

SalesLoft

APRIL 16, 2019

It’s the first day of your sales career. You’re ready to take on the world sales, one cold call at a time as a Sales Development Representative (SDR). Your new manager congratulates you and says, “Alright, you’re here. Tell me about your goals.”. How does one uncover what the next step in their sales career should be? (Beyond learning 8539 acronyms, that is.

Promote 86

Promote Cold Call Networking Sales 86

Hubspot

APRIL 19, 2019

A few weeks ago, I planned a trip to Charlotte. I booked my flights, and the day before I was supposed to leave, I tried to find my confirmation email. I couldn't find it anywhere. Panicking, I called the airline. "Ma'am, your payment was denied. We emailed you about this.". Very quickly, I learned the importance of email whitelists. Fortunately, I was able to book another flight.

Contact 89

Contact Prospecting Process Customers 89

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Campaign

Outreach

APRIL 19, 2019

What Is a Sales Funnel? A sales funnel visualizes the selling process and shows the different stages prospects go through to become customers. It is fueled by sales and marketing activities that generate awareness, drive demand, educate potential buyers, build trust, and make a compelling case for a product or service. The most common graphic used to represent a sales funnel is a segmented tube with a wide top and narrow bottom, much like an inverted pyramid.

Pipeline 84

Pipeline B2B Negotiate Represent 84

Partners in Excellence

APRIL 16, 2019

I read a post about influencing and accelerating our customers’ buying decisions. The author thought trying to acclerate or “move in” the buying decision was wrong. I don’t disagree–usually, our motives for trying to do this is getting an order and making out numbers. Toward the end of a month or quarter, managers seem to always focus on, “What can we move in?

Process 80

Process Drivers/motivators Growth Customers 80

KO Advantage Group

APRIL 15, 2019

One of the surefire ways that can help you shape your proposal better and close more deals is by asking the right questions--powerful questions that can give you the most valuable answers. I know. I’ve said this before. And I’m reinstating it again. That’s just how important it is in the sales cycle. When you start asking the right questions, you get to extract the information you need most from the clients in the most organic and unscripted way.

Clients 79

Clients Closing Sell Service 79

Sales Hacker

APRIL 19, 2019

We all recognize iconic brands. Think the golden arches of McDonalds or the unique bottle shape of Coca-Cola. But did you realize you could build an iconic personal brand strong enough to catapult your sales career ? Keep reading to get smart tips for building your personal brand and using it to help you reach your sales goals. Your Quick Guide to Personal Branding.

Represent 81

Represent Drivers/motivators Networking Sell 81

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

Gaming

Closer's Coffee

APRIL 19, 2019

What you are about to learn will not make you a master sales rep overnight. It will not magically make you overshoot your target. These sales soft skills tips & tricks are the icing on the cake, the extra spice that will make you stand out and facilitate your sales process. Body Language. Many books have been written about body language. Here is some basic advice about how to handle yourself in a sales encounter.

Meeting 81

Meeting Prospecting B2C B2B 81

Engage Selling

APRIL 18, 2019

??????????????Today, I will highlight what I’ve discovered about making training work—making it work in a way that you get and a way that will yield the highest ROI from your sales training dollar.

Sales 75

Sales Quota Clients Pipeline 75

Miller Heiman Group

APRIL 19, 2019

Sales analytics tools can provide key insights that allow sales leaders to coach their sales team on the strategies that improve their win rates. To achieve this goal, you must implement three essential processes to ensure you have accurate data and that you leverage it effectively. Sellers Need to Buy In to Sharing Accurate Data. Too many sellers neglect inputting sales data into CRM platforms because they don’t see the value.

Technique 75

Technique CRM Sales Gaming 75

Heinz Marketing

APRIL 13, 2019

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. Time-Tested and Golden Words of advice by 40 Content Marketing Influencers.

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B2B Lead generation Meeting Closing 81

Advertiser: ZoomInfo

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

Service