Sat.Nov 20, 2021 - Fri.Nov 26, 2021

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Increase Sales by Earning First Call Status

Anthony Cole Training

Every salesperson wants to win now and increase sales. But what are the chances that you will actually reach your prospect when they have a problem they want to fix?

Sales 284
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Yes – Fries Do Go With That Year-End

Tibor Shanto

By Tibor Shanto. This week’s post is short and sweet, think sweet potato fries. It’s a short week, leading to a short time to the end of the sales year, so I thought I would make this short and to the point. But, before you watch the video below, you might want to put George Clinton on in the background, specifically “ Do Fries Go With That Shake?

CRM 278
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Trending Sources

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Google’s November 2021 core update hit fast and hard; here is what the data providers saw

Search Engine Land

The results from this data showed that this rollout hit hard within the first 24 hours of the announcement and then slowed fast. Please visit Search Engine Land for the full article.

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The Financial Advisor Sales Process – The Ultimate Guide

The 5% Institute

In this article, we’ll detail the Financial Advisor sales process that works perfectly for Financial Advisors selling financial products in service based and consulting industries. Learning, implementing and following a sales process is one of the most important things you can learn in sales. A sales process will give you consistency and will simple to use framework to guide your potential clients towards the sale.

Process 143
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Salesenomics - Many Sales Organizations Are Stuck in the 1980's

Understanding the Sales Force

Today is moving day for Objective Management Group. When we first toured our new space, John Pattison , OMG's COO said, "It looks like something the 1980's barfed up!" I'm happy to report that thanks to big-time help from PENTA Marketing CEO Deborah Penta , our new space is bright, cheery, modern, energetic, open and functional! Thinking about the 80's got me thinking.

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The Monday Morning Breakfast For Champions Podcast – Episode 49 – Mark Roberts

Tibor Shanto

Subscribe today , and take the Breakfast on the go! Mark Roberts is a senior-level sales and marketing leader with over 35 years’ experience driving profitable sales growth in market-leading organizations. He has done so at companies like Timken, Vantage Mobility, Gardner Denver, Mobility Works, and Frito-Lay. Mark is an author, public speaker, sales consultant sales trainer, and sales coach.

Consult 144

More Trending

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Transition Statements In Sales – 7 x For Closing Easier

The 5% Institute

Transition statements in sales are an excellent question type to add to your overall sales conversations and sales strategy ; because when used right – they work! Effective transition statements open up dialogue with your potential clients and help you sell more often – because they help you lead towards the sale, without breaking rapport. In this article, we’re going to look at seven good transition statements that will help you close more sales, in a consultative way.

Closing 143
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Corporate VC Investments: Limited, But Real, Pros. And Cons.

SaaStr

These are the Best of Times for venture capital. 500+ new seed funds, and 1000+ unicorns and decacorns. And as part of this, more and more big corporations are adding and expanding their venture arms. For the most part, this is a great thing. More options are almost always better for founders. Let me share a quick list of Pros, Cons, and Not Big Deals.

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Google Search Console rolls out new design

Search Engine Land

Google has rolled out a new look for Google Search Console aimed at improving accessibility and user experience. Please visit Search Engine Land for the full article.

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How to take sales coaches from good to great with sales process

Membrain

Nate Tutas is a former United States Marine Corpsman turned sales consultant, and we’re lucky to have him on our sales team at Membrain. He recently starred in an episode of the Sales and Cigars podcast, talking about how sales process can transform sales managers into great coaches. Here are the key takeaways from that appearance.

Process 131
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Our Selling Process Can Help Our Customers Buy

Partners in Excellence

From my earliest days as a salesperson, I’ve been taught the “sales process,” and have tried to execute that process as effectively as possible. It’s always a structured approach to engaging the customer, working with them to make a buying decision. The process has always reminded me of critical things I should be considering, to maximize my impact in working with the customer.

Process 129
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The 9 Qualities of a Great Sales Rep

SaaStr

Q: What qualities do great salespeople have? A few: They really listen. Mediocre sales reps just start diving into their script, and try not to deviate from it. Great salespeople learn their prospects’ needs, issues and pain. They can adjust the pitch and story to suit the prospec t. Every prospect is a bit different. The best reps tailor the pitch, the demo, the functionality shares, the case studies, etc. to suit the needs of the prospect.

Pitch 137
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Creating value when content and experience are data-driven

Martech

“The only way to drive revenue and drive acquisition, conversion and retention is through remarkable customer experiences, so there’s got to be a commitment from the top,” said Gene De Libero, Chief Strategy Office and Head of Consulting for marketing technology consultancy GeekHive, at our recent MarTech conference. He added, “There are some disconnects that are preventing us from getting to that state of Nirvana where we’ve got lots of people coming into the hopper, they’re c

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6 tactics to rank better in Google Discover

Search Engine Land

While you can’t target users or interests, you can increase your chances of ranking better in Google Discover. At SMX Next, John Shehata shared the tactics he uses to up the odds and analyze what works. Please visit Search Engine Land for the full article.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Buzzword Bingo, Sales Edition

Partners in Excellence

Some years ago, partly to overcome the boredom of PowerPoint pitches, Buzzword Bingo was developed. Whether at a conference listening to speakers wax on about how fantastic their technology and companies were, investor meetings, sales pitches, people played this game. It came from the endless buzzwords that presenters injected into their presentations to feign credibility.

Pitch 129
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Intangible Benefits Aren’t

Engage Selling

As a sales coach and trainer, I talk a lot about why you must make value-based selling the focus of your work. Your ability to master this skill determines whether you’ll consistently be successful in today’s marketplace—yes, that much is … Read More » The post Intangible Benefits Aren’t first appeared on The Sales Leader.

Sell 121
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10 reasons why email is more important than ever

Martech

Email is a powerful marketing tool. And email with signatures can be a great way to add a personal touch. If you’re new to email signatures, you may be wondering what they are and why your brand needs them. And if you use corporate signatures already, you may not be getting the most out of them right now. In this post, you’ll get the lowdown on email signatures and what you stand to gain by including this highly underestimated but powerful solution in your marketing mix.

Contact 129
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Google drops its mobile-first indexing deadline, leaves it open-ended

Search Engine Land

Google said because of some difficulties that some sites may have moving to mobile-first indexing, it has decided to not move those sites over yet. Please visit Search Engine Land for the full article.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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Is The Future Of Selling PLG?

Partners in Excellence

I read a lot of commentary from “experts” about PLG–Product Led Growth. Apparently, much of the “future of sales,” will be driven by PLG initiatives. I get why sales people revel in this. It leaves all the heavy lifting of “buying” to the customer. PLG is great for sales. We don’t waste our time inciting people to change, to consider doing things differently.

Sell 120
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How To Create The Perfect Pitch Deck

Predictable Revenue

If you’re not telling a compelling story, then you’re losing your audience before you’ve even started. Numbers and other data will make your audience believe but stories will make them engaged listeners. Learn how to create the perfect sales pitch deck! The post How To Create The Perfect Pitch Deck appeared first on Predictable Revenue.

Pitch 124
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The 3-Point Framework To Overcome Cold Call Objections

Gong.io

Who is this? What company are you calling from? Why are you calling me? No, thanks. . Not interested. Sorry, I’m too busy. Can you just email me some info? We already have something in place. Yeah, we don’t have a budget for this sort of thing. Objections. Objections. Objections. Cold call objections are par for the course for outbound sales reps.

Cold Call 117
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How marketers can adapt to Google’s local SEO changes

Search Engine Land

SEOs should prepare for the coming changes in local reviews, knowledge panels and mobile displays. Please visit Search Engine Land for the full article.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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How responsible marketing impacts customer retention and value

Martech

“More and more brands from around the world are discussing responsible marketing and striving to embody it,” said Frank Brooks, Head of EMEA Marketing at marketing automation company dotdigital, at our recent MarTech conference. To build trust with customers, organizations need to be consistent with their marketing practices and communicate that they are being responsible.

Customers 119
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5 Foundations for Developing Copy

Heinz Marketing

By? Cameron Katoozi , Marketing Consultant at Heinz Marketing . Copywriting isn’t everyone’s strong suit; the goal is to create the most persuasive and compelling content while staying as concise as possible. Your writing should convince the reader to take action, by either engaging with your social media post, increasing click-through rates on ads, or encouraging them to buy your product/service.

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How Community-Led Growth Drives Product-Led Growth with Notion’s CRO (Video and Transcript)

SaaStr

At the heart of product-led growth is the user. And in this podcast, Olivia Nottebohm, CRO of Notion ($10B valuation), will delve into the more complex aspects of product-led growth, and why they’re essential for building a successful business that will thrive for years to come. Transcript. Hi, everyone. Nice to see you all. My name is Olivia Nottebohm, and I am the CRO of Notion.

Growth 113
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Microsoft Bing launched Page insights

Search Engine Land

After months of testing, the lightbulb icon in the Bing Search results are live for all. Please visit Search Engine Land for the full article.

Launch 139
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2 Retail Sectors That Are Completely Changing the Game: FMCG & Q-Commerce

Speaker: Joe Heather, Deliverect GM (UK&I) & Noah Hayes, Deliverect GM (US&CA)

Fast-Moving Consumer Goods (FMCG) and Quick Commerce (Q-commerce) are two vibrant sectors that have undergone significant transformations with the advancements in digital technology. With growing internet penetration and the proliferation of smartphones, consumers' purchasing habits have unsurprisingly evolved. They now demand quick, convenient, and seamless shopping experiences, which both FMCG and Q-commerce sectors strive to provide.

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3 ways to gain more visibility into your lead lifecycle

Martech

Gone are the days where traditional marketing fought on an even playing field with digital. The acceleration of technological growth, spurred on by the pandemic, has transformed campaigns and the ways brands generate leads. “We truly live in a world where marketing and technology have become inseparable concepts,” said Lyola Rowe, Growth Marketing Manager at Tray.io, in her session at our MarTech conference.

SQL 117
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On Giving Thanks

Partners in Excellence

In the US, we have this custom of reserving one day each year of giving Thanks. It’s a time to get together with family and friends, over indulge in eating and watching football (The American version). And we do take moments to reflect and give thanks. There is a lot that we, and specifically me, can be thankful about at this time of year. A year ago, we reflected on a year that most of us have never encountered–health, economy, social and other challenges causing us to rethink every

Clients 104
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Create A Winning Company Culture By Perfecting These 2 Elements

Gong.io

A great culture doesn’t just happen — it’s built through care and intention. Great company cultures require intentional effort. . Culture is cultivated and groomed, not just at the top, but at every level of an organization. Leaders often place focused attention on their strategic priorities, but they don’t always apply the same intentionality to building company culture.

Intrinsic 103
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4 ways to optimize your responsive search ads

Search Engine Land

ETAs will be deprecated in less than a year. At SMX Next, Frederick Vallaeys provided marketers with tactics that can help them get the most out of their RSAs, before they’re forced to make the switch. Please visit Search Engine Land for the full article.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.